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Volume-based emails with a personalized touch!
January 07, 2020

Volume-based emails with a personalized touch!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with Yesware

Yesware is primarily used by the sales/business development team. Yesware allows our team to track the effectiveness of our personalized emails and maximize our efficiency when doing email blast campaigns.
  • Email tracking - Excellent accuracy when providing location/time opened.
  • Mail merge - Easily send hundreds of target email campaigns and track opens + link activity.
  • Limited font styles in mail merge campaigns.
  • Unable to track if the email was opened by a firewall (some emails pop automatically so it is hard to gauge if emails popped within a few moments of sending are actually by the user).
  • Effectiveness of subject line.
  • Personalized email blasts to hundreds of people.
The Yesware customer support team has helped troubleshoot issues with my Outlook plugin - the agent was quick to respond and resolve my inquiry.

Do you think Yesware delivers good value for the price?

Not sure

Are you happy with Yesware's feature set?

Yes

Did Yesware live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Yesware go as expected?

I wasn't involved with the implementation phase

Would you buy Yesware again?

Yes

For any sales, business development or even HR/recruiting professionals, Yesware gives consumers the ability to track how effective your messaging is via open rate, click rate, response rate, etc. While the open tracking feature that Yesware is most known for is valuable, the mail merge function works wonders when sending email blasts that can easily be customized based on certain CSV formatting (I personally use it to fill in their name, company, title, and short description of their role and how it relates to our products/services). Yesware has made the volume-based email approach more personal in comparison to what a computer could do and overall has increased my efficiency and productivity when prospecting into new accounts/contacts.