123FormBuilder (formerly 123ContactForm)

36 Ratings
Score 6.8 out of 101

Qualaroo

10 Ratings
Score 7.6 out of 101

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Likelihood to Recommend

123FormBuilder (formerly 123ContactForm)

If you have a lot of customer interaction with your site, where you need to collected specific, targeted, situational data, 123FormBuilder is an absolute winner. If your site is more information and perhaps leads to a software platform or other product or service, 123FormBuilder might prove unnecessarily robust for you. Something simpler and cheaper might make more sense for you. But in most cases where you're seeking to collect information from customers, I'd happily recommend 123FormBuilder.

Qualaroo

Qualaroo's exit survey feature is probably better-suited to eCommerce sites (which we are not). The two questions I would ask in considering Qualaroo are:
1) How much control do you need over targeting specific "nudges" to specific pages and how complex are the URLs on your site? If you want tight controls, Qualaroo can give you that, but you need to be able to write (potentially) complex regular expressions to get the targeting you need. If you don't need tight controls, there are likely simpler and cheaper options out there.2) Do you want a solution that integrates seamlessly into existing systems? If your site has a registration wall or a pay wall or you otherwise have access to identifying information about your users, Qualaroo's API makes it easy to know exactly who is responding to your surveys. Again, there are less expensive options out there if you don't need this.

Feature Rating Comparison

Survey Format & Appearance

123FormBuilder (formerly 123ContactForm)
Qualaroo
7.5
Survey templates
123FormBuilder (formerly 123ContactForm)
Qualaroo
8.0
Themes
123FormBuilder (formerly 123ContactForm)
Qualaroo
7.0

Survey Content

123FormBuilder (formerly 123ContactForm)
Qualaroo
9.0
Changes to live survey
123FormBuilder (formerly 123ContactForm)
Qualaroo
9.0
Question design help
123FormBuilder (formerly 123ContactForm)
Qualaroo
9.0
Multiple question types
123FormBuilder (formerly 123ContactForm)
Qualaroo
9.0

Survey Logic

123FormBuilder (formerly 123ContactForm)
Qualaroo
5.0
Survey logic flexibility
123FormBuilder (formerly 123ContactForm)
Qualaroo
5.0

Survey Reporting & Analytics

123FormBuilder (formerly 123ContactForm)
Qualaroo
6.5
Response tracking
123FormBuilder (formerly 123ContactForm)
Qualaroo
7.0
Data export
123FormBuilder (formerly 123ContactForm)
Qualaroo
6.0

Survey Administration & Security

123FormBuilder (formerly 123ContactForm)
Qualaroo
8.0
Access controls
123FormBuilder (formerly 123ContactForm)
Qualaroo
8.0
Compliance
123FormBuilder (formerly 123ContactForm)
Qualaroo
8.0

Survey Distribution

123FormBuilder (formerly 123ContactForm)
Qualaroo
6.0
Respondent restrictions
123FormBuilder (formerly 123ContactForm)
Qualaroo
6.0

Pros

  • Customizability, particularly with regard to matching website design. This helped things look slick, rather than out of place. The site was seamless with these form additions.
  • Easy UX - not only was I able to work my way through the software easily in no time at all, it was also easy to hand off to others, knowing that it was always a step-by-step process.
  • All the bases were covered - when it came to form creation and data collection, they had fields for everything you could think of, as well as the customizability to add what you needed, where, and when.
  • Flexibility of the pop-up. It was valuable to display the pop-up after a short delay and easy to allocate traffic based on how much of the page users saw.
  • Very easy to get started. A good user experience.
  • Ability to see responses in email. This makes it easy to keep track of feedback while on the go.

Cons

  • From a functionality perspective, it was really good, though I'd have liked a realtime editing feature. Meaning, I'd like to have been able to see changes on a preview form as I made changes. That would've save a lot of back forth, especially initially.
  • I would like to see the pop-ups appear faster on the page and receive responses in real time.
  • Stringing questions together can be a little cumbersome.
  • I would like to see better logic branching.

Likelihood to Renew

123FormBuilder (formerly 123ContactForm)6.0
Based on 4 answers
I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
Qualaroo8.1
Based on 3 answers
It's possible I will see a different product that fits my needs, but I haven't so far

Usability

123FormBuilder (formerly 123ContactForm)8.0
Based on 1 answer
Easy to install and quickly explain to others how to use
Qualaroo8.0
Based on 1 answer
Qualaroo's feature set is narrow, keeping the admin interface relatively simple to navigate. Qualaroo recently improved the way users can write and test regular expressions, improving the usability of that feature significantly (this was likely motivated by a high volume of support inquiries to Qualaroo on this feature). The one area where Qualaroo could significantly improve usability is on the ability to design nudges with multiple questions. Adding a drag-and-drop feature to organize questions (even if this doesn't actually affect the branch logic that sequences the questions themselves) would be a big improvement.

Reliability and Availability

123FormBuilder (formerly 123ContactForm)8.0
Based on 1 answer
I did not encounter any blackout issues
Qualaroo10.0
Based on 1 answer
I've never experienced an outage where Qualaroo was unavailable. I don't think I've even gotten notices for scheduled down/maintenance time. The platform is always available.

Performance

123FormBuilder (formerly 123ContactForm)9.0
Based on 1 answer
The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
Qualaroo8.0
Based on 1 answer
Our developers complain that Qualaroo is just one of several similar site add-ons that slow down our site performance. I'm skeptical that Qualaroo has any measurable impact on our page load times, but don't have any hard evidence either way. The Qualaroo admin interface and reporting mechanisms are all quick and reliable.

Support

123FormBuilder (formerly 123ContactForm)7.0
Based on 1 answer
Very neutral, did not have to use support a lot
Qualaroo7.0
Based on 2 answers
Qualaroo support is prompt, but seems ad hoc. From my limited experience, I would say that Qualaroo doesn't have a very rigorous process in place for tracking cases yet. It's all email-based with no customer portal where you can see your cases (current and historical). On the positive side, I haven't had to submit a support case in over 10 months, so it's entirely possible that their processes have evolved in the interim.

In-Person Training

No answers on this topic
Not available for the Pro edition.

Online Training

123FormBuilder (formerly 123ContactForm)8.0
Based on 1 answer
I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
No score
No answers yet
Qualaroo doesn't offer full-blown online training, at least not that I've used or needed. The online help documentation is adequate and Qualaroo-sponsored webinars are informative.

Implementation

123FormBuilder (formerly 123ContactForm)8.0
Based on 1 answer
123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
Qualaroo9.0
Based on 2 answers
Have your technical team set up the "Identify" feature right out of the gate - this is a "fire and forget" feature. Once it's set up, your data is much more valuable. Also, if there are very specific kinds of page targeting you might imagine doing, have a technical person set up and test at least 2-3 examples of using Qualaroo's regular expression features to achieve this targeting. With a couple good examples in place to work from, it becomes much easier to create your own regular expressions for custom targeting.

Alternatives Considered

I think functionality between 123FormBuilder and other options is quite similar, in most cases. Where I found 123FormBuilder to be a significant winner was with regard to ease of use, and overall UX. Robust, simple, accessible, effective, and customizable are the keywords I'd highlight that helped me choose 123FormBuilder with complete confidence. That's not to say the other options will fail you, but you surely can't go wrong with 123FormBuilder.
At the time that we chose Qualaroo (fall of 2013), it had features that we couldn't get with WebEngage (regular expression targeting and exit surveys). Qualaroo is also a more pro-active form of soliciting feedback than UserVoice. Qualaroo is more suited to an active marketing and sales mindset where UserVoice is more suited to a passive tech support mindset. Qualtrics, SurveyMonkey, and Wufoo are all more traditional, long-form, stand-alone web survey tools

Scalability

123FormBuilder (formerly 123ContactForm)7.0
Based on 1 answer
It was easy to install and I believe that would make it easy to use across several websites
Qualaroo5.0
Based on 1 answer
Qualaroo's simplicity has its down sides when it comes to scaling. Managing multiple nudges across multiple domains, at least in the Pro edition, is challenging. The active nudges all appear as a single list on the admin home page, automatically grouped by domains. Archived nudges are on a separate tab. It would be helpful to have a folder system to organize nudges.Also, once you have multiple active nudges that are targeted to different sections of your site using regular expressions, it's difficult to keep track of what is appearing where. It's also difficult, if not impossible, to figure out where you may have competing nudges.And there's no ability to assign reporting or configuration access to other members of your team. The Pro edition has a single login, which must be shared if you have multiple staff who want to use Qualaroo.

Return on Investment

  • Faster lead conversion
  • Increased employee efficiency
  • Better customer service
  • Qualaroo has allowed us to take questions that come up in weekly team meetings and translate them immediately (same day) into questions we pose to users, with actionable insights coming back to us within 3-5 days. For sites with larger traffic volumes (in the 100s of thousands of uniques per month, vs ours currently in the 10s of thousands per month), you can probably get actionable data even faster.
  • Qualaroo has worked well as an off-the-shelf micro-survey solution, allowing us to focus our limited development resources on other higher-priority projects (vs. trying to engineer our own micro-survey features into our site).

Screenshots

Qualaroo

Pricing Details

123FormBuilder (formerly 123ContactForm)

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
123FormBuilder (formerly 123ContactForm) Editions & Modules
123FormBuilder (formerly 123ContactForm)
Edition
Basic
Free
Gold
$192
Platinum
$393
Corporate
$79/month4
2. per Month; or $190 per Year
3. per Month; or $390 per Year
4. billed annually
Additional Pricing Details

Qualaroo

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Qualaroo Editions & Modules
Qualaroo
Additional Pricing Details