Acquia DAM (Widen) vs. WordPress

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acquia DAM (Widen)
Score 7.5 out of 10
Enterprise companies (1,001+ employees)
Acquia DAM (Widen) helps brands manage and distribute assets across teams, tools, and channels. A configurable metadata schema provides business-specific search and workflow capabilities. Plus, AI-powered auto tagging makes assets instantly findable. Content can be synced across systems using the API or pre-built integrations with over 50 tools, from creative suites to project management. Product-based companies can use Acquia DAM to build a unique 360º view of their product content. It…N/A
WordPress
Score 8.6 out of 10
N/A
Wordpress is an open-source publishing platform popular with bloggers, and a content management system, known for its simplicity and modifiability. Websites may host their own blogging communities, controlling and moderating content from a single dashboard.
$3
per month 6 GB storage
Pricing
Acquia DAM (Widen)WordPress
Editions & Modules
No answers on this topic
Personal
$4
per month 6 GB storage
Premium
$8
per month 13 GB storage
Business
$25
per month 50 GB storage
Commerce
$45
per month 50 GB storage
Enterprise
Contact for pricing
Offerings
Pricing Offerings
Acquia DAM (Widen)WordPress
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsGuided or full-service implementation options and annual subscriptions based on capabilities required. Workgroup and unlimited user options available. Storage with Amazon Web Services. Professional services available for strategy consulting, change management, administration services, design services, and managed integrations.Pricing for Business and Commerce plans vary on number of GB.
More Pricing Information
Community Pulse
Acquia DAM (Widen)WordPress
Considered Both Products
Acquia DAM (Widen)
Chose Acquia DAM (Widen)
We were using CMS for managing some of assets, Acquia DAM (Widen) is DAM and not CMS and we needed DAM
Chose Acquia DAM (Widen)
Acquia DAM (Widen) was already Masonite DAM when I started with the company. I really didn't participate in the evaluation or decision process.
WordPress

No answer on this topic

Features
Acquia DAM (Widen)WordPress
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Acquia DAM (Widen)
6.7
62 Ratings
6% below category average
WordPress
-
Ratings
Dashboards7.359 Ratings00 Ratings
Standard reports5.254 Ratings00 Ratings
Custom reports5.543 Ratings00 Ratings
Data exportability8.243 Ratings00 Ratings
Content analytics7.446 Ratings00 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
Acquia DAM (Widen)
6.9
83 Ratings
17% below category average
WordPress
-
Ratings
Uploading assets7.782 Ratings00 Ratings
Downloading assets8.283 Ratings00 Ratings
Categories6.079 Ratings00 Ratings
Asset storage8.682 Ratings00 Ratings
Asset sharing8.682 Ratings00 Ratings
Asset search7.183 Ratings00 Ratings
Tagging system6.579 Ratings00 Ratings
Content editing3.863 Ratings00 Ratings
Embed codes6.655 Ratings00 Ratings
Metadata6.970 Ratings00 Ratings
Collections7.775 Ratings00 Ratings
User access6.777 Ratings00 Ratings
DAM Integrations7.658 Ratings00 Ratings
DAM API7.642 Ratings00 Ratings
Workflow automations5.540 Ratings00 Ratings
Related asset discovery5.450 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Acquia DAM (Widen)
-
Ratings
WordPress
8.1
159 Ratings
1% below category average
Role-based user permissions00 Ratings8.1159 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Acquia DAM (Widen)
-
Ratings
WordPress
7.9
134 Ratings
2% above category average
API00 Ratings7.9124 Ratings
Internationalization / multi-language00 Ratings7.9103 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Acquia DAM (Widen)
-
Ratings
WordPress
8.1
166 Ratings
4% above category average
WYSIWYG editor00 Ratings7.8151 Ratings
Code quality / cleanliness00 Ratings7.3152 Ratings
Admin section00 Ratings8.3164 Ratings
Page templates00 Ratings8.7160 Ratings
Library of website themes00 Ratings8.6162 Ratings
Mobile optimization / responsive design00 Ratings8.5161 Ratings
Publishing workflow00 Ratings8.2154 Ratings
Form generator00 Ratings7.1131 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Acquia DAM (Widen)
-
Ratings
WordPress
8.2
164 Ratings
10% above category average
Content taxonomy00 Ratings8.1142 Ratings
SEO support00 Ratings7.9148 Ratings
Bulk management00 Ratings7.5125 Ratings
Availability / breadth of extensions00 Ratings9.2152 Ratings
Community / comment management00 Ratings8.3152 Ratings
Best Alternatives
Acquia DAM (Widen)WordPress
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
MediaValet
MediaValet
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Acquia DAM (Widen)WordPress
Likelihood to Recommend
7.1
(188 ratings)
8.6
(203 ratings)
Likelihood to Renew
7.6
(10 ratings)
4.7
(38 ratings)
Usability
8.4
(9 ratings)
8.1
(50 ratings)
Availability
9.1
(1 ratings)
9.5
(3 ratings)
Performance
7.3
(1 ratings)
8.6
(2 ratings)
Support Rating
8.0
(176 ratings)
10.0
(11 ratings)
In-Person Training
-
(0 ratings)
7.0
(1 ratings)
Online Training
9.1
(1 ratings)
10.0
(1 ratings)
Implementation Rating
9.0
(3 ratings)
9.0
(10 ratings)
Configurability
9.1
(1 ratings)
10.0
(1 ratings)
Contract Terms and Pricing Model
4.5
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
8.0
(1 ratings)
Product Scalability
7.3
(1 ratings)
10.0
(1 ratings)
Professional Services
9.1
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
10.0
(1 ratings)
Vendor pre-sale
8.2
(1 ratings)
10.0
(1 ratings)
User Testimonials
Acquia DAM (Widen)WordPress
Likelihood to Recommend
Acquia
Widen is a great digital asset manager internally. I loved the framework that the platform has. However, we created a main portal to share with our external partners so we could control what was private and what was public. The portal framework was not as user-friendly and we tried too much to make it like a website when it was meant to be a DAM. The main reason we switched providers is that we wanted to have the option to have a consistent framework internally and externally that was more user-friendly with better search capabilities.
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Automattic
Wordpress is a great solution for a website of nearly any type. It may not be as suitable if a fully custom solution or app is needed, and it does have some limitations when it comes to connecting it to external products (especially if the product doesn't have any support from a native system), and it does require a lot of testing. Multiple plugins in one install are common but also increase the risk of conflicts, and when those do occur, it can be exceptionally time-consuming and tedious to identify what is causing the issue. As third parties create many plugins, you're also at risk with each potential security breach, which needs to be kept in mind. I would be cautious to use WordPress to store any sort of sensitive PPI. That said, it's a wonderful, easily customizable solution for many, many different types of websites and can allow even inexperienced client users with low-tech knowledge to update basics.
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Pros
Acquia
  • They offer valuable guidance and educational resources to Administrators
  • Their I.T. support is knowledgeable and responsive. And friendly!
  • They build community among Acquia DAM (Widen) Admins
  • They aren't as salesy and pushy as many of the other DAM Vendors that we considered. I don't feel like they are constantly trying to upsell me or take advantage. I hope this continues to be the case with the acquisition by Acquia.
  • They're just plain nice people to work with.
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Automattic
  • Easy to use User Interface
  • Coding / Plugin Implementation is awesome
  • There's always a solution available for the platform
  • Security is easy to use and robust
  • Implementation with 3rd party platforms, such as Google's variety of tools
  • Can download and host on your own server or use their hosted servers
Read full review
Cons
Acquia
  • Improvements in the cropping and editing features within Acquia DAM are essential to ease the workload for our graphic designers. The current functionality falls short in providing the necessary tools and precision required for efficient asset manipulation, not helping with that time management at all.
  • Enhancing the onboarding experience, we propose creating more video tutorials for Acquia DAM. These visual guides, covering topics from account setup to collaboration features, offer dynamic, step-by-step learning.
  • To improve the onboarding experience, we recommend expanding introductory tools and templates in Acquia DAM. Introducing more user-friendly features and providing a variety of templates will empower new users to navigate the platform with ease, fostering quicker proficiency and enhancing overall usability.
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Automattic
  • WordPress breaks often so you need to have someone who understands how to troubleshoot, which can take time and money.
  • Some plugins are easier to customize than others, for example, some don't require any coding knowledge while others do. This can limit your project if you are not a coder.
  • WordPress can be easily hacked, so you also need someone who can ensure your sites are secure.
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Likelihood to Renew
Acquia
Acquia DAM (Widen) is changing its pricing model and at this point, we are unsure whether it is a good thing for us or not. While we consider this a robust tool, we will take our time to evaluate the competitors.
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Automattic
The complications we have and the lack of support. Every plugin has a differente team of support in charge and make one plugin work with the other one always affects the website performance. It's a thousand times better to have only one provider with all functionalities included unless you are an expert web developer or have a team dedicated to it
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Usability
Acquia
We used to have to respond to any email questions from our library users about how to find assets. With Acquia DAM (Widen), the system is similar to online shopping, workable with keywords for those who like to search that way, or with filters for those who like to browse.
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Automattic
Extremely easy to use and train users. It took very little time to get everyone trained and onboarded to start using WordPress. Anytime we had any issues, we were able to find an article or video to help out or we were able to contact support. The menu options are well laid out so it is easy to find what you are looking for.
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Reliability and Availability
Acquia
Never had an issue where I was unable to access Widen.
Read full review
Automattic
Anyone can visit WordPress.org and download a fully functional copy of WordPress free of charge. Additionally, WordPress is offered to users as open-source software, which means that anyone can customize the code to create new applications and make these available to other WordPress users.
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Performance
Acquia
There have been a couple of rare instance where after I uploaded an asset, I was unable to rename it, or after uploading it it took a while before it actually appeared and can be viewed in the DAM.
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Automattic
Mostly, any performance issues have to do with using too many plugins and these can sometimes slow down the overall performance of your site. It is very tempting to start adding lots of plugins to your WordPress site, however, as there are thousands of great plugins to choose from and so many of them help you do amazing things on your site. If you begin to notice performance issues with your WordPress site (e.g. pages being slow to load), there are ways to optimize the performance of your site, but this requires learning the process. WordPress users can learn how to optimize their WordPress sites by downloading the WPTrainMe WordPress training plugin (WPTrainMe.com) and going through the detailed step-by-step WordPress optimization tutorials.
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Support Rating
Acquia
It's very seldom that I have to reach out for support, but when I have, there are quick solutions and follow-ups to make sure the system is working how it should be. My customer support team is also great at reaching out on a regular basis to keep me up to speed on emerging features I may be able to leverage to improve my experience.
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Automattic
I give this rating, which I believe to be a great rating for a community based support system that's surrounding it. Most platforms and products have their own, and as WordPress does have their own team that help here and there, a lot of it's handled by community involvement with dedicated users who are experts with the system who love to help people.
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In-Person Training
Acquia
No answers on this topic
Automattic
Varies by the person providing training. High marks as it's incredibly easy to find experienced individuals in your community to provide training on any aspect of WordPress from content marketing, SEO, plugin development, theme design, etc. Less than 10 though as the training is community based and expectations for a session you find may fall short.
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Online Training
Acquia
The training was very thorough. The recordings for all our traning sessions were provided to us so that we could go back and review. Our trainer was always available for follow up questions. Our trainer shared a spreadsheet with us as a checklist for all things that needed to be done to ensure proper import and setup of our assets and DAM.
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Automattic
It is very easy to find online resources to learn how to do just about anything with WordPress.
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Implementation Rating
Acquia
It was a lot of work! But worth the effort to get our assets cleaned up and organized. Enough time and personnel need to be allotted for any implementation, but we had some advantage in having our assets in a previous DAM with attached metadata in XML, and our users were prepared with knowledge of our existing DAM at that time. Though old habits present their own issues, a company that is starting from scratch with no DAM has to think farther ahead about how it will organize and collect assets. Far more pre-planning with stakeholders would be needed for a company starting an implementation from scratch.
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Automattic
WordPress is not a great solution if you have: 1) A larger site with performance / availability requirements. 2) Multiple types of content you want to share - each with its own underlying data structure. 3) Multiple sites you need to manage. For very small sites where these needs are not paramount, WordPress is a decent solution
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Alternatives Considered
Acquia
We decided to stick with Acquia DAM (Widen) in the short term but will be reviewing the options this or next year to better integrate with Social, Web, and Creative team needs. We use Sitecore for all our web services, so it needs to be compatible with that, Social also needs to integrate but is not fixed on a single system, but Canva would be a good fit. The creative team always prefers local storage to link to rather than the cloud due to speeds.
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Automattic
WordPress isn't as pretty or easy to use as certain competitors like Jimdo, Squarespace or HubSpot, but it makes up for it with its affordability, familiarity and the ability to find quality outside help easily. The same can't be said for certain competitors, as you might need to find an expert and it could get costly.
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Contract Terms and Pricing Model
Acquia
Can not give an accurate rating.
Read full review
Automattic
No answers on this topic
Scalability
Acquia
No answers on this topic
Automattic
WordPress is completely scalable. You can get started immediately with a very simple "out-of-the box" WordPress installation and then add whatever functionality you need as and when you need it, and continue expanding. Often we will create various WordPress sites on the same domain to handle different aspects of our strategy (e.g. one site for the sales pages, product information and/or a marketing blog, another for delivering products securely through a private membership site, and another for running an affiliate program or other application), and then ties all of these sites together using a common theme and links on each of the site's menus. Additionally, WordPress offers a multisite function that allows organizations and institutions to manage networks of sites managed by separate individual site owners, but centrally administered by the parent organization. You can also expand WordPress into a social networking or community site, forums, etc. The same scalability applies to web design. You can start with a simple design and then scale things up to display sites with amazing visual features, including animations and video effects, sliding images and animated product image galleries, elements that appear and fade from visitor browsers, etc. The scaling possibilities of WordPress are truly endless.
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Return on Investment
Acquia
  • The Acquia DAM (Widen) helped our company transition more quickly to remote work, giving users access to files much faster than the company servers could.
  • The Acquia DAM (Widen) has given non-web devs the ability to quickly build clean web pages that share out marketing resources and information.
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Automattic
  • Allowed us to being all websites under a single umbrella, saving costs on similar products.
  • It's increased our website turn time and made us faster and more efficient at launching websites.
  • Edits and tweaks happen much faster as we have a customized environment.
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ScreenShots

Acquia DAM (Widen) Screenshots

Screenshot of Dashboard can be customized to provide users with a springboard to popular assets, collections, and portals.Screenshot of Custom-branded portals to share curated collections of assets and microsites.Screenshot of Asset performance tracking including downloads, embedded asset views, and shares.Screenshot of Custom analytics dashboards to display system reports for all usage data.Screenshot of Any asset type can be searched, downloaded, shared, and embedded.