A simple but effective tool for managing many images.
Updated October 12, 2022

A simple but effective tool for managing many images.

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Widen

We generate a large amount of images every year. We use the Widen Collective DAM to store all product images and marketing assets. This makes searching and sorting images super easy and a fast process. Previously we use a server with folders.
  • Batch editing for changing Metadata.
  • Advanced Search feature.
  • Multiple-asset Search.
  • Whenever I create a Collection, it saves it in my personal collections folder. if I need to use it as a Global Collection so other users can see it, I have to click each collection one by one and then navigate back to the list of collections. It is a huge waste of time. It would be much easier if I could save the collection as a Global collection with one click.
  • Cannot duplicate Requests in Workflow so every request has to be tediously re-entered. Duplicating would allow easier submission when doing many similar project requests.
  • I would like to toggle ON/OFF the activity feed on the home page based on User Roles.
  • Robust search feature.
  • Fast refresh thumbnails.
  • File conversions.
  • Whenever we have a new product launch, we are able to have all the assets ready to go but protected as confidential. Once we have the product finalized and publicly announced we can batch rename all the files and release the images within an hour.
  • Previously this took a team of 3 people all day to perform the same function 1 person does in 1 hour.
  • With the DAM accessible by both product and marketing teams, we are all to ensure the latest images are always available for team members.
  • Team members report saving time searching for images.
We would like to see further adoption of the use of the DAM by our creative teams to help them handle WIP files.
Typically the response times are good but sometimes it hit or miss. If the issue is more technical, it can take days to get an answer-back. Smaller issues are usually resolved in minutes.
It would be nice if there was a managed integration with Shopify.
I inherited this system when I joined my company but I would like to do some comparison shopping.

Do you think Widen delivers good value for the price?


Are you happy with Widen's feature set?


Did Widen live up to sales and marketing promises?


Did implementation of Widen go as expected?

I wasn't involved with the implementation phase

Would you buy Widen again?


Widen is terrific at sorting data but it all depends on how you have the metadata set up for entry. Our workaround for bad metadata and a legacy from our old days of using a folder structure on a server is we include most of our metadata in the file name. It is not well suited for distributing assets outside the organization using Portals. This requires a lot of manual duplication of creating Collections and adding them to a Portal.

Widen Feature Ratings

Uploading assets
Downloading assets
Asset storage
Asset sharing
Asset search
Tagging system
Content editing
Embed codes
User access
DAM Integrations
Workflow automations
Related asset discovery
Standard reports
Custom reports
Data exportability
Not Rated
Content analytics
Not Rated

Using Widen

100 - Marketing Creative Content Creation Product Development.
1 - Me, myself, and I. Past experience developing and using a variety of DAM solutions from the old days of Media Bin to advanced proprietary in-house systems developed for a leading VOD streaming company.
  • Disseminating final approved images.
  • Ease of individual search feature.
  • Ease of doing multiple asset search with one click.
  • I cannot truthfully say anything positive here.
  • Improved use by users outside the organization.
Widen is changing its pricing model and at this point, we are unsure whether it is a good thing for us or not. While we consider this a robust tool, we will take our time to evaluate the competitors.

Evaluating Widen and Competitors

  • Product Usability
I would request hands on full license keys for 90 days to test.

Widen Implementation

I did not participate in the implementation. the only value I can enter is 1.
  • Many files were imported without essential metadata such as Brand.

Widen Support

Knowledgeable team
Support understands my problem
Slow Resolution
Poor followup
Problems left unsolved
Not kept informed
Escalation required
I believe we have the top level of support.
Yes - No. They have certain bugs and issues that say they cannot fix until a major refresh is done. For example Widen introduced a new tool to use when uploading assets. Unfortunately, when you upload a new version of the same file, all the metadata would get wiped out. It took months and months to get this bug fixed.
I have yet to see exceptional support.

Using Widen

It has a very 1990's Windows looking interface. Many buttons and feature links are super hard to find.
Technical support not required
Quick to learn
Feel confident using
Unnecessarily complex
Difficult to use
Lots to learn
  • Updating metadata and file naming
  • Distributing assets to external users