113 Ratings
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Score 7.6 out of 101
27 Ratings
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Score 7.5 out of 101

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Likelihood to Recommend

Adobe Target

Adobe Test & Target is a tool that delivers what it says, it offers insightful results to help improve user experience and performance. However, it does require thoughtful planning, road map, proper technical staff in order to fully maximize the potential of it and leverage its capabilities to benefit your operation. But that is not the problem of the software, it is the preparation the team is required to have in order to succeed with this tool
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Liferay Digital Experience Platform (DXP)

Liferay Portal is a framework which comes with a fine grained security/permission model, (Web) Content Management, Authentication and Authorization, outbox portlets with different features to manage content or users. So if any business application has below questions then I can recommend not to use Liferay as a platform.
  • Application is big but not content or user driven.
  • Application with few static contents.
  • Application with batch transactions(DB) i.e. insert , update db records in batch.
  • Application with ERP capabilities.
  • Application with Big Data support.
Varun Shah profile photo

Pros

  • Our consultant we had was one of the best consultants I've ever worked with.
  • Very strong analytics engine in it. Easy segmentation to make some very specific design decisions.
  • Simple multivariate campaign setup.
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  • OpenSource: Liferay is open source portal framework so developers can easily extend or customize it for their organization or department based on their requirement.
  • OutOfBox: Liferay Portal is not only a portal platform. It also provides a 60+ applications and tools included in the form of portlets. These portlets are available out of the box or in the form of plugins.
  • MarketPlace: Liferay has it own market place (i.e app store) where developer or contributors are contributing their ideas (application) so community can use it freely (some are paid).
  • Enterprise-Ready Portal Solution: It is fully ready to support mission-critical, enterprise applications in an environment configured for multiple redundancies and 24/7 up-times.
  • High Availability and High Performance: Liferay Portal has been tested to support more than 3,000 concurrent transactions (33,000 simultaneous users) on a single 8-core application server, with mean login times under one second and maximum ½ throughput of 79+ logins per second. Liferay Portal has proven to handle millions of page views and over 1.3 million users.
  • Liferay Portal is also deployable to the Cloud and virtual server environments and ensures high availability and performance with: Hardware/Software Load Balancing, HTTP Failover, Session Replication
  • Distributed Cache using Lightweight Multicast Protocol
  • Terracotta, Oracle RAC, and other scalability solutions
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Cons

  • User interface needed a lot of work, in particular with the use of MBoxes. This has supposedly been improved upon though with the latest release.
  • To build out specific segments required direct knowledge of how to write javascript, which isn't in the wheelhouse of our marketing team.
  • Creating offers required direct knowledge of html.
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  • Portal Security: It has good security model but in few areas it requires improvement.
  • Encrypt LDAP passwords on import
  • Log in should be via SSL by default
  • Upgrade/patch process should include an alert in the control panel
  • Add virus scan for uploaded files
  • Server Administration
  • Garbage Collector should be able to be scheduled to run from the control panel
  • Reindexing should be able to be scheduled from the control panel
  • Provide GUI to change the default Liferay favorite icon to any desired logo
  • LDAP mapping GUI to custom Liferay attributes
  • Configurations: Less configurations from properties files and provide more GUI to update from control panel.
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Likelihood to Renew

Adobe Target6.3
Based on 24 answers
This software is the most difficult to use in the industry but also the most robust. With the excellent support we receive this is a great product.
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Liferay Digital Experience Platform (DXP)10.0
Based on 1 answer
We are currently using Liferay Portal and plan to keep using it.
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Usability

Adobe Target1.1
Based on 4 answers
Interface is intuitive and easy to use.
Bryant Hoopes profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Target6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Target8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Target7.0
Based on 6 answers
They have some idea of how to debug problems, but much of the time was spent on understanding hierarchical structure of the support team because escalation often slow
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No score
No answers yet
No answers on this topic

In-Person Training

Adobe Target8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Target6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Target7.2
Based on 5 answers
Implementation was very slow and we didn't know the details or timeline until it had already been activated (so we missed our first period of use for the software).
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Target has far superior functionality, it integrates with Adobe Analytics and is easy to build tests.
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Alfresco: Very good CMS but not good for presentation or front end technology.Portofino: Not much scalable and high available CMS.eXo Platform: Slowly growing in market but not mature community like Liferay and less support from community.Microsoft SharePoint: Proprietary Software from Microsoft. Nuxeo ECM Platform: Picking up the market but not mature community and support from the community.
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Return on Investment

  • Increases in conversion of 50-100% depending on the pages.
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  • Liferay scales well both in terms of performance but also in terms of operational self-service and eases the burden on IT.
  • Compliance, Marketing and Client Engagement teams can create and modify content and submit it for approval. This results in lower operational costs in the areas of new private-label sites and maintenance of current sites because, prior to Liferay, site content management required expensive IT software engineering resources to implement compliance and marketing content changes.
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Pricing Details

Adobe Target

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Liferay Digital Experience Platform (DXP)

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details
Email sales@liferay.com for pricing information.