Affinity is a relationship intelligence platform enabling teams to leverage their network to close deals. Affinity manages relationships by auto-populating a connected CRM pipeline and unlocking introductions to decision makers.
$2,000
per year per user
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Pricing
Affinity CRM
Apollo.io
Editions & Modules
Essential
$2000
per year per user
Scale
$2300
per year per user
Advanced
$2700
per year per user
Enterprise
Contact
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Offerings
Pricing Offerings
Affinity CRM
Apollo.io
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Optional
Additional Details
—
20% discount for annual billing on the Basic and Professional plans.
I am still using those, some platform have better features than others, but overall if I had to use only one product for the business - it would be Apollo, because it seems to have the golden middle and the best quality of the information. Maybe for the investor research PitchBo…
Nudge.ai is well suited for individual contributors without enough time or resource to do proper research on clients/prospects. It may work as well for larger teams, but I don't have experience using Nudge.ai in that environment. Nudge.ai is easy to use, so the onboarding and ramp-up time is quick.
Finding B2B leads is the best suited scenario for using Apollo.io it uses advanced AI & integration with LLM tools like ChatGPT, Claude etc. to set templates and find recurring matching data for the set parameters Apollo.io is the largest database for leads across the countries and not specific to a particular region.
Sequencing automated email campaigns for outbound prospecting (BD Function).
Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
We will definitely be renewing. The value for the price we are paying is solid, and we are interested in growing our use to see if we can expand on the value we are getting from Nudge.ai.
I gave it a higher rating of 9 because I am using it as an added benefit to make my work easier and faster. I like how user-friendly it is to navigate all the features. Results were provided on time, and I was given the necessary information to accomplish the task and achieve the company's goal.
Nudge.ai is fairly intuitive, so the need for support is minimal. I have only had to reach out to the support team a couple of times for minor issue. The response has been quick and issues resolved to my satisfaction in a reasonable time frame. I have no issues with Nudge support at this time.
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
I link the interface of Apollo.io better than Zoominfo. Zoominfo only provides a company employees and rarely the specific people I was looking for in shipping and logistics. It generally recommended higher level executives like Presidents or COO's instead of the decision makers I need to work with. I also found much of the info Zoominfo provided to be outdated. In some cases the people were no longer employed with the company
I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
