Apollo.io vs. Closely

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Closely
Score 9.1 out of 10
N/A
Closely is a LinkedIn automation tool used to grow a network on autopilot, bring a new perspective to a LinkedIn network, personalize campaigns with a data export tool, find new B2B sales opportunities through conversations, and send personalised messages on a large scale. Closely helps users find new leads in a click and bring, send a personalized message to all leads and to boost B2B sales. Another feature of Closely is that it can be used…
$49
per month 500 Lead Finder Credits monthly
Pricing
Apollo.ioClosely
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Personal
$49
per month 500 Lead Finder Credits monthly
Growth
$83
per month 5000 Lead Finder Credits monthly
Pro
$166
per month Unlimited Lead Finder Credits
Offerings
Pricing Offerings
Apollo.ioClosely
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioClosely
Features
Apollo.ioClosely
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
142 Ratings
5% above category average
Closely
-
Ratings
Advanced search8.3139 Ratings00 Ratings
Identification of new leads8.3141 Ratings00 Ratings
List quality8.0141 Ratings00 Ratings
List upload/download8.5132 Ratings00 Ratings
Ideal customer targeting7.9139 Ratings00 Ratings
Load time/data access8.4140 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
140 Ratings
5% above category average
Closely
-
Ratings
Contact information8.2140 Ratings00 Ratings
Company information8.3140 Ratings00 Ratings
Industry information8.0138 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.9
138 Ratings
6% above category average
Closely
-
Ratings
Lead qualification process7.7127 Ratings00 Ratings
Smart lists and recommendations7.7126 Ratings00 Ratings
Salesforce integration8.779 Ratings00 Ratings
Company/business profiles8.0133 Ratings00 Ratings
Alerts and reminders7.7116 Ratings00 Ratings
Data hygiene7.5133 Ratings00 Ratings
Automatic data refresh7.8128 Ratings00 Ratings
Tags7.7109 Ratings00 Ratings
Filters and segmentation8.3133 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.8
125 Ratings
4% above category average
Closely
-
Ratings
Sales email templates7.6124 Ratings00 Ratings
Append emails to records7.9115 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Apollo.io
-
Ratings
Closely
9.0
1 Ratings
13% above category average
Lead nurturing automation00 Ratings9.01 Ratings
Lead scoring and grading00 Ratings9.01 Ratings
Data quality management00 Ratings9.01 Ratings
Automated sales alerts and tasks00 Ratings9.01 Ratings
Best Alternatives
Apollo.ioClosely
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 6.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioClosely
Likelihood to Recommend
8.7
(162 ratings)
9.0
(1 ratings)
Likelihood to Renew
8.2
(2 ratings)
-
(0 ratings)
Usability
8.3
(133 ratings)
-
(0 ratings)
Support Rating
7.0
(6 ratings)
-
(0 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioClosely
Likelihood to Recommend
Apollo.io
Finding B2B leads is the best suited scenario for using Apollo.io it uses advanced AI & integration with LLM tools like ChatGPT, Claude etc. to set templates and find recurring matching data for the set parameters Apollo.io is the largest database for leads across the countries and not specific to a particular region.
Read full review
Closely
Closing rates increase up to 25% when using Closely’s automated outreach platform. Closely gives you the ability to reach out to the exact people who are interested in your offer. You can set up the entire campaign, and then Closely will take over everything else. You can choose your message and deliver it using email or text. Sometimes the interface can be a little slow. I would suggest doing some testing before committing to this tool. Closely saves time, which is important to me. I have been using it for about a month now, and I have noticed that my close rate has increased by 25%. I am able to focus on building my list instead of doing the tedious task of emailing people.
Read full review
Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
Read full review
Closely
  • I have not had any issues with LinkedIn filters.
  • The inbox feature is like a mini-CRM.
  • Closely now has a chrome extension adding more functionality.
Read full review
Cons
Apollo.io
  • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
  • Notifications when someone opens the marketing email and showing the interest.
  • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
Read full review
Closely
  • Automated Birthday messages
  • Automated congratulations of milestones
Read full review
Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
Closely
No answers on this topic
Usability
Apollo.io
I gave it a higher rating of 9 because I am using it as an added benefit to make my work easier and faster. I like how user-friendly it is to navigate all the features. Results were provided on time, and I was given the necessary information to accomplish the task and achieve the company's goal.
Read full review
Closely
No answers on this topic
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
Closely
No answers on this topic
Alternatives Considered
Apollo.io
I link the interface of Apollo.io better than Zoominfo. Zoominfo only provides a company employees and rarely the specific people I was looking for in shipping and logistics. It generally recommended higher level executives like Presidents or COO's instead of the decision makers I need to work with. I also found much of the info Zoominfo provided to be outdated. In some cases the people were no longer employed with the company
Read full review
Closely
No answers on this topic
Return on Investment
Apollo.io
  • I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
  • I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
  • Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
Read full review
Closely
  • 25% increase on close rate
  • Additional social channel to nurture leads
  • Countless hours saved
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Closely Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of