Apollo.io vs. Heyflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Heyflow
Score 8.4 out of 10
N/A
Heyflow is a no-code platform to build, design and integrate clickflows, headquartered in Hamburg. They state their belief that user interaction is the most important activity on the web. And they believe that clickflows are the best way to achieve great interactions. They aim to empower businesses to convert more traffic with clickflows.
$72
per month
Pricing
Apollo.ioHeyflow
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Basic
$72
per month
Pro
$144
per month
Business
$459
per month
Business
$459
per month
Enterprise
Contact Sales
Offerings
Pricing Offerings
Apollo.ioHeyflow
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.Discount available for annual subscription as well as for start ups.
More Pricing Information
Community Pulse
Apollo.ioHeyflow
Features
Apollo.ioHeyflow
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
142 Ratings
5% above category average
Heyflow
-
Ratings
Advanced search8.3139 Ratings00 Ratings
Identification of new leads8.3141 Ratings00 Ratings
List quality8.0141 Ratings00 Ratings
List upload/download8.5132 Ratings00 Ratings
Ideal customer targeting7.9139 Ratings00 Ratings
Load time/data access8.4140 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
140 Ratings
5% above category average
Heyflow
-
Ratings
Contact information8.2140 Ratings00 Ratings
Company information8.3140 Ratings00 Ratings
Industry information8.0138 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.9
138 Ratings
6% above category average
Heyflow
-
Ratings
Lead qualification process7.7127 Ratings00 Ratings
Smart lists and recommendations7.7126 Ratings00 Ratings
Salesforce integration8.779 Ratings00 Ratings
Company/business profiles8.0133 Ratings00 Ratings
Alerts and reminders7.7116 Ratings00 Ratings
Data hygiene7.5133 Ratings00 Ratings
Automatic data refresh7.8128 Ratings00 Ratings
Tags7.7109 Ratings00 Ratings
Filters and segmentation8.3133 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.8
125 Ratings
4% above category average
Heyflow
-
Ratings
Sales email templates7.6124 Ratings00 Ratings
Append emails to records7.9115 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Apollo.io
-
Ratings
Heyflow
7.3
7 Ratings
8% below category average
Automated sales alerts and tasks00 Ratings7.56 Ratings
Automated follow-ups00 Ratings7.14 Ratings
Lead Management Integrations
Comparison of Lead Management Integrations features of Product A and Product B
Apollo.io
-
Ratings
Heyflow
8.2
16 Ratings
4% above category average
Integrations with advertising platforms00 Ratings8.112 Ratings
Integrations with CRMs00 Ratings7.615 Ratings
Integrations with data storage tools00 Ratings8.112 Ratings
Integrations with lead automation tools00 Ratings8.811 Ratings
Conversion Rate Optimization
Comparison of Conversion Rate Optimization features of Product A and Product B
Apollo.io
-
Ratings
Heyflow
7.8
18 Ratings
9% below category average
KPI analytics00 Ratings7.616 Ratings
Drop-off analytics00 Ratings7.518 Ratings
A/B tests00 Ratings8.113 Ratings
Form Building
Comparison of Form Building features of Product A and Product B
Apollo.io
-
Ratings
Heyflow
8.0
20 Ratings
4% below category average
Drag & Drop editing00 Ratings8.520 Ratings
Branding customization00 Ratings9.019 Ratings
Different question types00 Ratings7.619 Ratings
Conditional logic paths00 Ratings6.519 Ratings
Embedded calculations00 Ratings6.514 Ratings
Form templates00 Ratings6.817 Ratings
Custom code00 Ratings8.414 Ratings
Web embedding00 Ratings9.117 Ratings
Mobile responsiveness00 Ratings9.219 Ratings
Date picker00 Ratings7.316 Ratings
File upload00 Ratings8.718 Ratings
Dynamic content00 Ratings8.116 Ratings
Best Alternatives
Apollo.ioHeyflow
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 6.0 out of 10
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User Ratings
Apollo.ioHeyflow
Likelihood to Recommend
8.7
(162 ratings)
8.3
(20 ratings)
Likelihood to Renew
8.2
(2 ratings)
9.1
(1 ratings)
Usability
8.3
(133 ratings)
8.2
(20 ratings)
Support Rating
7.0
(6 ratings)
-
(0 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioHeyflow
Likelihood to Recommend
Apollo.io
Finding B2B leads is the best suited scenario for using Apollo.io it uses advanced AI & integration with LLM tools like ChatGPT, Claude etc. to set templates and find recurring matching data for the set parameters Apollo.io is the largest database for leads across the countries and not specific to a particular region.
Read full review
Heyflow
Its well suited for us when we start a new campaign independent from Unbounce, and for making more creative and fluid user flows. Its worked well for us on our lower volume lead campaigns, we havent yet used it for anything high volume. We love the drop off analysis, where it gives you an exit rate each step of the journey, but feel the a/b testing side could be improved, in Unbounce we can test 20 variants at once (due to the amount of traffic), doesnt seem as easy on Heyflow. Also I've hit a max number of flows quite quickly so probably due to upgrade account, however with Unbounce we could have 100s of flows
Read full review
Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
Read full review
Heyflow
  • anyone can do it, reduces cost/need for engineering team help
  • fast to get started, there isn't a lot to implement
  • designing and setting up the flow is easy
  • allows both out of the box or fully custom options, which makes it compatible with any project
Read full review
Cons
Apollo.io
  • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
  • Notifications when someone opens the marketing email and showing the interest.
  • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
Read full review
Heyflow
  • Restricted webhook functionality, wed like to be able to map fields without having to post the full request and change the receiving webhook our end to cater to Heyflow
  • a/b testing, not being able to 'keep' older variants which we may want to retest later
  • little things like we only do uk market so all phone numbers start with 01 or 07 so we want to have a placeholder example thats familiar to the user eg 07766554433 but the system is restricted to +447766554433 which is a conversion factor for us
Read full review
Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
Heyflow
Heyflow hat mich von Anfang an begeistert – und das nicht nur wegen der intuitiven Benutzeroberfläche. Die Plattform schafft es, komplexe Prozesse wie Leadgenerierung, Qualifizierung oder Terminvereinbarungen in einfache, interaktive und visuelle Erlebnisse zu verwandeln.







In wenigen Minuten lassen sich Flows erstellen, anpassen und live schalten – ohne auf Entwickler warten zu müssen.







Mit Features wie progressiver Datenerfassung, A/B-Testing, personalisierter Ansprache und reibungsloser UX steigern wir messbar die Conversion Rates. Ich kann CI-konforme, moderne und mobiloptimierte Flows gestalten, die genau zu der Zielgruppe passen. Für mich ist Heyflow nicht nur ein Tool, sondern ein echter Gamechanger im digitalen Marketing. Es verbindet Effizienz mit Kreativität – und das mit einem Wow-Effekt für Nutzer und Kund:innen















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Usability
Apollo.io
I gave it a higher rating of 9 because I am using it as an added benefit to make my work easier and faster. I like how user-friendly it is to navigate all the features. Results were provided on time, and I was given the necessary information to accomplish the task and achieve the company's goal.
Read full review
Heyflow
Heyflow is very user-friendly and intuitive, especially for non-technical users. The drag-and-drop interface makes it easy to design and launch interactive flows quickly, and the real-time preview feature is a big plus.
I’m giving it an eight because while it’s great for most standard use cases, there are some limitations in advanced logic, dynamic behavior, and custom styling that can require workarounds.
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
Heyflow
No answers on this topic
Alternatives Considered
Apollo.io
I link the interface of Apollo.io better than Zoominfo. Zoominfo only provides a company employees and rarely the specific people I was looking for in shipping and logistics. It generally recommended higher level executives like Presidents or COO's instead of the decision makers I need to work with. I also found much of the info Zoominfo provided to be outdated. In some cases the people were no longer employed with the company
Read full review
Heyflow
Before I switched to Heyflow, I used Go High Level. The difference is night and day. Though Go High Level has some basic survey and quiz features, it's way harder to make it look professional and actually work like you want it to. First, I tried switching to ScoreApp, but I found the quiz design options lacking and found the way it was set up a bit confusing.
Read full review
Return on Investment
Apollo.io
  • I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
  • I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
  • Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
Read full review
Heyflow
  • Improved lead quality, since we can filter and guide users based on their answers before sending them to sales.
  • Faster time-to-market for launching new funnels, reducing development costs.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Heyflow Screenshots

Screenshot of Heyflow's drag and drop builder.Screenshot of the built-in analytics tab, that includes data needed to optimize heyflows.Screenshot of Heyflow customizations, enabling users to choose between Simple and Expert Design Modes, and set up either a small, or an extended library of fonts, colors and styles to match a brand's design on any flow.Screenshot of Heyflow's connections, with tools like Google Analytics, Google Tag Manager or Meta Conversions API to track the success of campaigns.Screenshot of where responses of the heyflow can be sent to an e-mail inbox, into a spreadsheet or directly into a CRM through native integrations with popular tools like HubSpot, Sheets and Slack.