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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Apollo.io

    Score8.5 out of 10
    N/AApollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.

    $59

    per month per user

    HeyReach

    Score9.2 out of 10
    N/AHeyReach is an automated LinkedIn outreach tool, used to automate 10+ step sequences using connection requests, messages, follow-ups, InMails, likes, and voice-notes. Outreach sequences can be customized with its workflow builder, and includes steps like automatic invites, messages, follow-ups, InMails, and like posting.

    $79

    per month per seat

    Pricing
    Apollo.ioHeyReach
    Editions & Modules
    Basic
    $59
    per month per user
    Professional
    $99
    per month per user
    Organization
    $1,188
    per year per user
    Per LinkedIn Seat
    $79
    per month per seat
    Special Agency Offer
    $799
    per month up to 50 accounts & 5 workspaces
    Offerings
    Pricing Offerings
    Apollo.ioHeyReach
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details20% discount for annual billing on the Basic and Professional plans.—
    More Pricing Information
    Community Pulse
    Apollo.ioHeyReach
    Considered Both Products
    Apollo.io
    Chose Apollo.io
    Major differentiator is the cost and accuracy of data. While other tools solves the purpose too, Apollo.io in specific gives better data which is more accurate and cheaper. They also have a startup program which gives 50% discount to startup’s with less employees which supports …
    Incentivized
    HeyReach
    Chose HeyReach
    Many of the competitors aren't listed in TrustRadius. But there are dozens more. They are either very enterprise or quite new (small challenger companies). HeyReach makes the enterprise options look wildly pricey and unreasonable, and they stand out from the other challengers …
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    199 Answers
    No answers on this topic
    Delivers good value for the price
    97%
    Delivers good value for the price
    190 Answers
    No answers on this topic
    Happy with the feature set
    97%
    Happy with the feature set
    208 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    165 Answers
    No answers on this topic
    Implementation went as expected
    93%
    Implementation went as expected
    170 Answers
    No answers on this topic
    Features
    Apollo.ioHeyReach
    Prospecting
    Comparison of Prospecting features of Apollo.io and HeyReach
    Feature
    Apollo.io
    8.2
    198 Ratings
    6% above category average
    HeyReach
    -
    Ratings
    Advanced search8.4193 Ratings00 Ratings
    Identification of new leads8.2193 Ratings00 Ratings
    List quality7.8196 Ratings00 Ratings
    List upload/download8.4184 Ratings00 Ratings
    Ideal customer targeting8.0191 Ratings00 Ratings
    Load time/data access8.2194 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Apollo.io and HeyReach
    Feature
    Apollo.io
    8.2
    197 Ratings
    6% above category average
    HeyReach
    -
    Ratings
    Contact information8.3197 Ratings00 Ratings
    Company information8.4197 Ratings00 Ratings
    Industry information8.0195 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Apollo.io and HeyReach
    Feature
    Apollo.io
    7.8
    193 Ratings
    5% above category average
    HeyReach
    -
    Ratings
    Lead qualification process7.9177 Ratings00 Ratings
    Smart lists and recommendations7.5177 Ratings00 Ratings
    Salesforce integration8.1115 Ratings00 Ratings
    Company/business profiles8.2184 Ratings00 Ratings
    Alerts and reminders7.7166 Ratings00 Ratings
    Data hygiene7.5184 Ratings00 Ratings
    Automatic data refresh7.5174 Ratings00 Ratings
    Tags7.8149 Ratings00 Ratings
    Filters and segmentation8.3179 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Apollo.io and HeyReach
    Feature
    Apollo.io
    7.8
    171 Ratings
    5% above category average
    HeyReach
    -
    Ratings
    Sales email templates7.6170 Ratings00 Ratings
    Append emails to records8.0156 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Apollo.io and HeyReach
    Feature
    Apollo.io
    -
    Ratings
    HeyReach
    7.6
    2 Ratings
    2% below category average
    Lead nurturing automation00 Ratings6.52 Ratings
    Data quality management00 Ratings8.01 Ratings
    Automated sales alerts and tasks00 Ratings9.52 Ratings
    Automated follow-ups00 Ratings10.02 Ratings
    Lead segmentation and distribution00 Ratings4.01 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of Apollo.io and HeyReach
    Feature
    Apollo.io
    -
    Ratings
    HeyReach
    8.7
    2 Ratings
    12% above category average
    Integrations with CRMs00 Ratings8.52 Ratings
    Integrations with data storage tools00 Ratings7.52 Ratings
    Integrations with lead automation tools00 Ratings10.01 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of Apollo.io and HeyReach
    Feature
    Apollo.io
    -
    Ratings
    HeyReach
    8.5
    2 Ratings
    1% above category average
    KPI analytics00 Ratings9.52 Ratings
    Drop-off analytics00 Ratings8.02 Ratings
    A/B tests00 Ratings8.02 Ratings
    Form Building
    Comparison of Form Building features of Apollo.io and HeyReach
    Feature
    Apollo.io
    -
    Ratings
    HeyReach
    6.4
    2 Ratings
    27% below category average
    Conditional logic paths00 Ratings8.52 Ratings
    Form templates00 Ratings7.01 Ratings
    Mobile responsiveness00 Ratings3.01 Ratings
    Date picker00 Ratings6.01 Ratings
    File upload00 Ratings8.01 Ratings
    Dynamic content00 Ratings6.01 Ratings
    Best Alternatives
    Apollo.ioHeyReach
    Small Businesses
    Owler
    Score9.7 out of 10
    Dealfront
    Score8.3 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Dealfront
    Score8.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Apollo.ioHeyReach
    Likelihood to Recommend
    8.6
    (220 ratings)
    9.0
    (2 ratings)
    Likelihood to Renew
    8.5
    (6 ratings)
    -
    (0 ratings)
    Usability
    8.3
    (191 ratings)
    9.0
    (2 ratings)
    Support Rating
    7.0
    (6 ratings)
    -
    (0 ratings)
    Implementation Rating
    5.5
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Apollo.ioHeyReach
    Likelihood to Recommend
    Apollo.io
    Based on my experience using Apollo.io, it is well-suited for organizations like startups that are actively looking to generate new leads to market their products, and for direct marketing using the Apollo.io mail system and filtering leads by locality, sector, or designation.
    Incentivized
    Read full review
    HeyReach
    We use it for all of our LinkedIn outbound internally, and it only takes one employee to oversee. We have 5 senders, so something that would have previously taken a lot of coordination and education (writing SOPs, training the rest of the team, overseeing that they follow the process daily/weekly/monthly, etc.) is now handled by one person in a few hours every week. If you compare it to legacy, enterprise tools–it's a no brainer. For a fraction of the cost, you are getting the same (or significantly more) value and features, no complicated annual contract that ties you down. Not to mention that they have incredible customer service and content. I habitually speak with the founding team, have asked for features and then seen them in the product within days/weeks. You can't get that at any of the competitors.
    Incentivized
    Read full review
    Pros
    Apollo.io
    • contacts with verified emails
    • companies according to their economic sector
    • companies based on their size and revenue
    • companies based on their location
    • contactos con correos verificados
    • empresas de acuerdo a su sector económico
    • empresas de acuerdo a su tamaño y facturación
    • empresas de acuerdo a su ubicación
    Incentivized
    Read full review
    HeyReach
    • LinkedIn Outreach at Large Scale
    • Getting data from LinkedIn like people who interacted with the posts etc.
    • Reply to the prospects all at one place
    • Check the analytics for multiple accounts in one place
    • Manage multiple LinkedIn Account at a single place
    Incentivized
    Read full review
    Cons
    Apollo.io
    • Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
    • Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
    • Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.
    Incentivized
    Read full review
    HeyReach
    • The master inbox could be improved (better hot keys, smoother experience)
    • Probably on the roadmap, but the ability to create sub-sequences
    Incentivized
    Read full review
    Likelihood to Renew
    Apollo.io
    at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
    Incentivized
    Read full review
    HeyReach
    No answers on this topic
    Usability
    Apollo.io
    I gave it a 7 because it doesn't help you out if you're an organization that's call-heavy, because a lot of times the numbers aren't the best. It's not accurate. If you're somebody who's email and outbound and your goal is to find that, then that's cool. It works well for it. Some of the features, the AI tools, and some additional features they have are just too complex. Sometimes it's easy to use, but at the same time, there are tools that are not efficient, and it's like, "Where is this coming from?"Especially if you're looking for your niche, whatever industry you're in, and the target word, sometimes it can't find it. You can see what people are searching for, and it just doesn't add up. If you're trying to get very, very detailed, it's not the best. Sometimes it's going to depend on your industry, of course.
    Incentivized
    Read full review
    HeyReach
    It is a very good tool especially the way they are improving themselves, as I have been using this platform before they even launched properly, & they are giving the requested features as well. The only thing is that as they scale, they need to have a better customer support team to handle the issues
    Incentivized
    Read full review
    Support Rating
    Apollo.io
    The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
    Incentivized
    Read full review
    HeyReach
    No answers on this topic
    Alternatives Considered
    Apollo.io
    We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did not with Apollo.io. It could have just been our unique experience, but that's what happened.
    Incentivized
    Read full review
    HeyReach
    Many of the competitors aren't listed in TrustRadius. But there are dozens more. They are either very enterprise or quite new (small challenger companies). HeyReach makes the enterprise options look wildly pricey and unreasonable, and they stand out from the other challengers by their approach, content, and roadmap. I've used so many tools and HeyReach has definitely made its way into our standard rotation.
    Incentivized
    Read full review
    Return on Investment
    Apollo.io
    • Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
    • The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
    • In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead
    Incentivized
    Read full review
    HeyReach
    • It is good for ROI if you have multiple accounts to connect as it is very cheap
    • It is bad for ROI if you are looking to connect lesser accounts as there are better tools with same pricing at a smaller scale
    Incentivized
    Read full review
    ScreenShots

    Apollo.io Screenshots

    Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings