Apollo.io vs. LeadFuze

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data — all in one place. Known for its industry-leading B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with unparalleled precision and ease. Trusted by 500,000+ companies, including Autodesk, Cyera, and…
$59
per month per user
LeadFuze
Score 8.7 out of 10
Small Businesses (1-50 employees)
Find any business professional's contact information. Search entire market segments, or for specific individuals or accounts. Used by salespeople, recruiters, and marketers to help them build their ideal list of leads and candidates. LeadFuze aggregates the world’s professional data to continue to deliver fresh leads. It's prospecting, automated!N/A
Pricing
Apollo.ioLeadFuze
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioLeadFuze
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.The LeadFuze team offers to write your cold email copy for you on our Professional and Rainmaker subscriptions for no additional cost. We have sent over 2 million cold emails and know what works and you can take advantage of this expertise with this offer.
More Pricing Information
Community Pulse
Apollo.ioLeadFuze
Features
Apollo.ioLeadFuze
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.3
23 Ratings
6% above category average
LeadFuze
-
Ratings
Advanced search8.023 Ratings00 Ratings
Identification of new leads8.423 Ratings00 Ratings
List quality8.123 Ratings00 Ratings
List upload/download8.422 Ratings00 Ratings
Ideal customer targeting7.923 Ratings00 Ratings
Load time/data access8.623 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.1
23 Ratings
3% above category average
LeadFuze
-
Ratings
Contact information8.123 Ratings00 Ratings
Company information8.423 Ratings00 Ratings
Industry information8.022 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.9
23 Ratings
4% above category average
LeadFuze
-
Ratings
Lead qualification process8.219 Ratings00 Ratings
Smart lists and recommendations8.020 Ratings00 Ratings
Salesforce integration8.613 Ratings00 Ratings
Company/business profiles8.222 Ratings00 Ratings
Alerts and reminders7.619 Ratings00 Ratings
Data hygiene7.521 Ratings00 Ratings
Automatic data refresh7.520 Ratings00 Ratings
Tags7.515 Ratings00 Ratings
Filters and segmentation8.322 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.6
18 Ratings
1% above category average
LeadFuze
-
Ratings
Sales email templates7.418 Ratings00 Ratings
Append emails to records7.717 Ratings00 Ratings
Best Alternatives
Apollo.ioLeadFuze
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.4 out of 10
Dialpad Sell
Dialpad Sell
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioLeadFuze
Likelihood to Recommend
8.9
(42 ratings)
9.3
(59 ratings)
Likelihood to Renew
9.0
(1 ratings)
4.0
(2 ratings)
Usability
8.6
(12 ratings)
9.6
(6 ratings)
Support Rating
7.0
(6 ratings)
7.3
(12 ratings)
Implementation Rating
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Apollo.ioLeadFuze
Likelihood to Recommend
Apollo.io
For startups or companies who needs to get big amounts of data but at the same time have some insights about their prospects and leads is the best tool, it provides easy to use tools and interface that makes it simple to any user withut any level of experience, also great with data analysis for small companies.
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LeadFuze
I give Lead Fuze an excellent rating because the double-checking feature for email addresses makes it so you don't have to purchase additional software and you don't have to worry about emails bouncing back from old, wrong emails like some other lead scrapers do. You can scrape 1000 quality leads in about 1 day and feed them directly into your cold emailing software like High Level, Woodpecker, Active Campaign, etc.
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Pros
Apollo.io
  • Allows users to easily add new prospects to database without much manual effort at all
  • Allows you to make cold calls from different area codes that are relevant to where your prospect is located
  • Allows A/B testing for emails so you can figure out which ones are gaining the most traction
  • You can also find prospects based off of title, company, technologies, etc
Read full review
LeadFuze
  • I really like the 'no nonsense' interface and simplicity of LeadFuse. As a digital marketing agency, I also really like the AdWords budget filter... This is great! I can target prospects who are already spending at least 'X' amount of money on paid ads, so I have a basic idea of their budget before I even approach them. This avoids the 'what's your budget' question evasiveness that prospects often give. I can tell them I already know how much they are spending on PPC and cut through the BS.
  • I also like the 'technology used' filter. Since we work primarily with Wordpress, I can target prospects NOT using WordPress and pitch web design in a more meaningful way. Or, conversely, I can target ONLY companies using WordPress.
  • Finally, I like the semi-automation feature. I can have FuseBot pull down 100 new leads based on my criteria every Monday and, before I dump them into my automated email outreach/nurture campaign, I can glance over them and make sure the all look ok (admittedly, sometimes there are some weird strays in the results that are not in the geography or industry I'm looking for, so I can skip those).
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Cons
Apollo.io
  • Their customer service is just terrible. You get an assigned account manager but 9/10 times they wouldn't know what you wanted and/or how the product works or how to fix it. Vast majority of the time it was a canned response that made you question if they read the message, or if they read it and did not understand a word.
  • The software was relatively buggy and lacked features that were promised upon signup. They seem to have some large corporate clients and if you aren't one none of your bug submissions, feature requests, or concerns will be addressed.
  • Their growing quickly so they seem to be very understaffed which I believe caused many of the issues above.
  • The data, while good, can quickly run out if you're looking for specific types of leads. If you're looking for something generic like Managers at companies between 10-5000 people, you can pull leads all day every day. However if you're looking for a specific industry, specific title, and specific location - don't count on having an endless supply of leads (or even really enough to use month after month).
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LeadFuze
  • LeadFuze could use more leads in other countries, we service Canada and find it not as robust as the US options
  • While a large %, we do find invalid lead data when we run them through verification
  • When contacts leave jobs or change positions, it's not always updated
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Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
LeadFuze
No answers on this topic
Usability
Apollo.io
Well, we like the tool so far and trust us, we have tried al lot before. It is a wild forest of data which is gold in the hands of good sales people. Otherwise, people might waste their effort easily if not done accurately. I'd like every company looking for leads for their businesses overseas try this amazing tool once
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LeadFuze
LeadFuze is super easy to get going and start to work with. There are videos to walk you through it but all you have to do is fill out the form that tells the system what kind of leads you're looking for and you're good to go - it does the rest of the work for you!
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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LeadFuze
Very poor again. I booked 3 demonstrations with them, the first failed to support due to tech issues, the second one failed to arrive for the meeting, as did the third meeting arranged. I had difficulty trying to find anywhere to engage online with them, so the customer experience is very low down in my opinion.
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Alternatives Considered
Apollo.io
Apollo is inexpensive of all the above tools. Data accuracy of other tools like lintel and infotelligent is much much better but they are expensive also. One needs to be careful while using data from Apollo because email bounces can damage your domain reputation. I suggest you use a different SMTP server while sending mail.
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LeadFuze
LeadFuze has more filters than other software I've been using such as FindThatLead and Snovio and that gives me the chance to drill down even further into specific niches. Also, the system is really more user friendly and simple to use even more than other software I used in the past.
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Return on Investment
Apollo.io
  • Generated a lot of expectations that were not real when we needed them
  • The ROI was positive but we decided to stop using the tool
  • We loved how easy to use it was and how easy it was to interact with the Support team
  • There is room for improvement in the video tutorials - they were from old versions of the software that would not be useful for the version at hand
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LeadFuze
  • We have been able to reduce PPC spend and spend a fraction of that with LeadFuze. We are producing leads and a reasonable percentage is converting into orders and long term clients. Can't beat that.
  • We now spend less time chasing and generating leads. LeadFuze does all the heavy lifting and we have more time to build the business.
  • We have obtained several larger, long term clients from being able to get in front of them due to LeadFuze. LeadFuze helps us make that initial contact....the rest is up to us. That is the way it should be and the way I like it.
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ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

LeadFuze Screenshots

Screenshot of Search for new potential customers by industry, role, location, size, technologies used (or not used), Adwords budget, company news and signals, if a company is hiring for different roles, and more!Screenshot of Find ideal potential leads by industry, size, Adwords budget, latest news and signals, technologies currently used (or not used), if companies are hiring for certain roles, and more.Screenshot of Search entire market segments using personal criterial like their role, skills, education, time in role, and even estimated salary.Screenshot of Add a list of companies or domains you want to target, select your ideal role you're targeting and viola - you have a list of the ideal potential targets you're after.  You can look up individuals using just the first, last, and company fields and you can even find anyone that has ever worked for a company.Screenshot of Grab contact information and social profiles, as well as see additional information about the lead and the company they work for. You'll see all recent company news, job postings, technologies used, and more.Screenshot of Find additional employees at the company, and easily get their contact information as well.