Apollo.io vs. Observe.ai

Based on my experience using Apollo.io, it is well-suited for organizations like startups that are actively looking to generate new leads to market their products, and for direct marketing using the Apollo.io mail system and filtering leads by locality, sector, or designation.

Incentivized

Observe.ai is incredibly well
suited for uncovering trends. The accuracy of their transcripts paired with how
easy it is for any user to find insights helps us tap of data you would think would
be impossible to get, or at least in a very slow and manual process (listening
to call samples, 1 call at a time it’s a thing of the past now).

This simplicity of use and the power
of their machine learning and AI applications have proven to be particularly
helpful for us to boost our agent performance and training.

Observe.ai is still at the early stages
of real-time agent assist, so I would not recommend it right now for that type
of application.

Incentivized

• contacts with verified emails
• companies according to their economic sector
• companies based on their size and revenue
• companies based on their location
• contactos con correos verificados
• empresas de acuerdo a su sector económico
• empresas de acuerdo a su tamaño y facturación
• empresas de acuerdo a su ubicación

Incentivized

• Call audit evaluation tools.
• Call transcription.
• Agent Leaderboard.
• Agent coaching tool/performance tracker.

Incentivized

• Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
• Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
• Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.

Incentivized

• 71% increase in sales since implementation.
• 33% decrease in customer escalations since implementation.
• 20% increase in script compliance since implementation.

Incentivized

at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.

Incentivized

We are very satisfied with the features, support, follow up and value that Observe.ai has brought to our organization. They are also very easy to deal with and very willing to listen to recommendations to help boost the solution.

Incentivized

I gave it a 7 because it doesn't help you out if you're an organization that's call-heavy, because a lot of times the numbers aren't the best. It's not accurate. If you're somebody who's email and outbound and your goal is to find that, then that's cool. It works well for it. Some of the features, the AI tools, and some additional features they have are just too complex. Sometimes it's easy to use, but at the same time, there are tools that are not efficient, and it's like, "Where is this coming from?"Especially if you're looking for your niche, whatever industry you're in, and the target word, sometimes it can't find it. You can see what people are searching for, and it just doesn't add up. If you're trying to get very, very detailed, it's not the best. Sometimes it's going to depend on your industry, of course.

Incentivized

Their UI is very easy to navigate and understand. Most features are easily accessible and they seem well balanced and connected with each other. Users at our company have been trained with good proficiency levels in just a few hours, and high proficiency can be achieved in a week or less if you spend the time to practice.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did not with Apollo.io. It could have just been our unique experience, but that's what happened.

Incentivized

Observe.ai provided our business a pricing structure that was attainable with our required ROI.

Incentivized

• Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
• The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
• In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead

Incentivized

• The BEST ROI we have spent in years.
• Fraction of a penny per call.
• Increased overall revenue and revenue by person.

Incentivized