Appcues vs. Gainsight CS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcues
Score 9.1 out of 10
N/A
Appcues is online software for creating in-product experiences such as user onboarding, feature announcements, etc. without writing any code. (The vendor believes it's the non-technical people who oftentimes have the best information about a software user's needs and desires.) The goal of using Appcues is to improve product engagement within the user's own customer base.
$299
per month/billed monthly
Gainsight CS
Score 8.3 out of 10
Mid-Size Companies (51-1,000 employees)
Gainsight’s customer-centric technology aims to drive the future of customer success. The company’s Customer Cloud offers a set of solutions focused on customer success, product experience, revenue optimization, customer experience, and customer data, that together are designed to enable businesses to put the customer at the center of everything they do. The vendor states that companies that use Gainsight grow net retention by up to 33 percent. Learn how leading companies like Okta, SAP Concur,…
$2,500
Per Company Per Month
Pricing
AppcuesGainsight CS
Editions & Modules
Essentials
$299
per month/billed monthly
Growth
$879
per month/billed annually
Enterprise
Contact sales team
Subscription
$2,500
Per Company Per Month
Offerings
Pricing Offerings
AppcuesGainsight CS
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
AppcuesGainsight CS
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Top Pros
Top Cons
Features
AppcuesGainsight CS
Security
Comparison of Security features of Product A and Product B
Appcues
-
Ratings
Gainsight CS
7.1
165 Ratings
21% below category average
Role-based user permissions00 Ratings7.1165 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Appcues
-
Ratings
Gainsight CS
7.6
207 Ratings
12% below category average
API00 Ratings6.8123 Ratings
Integration with Salesforce.com00 Ratings7.9206 Ratings
Integration with Marketo00 Ratings7.749 Ratings
Integration with Eloqua00 Ratings8.219 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Appcues
-
Ratings
Gainsight CS
6.8
207 Ratings
25% below category average
Product usage00 Ratings8.5196 Ratings
Help desk / support tickets00 Ratings5.1166 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Appcues
-
Ratings
Gainsight CS
6.3
219 Ratings
28% below category average
NPS surveys00 Ratings7.9171 Ratings
Sponsor tracking00 Ratings4.9162 Ratings
Customer profiles00 Ratings6.2196 Ratings
Automated workflow00 Ratings7.8210 Ratings
Internal collaboration00 Ratings5.1197 Ratings
Customer health scoring00 Ratings6.9212 Ratings
Customer segmentation00 Ratings5.2179 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Appcues
-
Ratings
Gainsight CS
7.0
217 Ratings
16% below category average
Customer health trends00 Ratings6.9199 Ratings
Engagement analytics00 Ratings7.1176 Ratings
Revenue forecasting00 Ratings7.3108 Ratings
Dashboards00 Ratings6.7214 Ratings
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AppcuesGainsight CS
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Score 9.3 out of 10
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Score 9.5 out of 10
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Score 9.3 out of 10
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User Ratings
AppcuesGainsight CS
Likelihood to Recommend
7.7
(7 ratings)
8.0
(224 ratings)
Likelihood to Renew
-
(0 ratings)
6.8
(14 ratings)
Usability
-
(0 ratings)
8.2
(24 ratings)
Availability
-
(0 ratings)
8.2
(1 ratings)
Performance
-
(0 ratings)
6.4
(1 ratings)
Support Rating
-
(0 ratings)
9.0
(134 ratings)
Online Training
-
(0 ratings)
5.5
(2 ratings)
Implementation Rating
-
(0 ratings)
6.3
(6 ratings)
Configurability
-
(0 ratings)
6.4
(1 ratings)
Product Scalability
-
(0 ratings)
7.3
(1 ratings)
Vendor post-sale
-
(0 ratings)
6.4
(1 ratings)
User Testimonials
AppcuesGainsight CS
Likelihood to Recommend
Appcues
It is well suited for SaaS products or services that have a highly complex user interface. Through Appcues, you can ensure that people discover all the existing and new features and make them understand the value of your product as soon as possible to address the evergreen issue of churn. But if your user interface is really messed up, you should change the product itself instead of using a tool like Appcues to explain everything on the screen.
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Gainsight
Gainsight CS is well suited for SaaS and Managed Services companies looking to have a centralized log of all their customer interactions and analysis of those customers' health so that CS and AM teams can be the best champions for their customers and interactions are not happening in silos. The new AI functionality being rolled out will have a massive impact on CSM's ability to manage time and add value.
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Pros
Appcues
  • As a whole, Appcues is very easy to use.
  • You can build templates to easily style future modal windows and tooltips.
  • They have great customer service! Any time I've had a question our support rep always gets back to me with solutions.
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Gainsight
  • Gainsight's Data Designer is a powerful tool that allows you to create new tables/data sets from different sources (Create a new table by merging Snowflake, SFDC and Gainsight data that you can use for reporting or be the engine of calls to actions)
  • The health score is great! with good data and the right workflows in place, you can easily create automated health scores by your desired segmentation
  • Journey Orchestrator is the best 1:M outreach tool I have seen from any CSP. Very flexible and comprehensive. Can also support surveys! JO can be used for all segments, not just your digital segments!
  • Gmail/Outlook integration - Our CSMs love that you can send an email and attach it to the gainsight account. You can also create a meeting note in Gainsight and email it to your customers!
  • Calls to Action/Playbooks are very customizable, interoperable with SFDC and a great way for CSMs to keep on top of their work and also a great tool for reporting outcomes and CSMs work throughout the year
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Cons
Appcues
  • We were extremely surprised that there are not any Appcues used in Appcues. The app is pretty easy to use, once you figure out how to use it. There were not any type of tutorials when we logged in that quickly walked through how to setup a flow.
  • Appcues has lots of support articles, however they are almost so numerous that it was hard to find simple onboarding documentation that we found useful.
  • The different tooltips and product actions are great, but being able to customize the different cues a little bit more by changing sizes and aspect ratios could be an improvement.
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Gainsight
  • Would love to see a Gainsight OPs/Admin checklist that guides CS Ops team through specific pieces of information needed to execute specific playbooks (best practices)
  • When creating reports, sometimes it's difficult to find the correct variable that you are looking for as it's nested under various categories
  • Would love ability to "heatmap" specific individual customer engagement based on CSM inputted customer contacts at meetings
  • Would love to see more analysis on engagements - how often, how frequent - built into the product
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Likelihood to Renew
Appcues
No answers on this topic
Gainsight
Gainsight offers a level of support that I've not experience before. They will work with you to come up with a solution to a problem - or help match you with another client that has a similar setup as you to get their feedback. Also the functionality that we have built within the software works for us. It's 'easy' to use (once you get the hang of it) and our users rather enjoy working in the software.
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Usability
Appcues
No answers on this topic
Gainsight
I give it this score based on the implementation at my current employer. I don't know if it could be higher based on if the implementation went better, or if there is something on the vendor side that could help. If this were asked at my previous employer, I would have given it a score of 9 or 10.
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Performance
Appcues
No answers on this topic
Gainsight
There are some times when it can take almost a minute to load some of our reports or the rules engine. Within a rule it can also take time to load the actions as they each load one at a time when scrolling. The ability to scroll without waiting would be ideal
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Support Rating
Appcues
No answers on this topic
Gainsight
The CSMs are very hands-on and helpful, both Elaine and Lane have provided a lot of guidance and value over the years. Support is responsive and will jump on things as needed. The thought leadership and community is probably the most valuable part of our support from Gainsight.
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Online Training
Appcues
No answers on this topic
Gainsight
The online videos are very good for basic tasks in the platform, but it isn't very descriptive or helpful trying to make your own specific variables fit the simple example that is typically used. Typically, I'll watch a video, try on my own and still have to get help from support or Customer Success team
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Implementation Rating
Appcues
No answers on this topic
Gainsight
I was not part of the implantation (I took over later). However, based on what was passed to me, the tool was not well implemented at our org. I think this had to do with complexity, wrong person assigned in our org, and org buy-in. I think it would have been very successful if we had a better assignment process internally.
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Alternatives Considered
Appcues
It has a much, much better user interface, better customer care, and of course better pricing. This along with the fact that they were very accommodating for our use case ensured we went ahead with Appcues.
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Gainsight
We went through an evaluation of ChurnZero, which did not have the ability to pull in usage from complex data sets or to visualize it natively. ChurnZero did not offer the ability to run surveys or NPS which would have required additional tooling and investment
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Return on Investment
Appcues
  • Appcues has allowed us to quickly deploy user help features that target specific users, audiences, even customers with very little effort.
  • Appcues has helped gain user traction by providing helpful tooltips, tours, and other rich content, reducing the first-time user learning curve.
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Gainsight
  • We increase account coverage by more than 20% through the tools within Gainsight CS to generate actions for our CSMs to prioritize accounts.
  • Now that we are using Success Plans, we are seeing 65-75% of customer outcomes realized within a 12-month period. This was something we weren't able to track before.
Read full review
ScreenShots

Gainsight CS Screenshots

Screenshot of Get notified when your sponsor moves with our social media tracker - Sponsor TrackingScreenshot of Get more face time with your customers with 60 second videos - GsnapScreenshot of Automate Calls-to-Action on customer risks, opportunities and lifecycle events, better prioritize tasks with AI-driven priority scoring and follow a step-by-step playbook to deliver a consistent, best-in-class customer experience.Screenshot of Our collection of best practice-based solutions can be deployed within your Gainsight instance to help you move quickly and realize value fasterScreenshot of Design dynamic, multi-step customer journeys that blend human and digital touchpoints to deliver personalized engagement at scale. Analyze data at every step and adjust to each customer's behavior to more effectively deliver the outcomes your customers desire.Screenshot of Organize your team’s activities around your customer's key objectives. Collaborate directly with customer stakeholders to realize their desired outcomes and demonstrate how your efforts translate to results.