Appcues is online software for creating in-product experiences such as user onboarding, feature announcements, etc. without writing any code. (The vendor believes it's the non-technical people who oftentimes have the best information about a software user's needs and desires.) The goal of using Appcues is to improve product engagement within the user's own customer base.
$299
per month/billed monthly
Guru
Score 9.4 out of 10
N/A
Guru is a knowledge platform designed to serve as what the vendor describes as an AI source of truth for enterprises. It connects information from tools like Slack, Teams, Google Workspace, Salesforce, and other systems into one governed, permission-aware knowledge layer. Guru delivers cited AI answers, chat, and research directly within existing workflows, to enable employees and AI assistants to access verified knowledge securely and efficiently. The platform combines…
$25
per month per user
Whatfix
Score 9.9 out of 10
N/A
Whatfix is advancing the "userization" of application technology, by empowering companies to maximize the ROI of digital investments across the application lifecycle. Powered by GenAI, Whatfix’s product suite includes a digital adoption platform, simulated application environments for hands-on training, and no-code application analytics. Whatfix enables organizations to drive user productivity, ensure process compliance, and improve user experience of internal and customer-facing…
N/A
Pricing
Appcues
Guru
Whatfix
Editions & Modules
Essentials
$299
per month/billed monthly
Growth
$879
per month/billed annually
Enterprise
Contact sales team
Team
$25
per month per user
AI Source of Truth Platform
Custom
No answers on this topic
Offerings
Pricing Offerings
Appcues
Guru
Whatfix
Free Trial
No
Yes
Yes
Free/Freemium Version
No
No
Yes
Premium Consulting/Integration Services
No
Yes
Yes
Entry-level Setup Fee
No setup fee
Optional
Optional
Additional Details
—
Guru provides a tailored platform and expertise package based on an organization’s scale, knowledge complexity, and AI maturity.
Each engagement includes the full AI Source of Truth platform along with implementation guidance, knowledge architecture design, and ongoing optimization. Pricing is customized to ensure the right fit for enterprise systems, governance requirements, and AI initiatives.
Best suited for mid-market and enterprise organizations.
All Pricing models are customized and tailor-made according to the customer's requirement.
We took a demo for Whatfix but thought them nowhere to be close to Appcue's functionalities. Even though I want more theming options in Appcues, it still has more variety than Whatfix. Also, to make changes to flows, Appcues is more nimble, and you can preview the resultant …
It has a much, much better user interface, better customer care, and of course better pricing. This along with the fact that they were very accommodating for our use case ensured we went ahead with Appcues.
We used Userlane briefly but unfortunately, it didn't meet our technical requirements. When we moved away from Userlane we investigated Appcues, however, the range of capabilities in Whatfix was much higher so we saw more value in Whatfix.
The support from Whatfix is very good. It has better features than others. It has very few bugs. Whatfix is very user friendly. It meets all the requirements. They will quickly respond to all the queries and questions of users or your clients if they face any issues. Their …
Great quality of support provided by Whatfix as I already mentioned. Looking at all the features it’s headed to the right direction. Very delightful in terms of the ease of use and setup. Meets all the requirements. Quick to respond to all the queries and questions whenever …
It is well suited for SaaS products or services that have a highly complex user interface. Through Appcues, you can ensure that people discover all the existing and new features and make them understand the value of your product as soon as possible to address the evergreen issue of churn. But if your user interface is really messed up, you should change the product itself instead of using a tool like Appcues to explain everything on the screen.
Well-suited for internal knowledge and documentation. Less appropriate for constantly changing SOPs or multi-team shared SOPs, because the cards are "2-dimensional" for "linear" processes. It would be nice to have easy access to historical versions, or a way to capture non-linear processes without having to capture this via video, etc., in another app. The AI Agent feature may help with this. Because we are such a small team, I have minimal bandwidth to implement new features, which is a catch-22.
Currently, we are only using Whatfix with Salesforce but are in the process of implementing on other systems. It is an excellent tool to organize and provide in-app access to training materials already created. It excels at providing guidance about tasks users don't complete often and, therefore, forget what they were trained about the process. The only sort of system it might not work well is one that provides its own robust in-app assistance. More than one type of tip icon being displayed, for instance, could be confusing.
Easy to learn. Anyone can make cards and use the AI to make them professional.
Answer questions about my business, essentially a wiki for everything we do.
The research mode is amazing. Full reports on various types of information including some rather complex topics. Complete with citations of where the information came from.
Admins can manage a hierarchy to keep information secure and available to the correct people.
We were extremely surprised that there are not any Appcues used in Appcues. The app is pretty easy to use, once you figure out how to use it. There were not any type of tutorials when we logged in that quickly walked through how to setup a flow.
Appcues has lots of support articles, however they are almost so numerous that it was hard to find simple onboarding documentation that we found useful.
The different tooltips and product actions are great, but being able to customize the different cues a little bit more by changing sizes and aspect ratios could be an improvement.
Formatting has always been a pain point for me. We used Google Sites previously, and the ability to add multiple columns of smaller content boxes was great. To do the same thing in Guru, you need to create a table, which constrains you.
While the AI functionality is great, it can be challenging at times to refine the responses. Specifically, you must edit the source that is being pulled rather than the response itself. In some cases, we've edited the source to make the answer as clear as possible, and even after multiple attempts, the populated answer was acceptable but still not ideal for minimizing confusion.
Sometimes, when adding content, the cards glitch, and it won't save. Or if I go to add something to a landing page, it says it couldn't be saved. Then I do it all over again, and it works.
While the cards have limited formatting, the landing pages are great; however, when trying to move around or adjust the content boxes, it can be hypersensitive and very tricky to work with.
The possibility to select content/widgets at the time for "push to production" (some we would like to p2p for one single content, that is not possible at the moment).
I wish the filters in the dashboard would stay when you choose a content, currently you have to filter again and again.
In the analytics area, I would like the system to remember this for a certain time window after selecting the start date.
I rated Guru a 9 out of 10 for renewal likelihood because it has significantly enhanced our processes and customer satisfaction in the automotive rental company. Guru’s user-friendly interface and organized knowledge base make it easy to access and update essential information, which is crucial for maintaining high operational standards. The tool’s integration with other platforms, like the Guru Chrome extension, streamlines our workflow, increasing efficiency and productivity. One of the standout features is the ability to favorite cards, allowing quick access to frequently used information, which saves time and ensures accuracy in customer interactions. Additionally, Guru’s analytics feature helps us identify which resources need updating, ensuring our knowledge base remains relevant and effective. The only reason it’s not a perfect 10 is occasional slow performance and occasional inaccuracies in search results. However, these minor issues do not overshadow the overall benefits Guru provides. Its consistent updates and reminders further enhance our ability to deliver excellent customer support, making it an indispensable tool for our team.
[We feel like] even though Whatfix has its flaws, we are impressed by the speed of development [and] their openness about their future improvements, [but] most important their proactive customer service and customer success team. Whatfix acts more like a partner than a supplier of a 3rd party tool, and we welcome that experience.
What am I looking for from the partners that I'm working with? To be supported on my role in order to succeed, and Guru does that. It supported me to easily set it up, easily integrate with multiple sources based on my needs, and an easy launch, such an easy rollout that I didn't need to even beta test it or have a soft launch. I went directly with a full launch, which saved me a lot of time also and saved time across teams. I'm internally advocating for how useful it is across the teams to find very quick answers to very complex questions
While they've made a lot of improvements in the last year, there are still challenges with walkthroughs and how beacons can be created. They are aware of these limitations and are actively soliciting customer feedback to help them remedy these shortcomings.
Highly reliable day‑to‑dayGuru is consistently available when I need it. The platform loads quickly, search works reliably, and I rarely experience downtime or slow performance. It’s dependable enough that teams can trust it as a daily source of truth. Minimal unplanned outages or errors. In my experience, unplanned outages or errors are extremely rare. Even during high‑usage periods or heavy workflows, Guru remains stable and responsive.
Pages load quickly and consistently. Guru’s interface is lightweight, so cards, boards, and search results load fast with very little lag. Even when navigating between collections or opening larger cards, performance stays smooth and reliable. Integrations perform well without slowing systems down. Using Guru through the browser extension or Slack integration doesn’t noticeably impact performance. Cards surface quickly, and interacting with the integrations feels just as smooth as using Guru directly.
The only reason I do not give it a a ten is because I think there is still some room for improvement in meeting the different time zone needs of their customers, but overall their support is top notch. Friendly, capable, and quick.
Whatfix is THE best vendor I've ever worked with when it comes to supporting their customers. The support team is friendly, helpful and always willing to listen to your suggestions and ideas. This also applies to the Engineering team who I've spent several hours on calls with debugging a few of the more challenging scenarios we have in place. Nothing is ever too much trouble for Whatfix and they are truly best-in-class when it comes to their support model.
I would rate the in-person training for Guru a solid 9 out of 10. The session was incredibly valuable as it provided comprehensive insights into using Guru effectively. I learned a lot about the tool's functionalities, which significantly enhanced my proficiency and confidence in utilizing Guru for my daily tasks. The training was engaging, informative, and tailored well to ensure I could apply what I learned immediately. Overall, it was a highly productive and beneficial learning experience.
The online, on-demand training available was very good. I do wish we had done live online training as an org so that everyone had the same opportunity to learn the value and best practices. I completed the online, on-demand trainings personally, then turned around and taught the org, but I wish I had let the Guru experts do the heavy lifting for me!
While helpful, the feedback from our employee was, that [they felt] the training was very high-level - sometimes confusing. It would be great to have some kind of sandbox environment for new users to train certain scenarios.
You will need a very strong team of guru champions in order to get EVERYONE and EVERYTHING on Guru, it takes some craziness and over talking about guru everywhere to get people to be exicted, contribute and use. If you are starting any kind of buisness and you need KB, just go for guru as fast as you can because when you will grow you will thank yourself.
Although Whatfix make the process relatively straightforward (they will provide Group Policy Scripts to install a Google Chrome extension specific to your organisation) its important to ensure your network deployment teams (if you have more than one) understand their role and what they need to do to test deployment once they undertaken the work.
It has a much, much better user interface, better customer care, and of course better pricing. This along with the fact that they were very accommodating for our use case ensured we went ahead with Appcues.
The platform is unique, comprehensive, and uses AI. These are standout features. I also like the verification process and the ability to search from anywhere or on any browser. Guru enhances productivity and knowledge transfer when someone leaves an organization. Guru's interface is very user-friendly and can be trained quickly with new hires.
There is no comparison - Whatfix is the clear winner with us from the very beginning. As Whatfix continues to grow and innovate their product, engage with it's customers on a level beyond any I have every seen. They work as Partners with us, their teams from bottom to top are incredible - Customer Service, Collaboration Teams, Innovation, Sales, Success Mangers and everyone I missed are incredible. One team in particular I want to call out for there outstanding service, care and innovation to help us launch one of our systems is the Professional Services Team. Ganish, Joel, and everyone else who has been on our calls and worked behind the scenes to hit our incredible tight deadline in August - KUDOs for a job well done, You ROCK, THANK YOU words cannot describe how great you guys have been with us on this project, but on all of them. Whatfix's team definitely understands, the customer is first, they align with our values and we will continue to grow with them
Guru is somewhat expensive compared to what our org is typically willing to spend on software solutions. Additionally, there is a price difference per seat when paid monthly versus annually, which was a big downside for us as my company didn't want to commit to an annual cost.
Easily deployable across multiple teams and departmentsGuru is designed to scale horizontally across an organization. As teams grow, it’s simple to create new Collections, Boards, and permission sets without disrupting existing structures. This allows each department to manage its own knowledge while still contributing to a unified source of truth
Guru allows our team to quickly reference available learning/knowledge materials with our clients on a daily basis and provide better support at every outreach
With that said, spreading those same resources across two major global teams in the USA and Germany can lead to some inconsistencies. The i-frame process is not very intuitive for this scenario and our team treats policy/procedural differences as separate card or article entities.
Guru allowed our organization to pioneer and establish a dedicated knowledge team component, of subject matter experts who work in tangent with existing resources, create new ones, and vet collective knowledge.
Reduced Training Costs: By cutting traditional training time by 40%, Whatfix has saved significant resources while increasing learning efficiency.
Improved User Productivity: Faster onboarding and fewer errors have led to a 25% improvement in user performance metrics, directly contributing to operational efficiency.
Decreased Support Requests: Self-service guidance has reduced support tickets by 30%, freeing up teams to focus on strategic initiatives and cutting support costs.
