Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apptivo
Score 9.0 out of 10
N/A
Apptivo provides small and medium sized businesses with applications that include CRM, project management and invoicing solutions.
$10
Per User per Month
Pipedrive
Score 8.4 out of 10
N/A
Pipedrive is a customer relationship management (CRM) software built to help small teams to drive sales.
$24
per month per seat
Surfe
Score 8.7 out of 10
N/A
Surfe is a lead gen tool used to add contacts, manage deals and pipelines straight from LinkedIn, and move this data into a CRM. Without tab-switching or manual data entry, Surf makes CRM fields accessible on LinkedIn, and users can input information, create new fields, and edit existing ones, while syncing this to a connected CRM in real-time. Surfe also helps users to save time by adding prospects from LinkedIn with a click of a button directly from their profile, and it does that without…
$23
per year per seat
Pricing
ApptivoPipedriveSurfe
Editions & Modules
Premium
$10
Per User per Month
Ultimate
$25
Per User per Month
Starter
Free
Per User per Month
Enterprise
N/A
Essential
$24
per month per seat
Advanced
$49
per month per seat
Professional
$69
per month per seat
Power
$79
per month per seat
Enterprise
$129
per month per seat
Free
$0
Basic
$23
per year per seat
Professional
$29
per year per seat
Business
$59
per year per seat
Offerings
Pricing Offerings
ApptivoPipedriveSurfe
Free Trial
YesYesYes
Free/Freemium Version
NoNoYes
Premium Consulting/Integration Services
YesNoNo
Entry-level Setup FeeOptionalNo setup feeNo setup fee
Additional DetailsMonthly plans are available. The Essentials monthly plan at $24 per month.Prices are for annual subscriptions. Monthly subscriptions are available. No credit card is needed for the trial and free.
More Pricing Information
Community Pulse
ApptivoPipedriveSurfe
Features
ApptivoPipedriveSurfe
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Apptivo
7.7
4 Ratings
2% below category average
Pipedrive
7.9
68 Ratings
1% above category average
Surfe
-
Ratings
Customer data management / contact management10.04 Ratings8.724 Ratings00 Ratings
Workflow management6.82 Ratings7.721 Ratings00 Ratings
Territory management4.51 Ratings6.514 Ratings00 Ratings
Opportunity management10.03 Ratings8.365 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)9.14 Ratings8.764 Ratings00 Ratings
Contract management10.02 Ratings8.217 Ratings00 Ratings
Quote & order management7.43 Ratings7.214 Ratings00 Ratings
Interaction tracking1.81 Ratings8.521 Ratings00 Ratings
Channel / partner relationship management9.13 Ratings7.116 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Apptivo
9.7
4 Ratings
23% above category average
Pipedrive
2.9
7 Ratings
91% below category average
Surfe
-
Ratings
Case management9.14 Ratings4.76 Ratings00 Ratings
Call center management10.02 Ratings1.15 Ratings00 Ratings
Help desk management10.03 Ratings3.16 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Apptivo
10.0
3 Ratings
25% above category average
Pipedrive
7.5
49 Ratings
4% below category average
Surfe
-
Ratings
Lead management10.03 Ratings7.449 Ratings00 Ratings
Email marketing10.03 Ratings7.513 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Apptivo
8.9
4 Ratings
14% above category average
Pipedrive
6.7
67 Ratings
14% below category average
Surfe
-
Ratings
Task management8.34 Ratings7.964 Ratings00 Ratings
Billing and invoicing management9.13 Ratings4.15 Ratings00 Ratings
Reporting9.14 Ratings8.163 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Apptivo
10.0
2 Ratings
26% above category average
Pipedrive
7.7
68 Ratings
0% above category average
Surfe
-
Ratings
Forecasting10.02 Ratings7.619 Ratings00 Ratings
Pipeline visualization10.02 Ratings8.268 Ratings00 Ratings
Customizable reports10.02 Ratings7.516 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Apptivo
7.2
3 Ratings
6% below category average
Pipedrive
6.4
64 Ratings
18% below category average
Surfe
-
Ratings
Custom fields5.73 Ratings8.464 Ratings00 Ratings
Custom objects6.63 Ratings8.454 Ratings00 Ratings
API for custom integration9.12 Ratings7.646 Ratings00 Ratings
Scripting environment00 Ratings1.04 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Apptivo
10.0
4 Ratings
17% above category average
Pipedrive
6.7
62 Ratings
23% below category average
Surfe
-
Ratings
Single sign-on capability10.04 Ratings6.112 Ratings00 Ratings
Role-based user permissions10.04 Ratings7.260 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Apptivo
7.9
4 Ratings
4% above category average
Pipedrive
8.2
61 Ratings
8% above category average
Surfe
-
Ratings
Mobile access7.94 Ratings8.261 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Apptivo
-
Ratings
Pipedrive
1.1
5 Ratings
149% below category average
Surfe
-
Ratings
Social data00 Ratings1.15 Ratings00 Ratings
Social engagement00 Ratings1.15 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Apptivo
-
Ratings
Pipedrive
3.6
7 Ratings
70% below category average
Surfe
-
Ratings
Marketing automation00 Ratings3.67 Ratings00 Ratings
Compensation management00 Ratings3.54 Ratings00 Ratings
Best Alternatives
ApptivoPipedriveSurfe
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Affinity CRM
Affinity CRM
Score 9.2 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.0 out of 10
Creatio
Creatio
Score 9.0 out of 10
Conversica
Conversica
Score 4.0 out of 10
Enterprises
Creatio
Creatio
Score 9.0 out of 10
Creatio
Creatio
Score 9.0 out of 10
Conversica
Conversica
Score 4.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
ApptivoPipedriveSurfe
Likelihood to Recommend
9.0
(4 ratings)
8.0
(71 ratings)
10.0
(1 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(3 ratings)
-
(0 ratings)
Usability
9.1
(3 ratings)
9.0
(25 ratings)
-
(0 ratings)
Availability
-
(0 ratings)
8.2
(1 ratings)
-
(0 ratings)
Support Rating
9.1
(2 ratings)
8.5
(15 ratings)
-
(0 ratings)
Implementation Rating
3.6
(1 ratings)
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
ApptivoPipedriveSurfe
Likelihood to Recommend
Apptivo Inc
I would absolutely recommend Apptivo! We have used Apptivo for years, and we wouldn't consider another platform to keep all of our contacts together in one place. It's easy to export certain lists for certain mailings and to add/remove new contacts and move things around as needed over time. There's freedom to adding new contacts and the pricing is phenomenal
Read full review
Pipedrive Inc.
Pipedrive is a fantastic tool to help monitor and track lead generation and referral sources. It helps maintain accountability with the sales team and helps ensure that we are doing appropriate marketing to maintain a steady influx of cases. The weekly and quarterly sales reports that it can generate are incredibly helpful and insightful. They help inform us of what we need to focus on each quarter/year.
Read full review
Surfe
Surfe is really a great help/support for our marketing and data team. It saves plenty of time and manual work. We are totally happy with the product and also setup was done in 5 Min.
Read full review
Pros
Apptivo Inc
  • Built in support for new users.
  • Basic crm works...just dont expect it do anything well beyond the basic.
  • Price.
  • Google Apps integration is better than a lot of the competition who charge and anwful lot more.
  • They are open to and try adapt quickly based on customer feedback.
Read full review
Pipedrive Inc.
  • Great visual visibility of the funnel plus easy to drag the deals across the stages
  • The email integration that collects all relevant communication (also through the possibility of adding a deal-specific Pipedrive address on BCC)
  • The integration with Pandadoc, which we use a lot, so that Pipedrive keeps a really handy overview of the documents we have sent out / which have been signed
Read full review
Surfe
  • Easy to set up in both directions
  • Getting account data out of LinkedIn
  • Searching for Contact options, i.e. E-Mail and phone
  • Getting Company Data out of LinkedIn
Read full review
Cons
Apptivo Inc
  • Dashboard and interface subsections are a bit clunky re: functionality.
  • Built-in email client isn't always a feasible option for efficiency (signatures are different, contacts don't always update accordingly).
  • Consistency and integration between apps is not always optimal.
Read full review
Pipedrive Inc.
  • Showing the customers name on the pipeline page. Right now I can only get it to show the brand name twice. I wish it would replace the second brand name with the main point of contact.
  • Better reporting tools. Their reporting tools are not easy to pick up. I've spent time trying to figure it out and it isn't something I can pick up on quickly.
  • Better training options. I wish I had a personal trainer to walk me through the best way to use Pipedrive so I can get the most out of it.
Read full review
Surfe
  • After installing the Chrome Plugin, LinkedIn is a bit slower than before
  • Pricing is okay, but import from Sales Navigator should be included in the Basic Package
Read full review
Likelihood to Renew
Apptivo Inc
No answers on this topic
Pipedrive Inc.
-2 for Its cost and +8 for the need of tracking of leads and monitoring of team.
Read full review
Surfe
No answers on this topic
Usability
Apptivo Inc
Without a doubt, the best thing about Apptivo is that it has become a perfect internal and external communication platform. This platform will allow you to know who is taking care of certain tasks with clients and control all projects with your clients. With very affordable plans for your pocket, it has a free version for up to 3 users. It far surpasses quite a few CRMs in the same category. Apptivo CRM allows you to customize many details and work with it does not consume time or resources. You are faced with a very comfortable software to use, simple and well designed.
Read full review
Pipedrive Inc.
Pipedrive is easy to use and has a clean interface so we can follow up accurately. Its custom features help manage leads and evaluate team performance. It saves time and improves efficiency. Pipedrive is stable and supports integrations and automation.
Read full review
Surfe
No answers on this topic
Support Rating
Apptivo Inc
Apptivo is always quick to respond whenever we have had a problem over out time of using the program. The customer service reps are always very polite and professional in their responses and are very knowledgeable! I have never gone to them with a problem that they don't do everything in their power to help solve, and most times they have (abbreviating states is the only issue we weren't able to solve).
Read full review
Pipedrive Inc.
Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
Read full review
Surfe
No answers on this topic
Implementation Rating
Apptivo Inc
If you are starting a business and want a free app or nearly free app that can grow with you....then apptivo could be for you. However if you grow faster than them then you will be quickly seeking alternatives
Read full review
Pipedrive Inc.
Experiment is the only way to start
Read full review
Surfe
No answers on this topic
Alternatives Considered
Apptivo Inc
The price was right for what we needed to use Apptivo for (the CRM and the contact management/project management models). And, we needed something basic and easy to implement so we could get up and running with little down time. The other systems we evaluated didn't seem to have the exact pricing and features/functionality we were looking for so we made the determination that Apptivo would be the best fit.
Read full review
Pipedrive Inc.
I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
Read full review
Surfe
No answers on this topic
Return on Investment
Apptivo Inc
  • It allows me to get a vision of what is happening with the business
  • control sales, marketing and customer service processes from a single point
  • facilitates administrative tasks
Read full review
Pipedrive Inc.
  • Great on setup which made our work easier and less technically equipped people can manage a lot of things(compared to SalesForce where you need to hire a developer to set it up)
  • We were able to integrate our calling system easily and get things going on the lead calling aspect.
  • Great multipipeline option where we were able to manage both organisations under one roof.
Read full review
Surfe
  • Saves time in research
  • Getting data and helping to build a database out of a paid platform
Read full review
ScreenShots

Apptivo Screenshots

Screenshot of Customize each app by dragging and dropping each attributeScreenshot of Project management gantt chartScreenshot of Convert a lead into a contact, customer, and/or opportunity

Pipedrive Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Surfe Screenshots

Screenshot of Adds contacts to a CRM, and exports whole SalesNav contact lists in one go to save time.Screenshot of Finds emails and edit CRM fields. Automatically sources verified emails, and keep contacts updated.Screenshot of Syncs messages with a CRM, and offers reuseable personalized message templates on LinkedIn.Screenshot of Deal management and pipeline access from LinkedIn, with a side panel to create and configure deals.Screenshot of Keeps contacts updated, and sends notifications when someone in the associated CRM changes their position & company.Screenshot of Task creator, to keep track of a to-do list by creating tasks as reminders for specific CRM records