Basecamp vs. CoSchedule Marketing Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Basecamp
Score 7.8 out of 10
N/A
Basecamp is a web-based project-management tool. Basecamp offers features standard to project management platforms, as well as mobile accessibility, unlimited users, and 3rd party integrations. Basecamp is priced by space requirements and concurrent projects.
$99
per month
CoSchedule Marketing Suite
Score 8.2 out of 10
N/A
CoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A
Pricing
BasecampCoSchedule Marketing Suite
Editions & Modules
Basecamp Business
$99
Per Month [Unlimited Users]
Basecamp Personal
Free
Limited Capabilities
No answers on this topic
Offerings
Pricing Offerings
BasecampCoSchedule Marketing Suite
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BasecampCoSchedule Marketing Suite
Top Pros
Top Cons
Features
BasecampCoSchedule Marketing Suite
Project Management
Comparison of Project Management features of Product A and Product B
Basecamp
5.7
118 Ratings
28% below category average
CoSchedule Marketing Suite
-
Ratings
Task Management6.9117 Ratings00 Ratings
Resource Management5.798 Ratings00 Ratings
Gantt Charts4.340 Ratings00 Ratings
Scheduling5.693 Ratings00 Ratings
Workflow Automation4.568 Ratings00 Ratings
Team Collaboration6.4117 Ratings00 Ratings
Support for Agile Methodology5.749 Ratings00 Ratings
Support for Waterfall Methodology5.145 Ratings00 Ratings
Document Management5.9109 Ratings00 Ratings
Email integration6.396 Ratings00 Ratings
Mobile Access6.495 Ratings00 Ratings
Timesheet Tracking4.744 Ratings00 Ratings
Change request and Case Management5.155 Ratings00 Ratings
Budget and Expense Management7.239 Ratings00 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
Basecamp
7.8
40 Ratings
4% above category average
CoSchedule Marketing Suite
-
Ratings
Quotes/estimates8.329 Ratings00 Ratings
Invoicing6.925 Ratings00 Ratings
Project & financial reporting8.134 Ratings00 Ratings
Integration with accounting software7.927 Ratings00 Ratings
Best Alternatives
BasecampCoSchedule Marketing Suite
Small Businesses
FunctionFox
FunctionFox
Score 8.5 out of 10
Vyond
Vyond
Score 8.8 out of 10
Medium-sized Companies
Quickbase
Quickbase
Score 9.3 out of 10
Vyond
Vyond
Score 8.8 out of 10
Enterprises
Quickbase
Quickbase
Score 9.3 out of 10
Vyond
Vyond
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BasecampCoSchedule Marketing Suite
Likelihood to Recommend
6.6
(143 ratings)
7.0
(10 ratings)
Likelihood to Renew
10.0
(26 ratings)
-
(0 ratings)
Usability
7.8
(15 ratings)
-
(0 ratings)
Availability
10.0
(10 ratings)
-
(0 ratings)
Performance
7.3
(8 ratings)
-
(0 ratings)
Support Rating
8.6
(55 ratings)
9.0
(4 ratings)
Online Training
5.0
(1 ratings)
-
(0 ratings)
Implementation Rating
7.7
(8 ratings)
-
(0 ratings)
Configurability
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
BasecampCoSchedule Marketing Suite
Likelihood to Recommend
Basecamp
Basecamp is a wonderful tool for teams of varying degrees of technical knowledge, teams managing lots of different types of "agifall" and waterfall projects, and teams that are remotely distributed. It's probably less useful for more strictly agile-focused development teams, compared to other more flexible software applications like Jira and Asana.
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CoSchedule
CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
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Pros
Basecamp
  • Task management - It is very easy to add, organize and discuss tasks within Basecamp's interface.
  • The "Campfire" function is great for communicating when you just have a quick question for someone on the team.
  • Notifications - Basecamp lets you decide how often and about what you'd like to be notified. The ability to respond to messages in Basecamp directly via email saves a lot of time.
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CoSchedule
  • Visually represent your content in one centralized place
  • Heavily customize your calendar settings (project types, icons, tasks, filters, etc.)
  • Better implement approval procedures
  • Create read-only calendars for stakeholders so they can view the upcoming items on your calendar
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Cons
Basecamp
  • High Learning Curve. It's true that it can be easy to use, but to use well and effectively takes some time to learn. It's recommended to have an agreed-upon system in your team of what tools to use and when.
  • Notification Overload. If people aren't careful they could send a notification to everyone when only a couple people were meant to be prompted. And since emails are sent by default, you could have your mailbox overloaded with unnecessary updates. This is where it takes a bit of training in your team to have an agreed-upon system.
  • Lack of organization with Archived Projects. I will often need to reference an archived project to make a new one, but there is only a list of archived projects in alphabetical order, with no way to organize by archive date, or even search.
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CoSchedule
  • The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead.
  • The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging.
  • In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen.
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Likelihood to Renew
Basecamp
When I bring new people onto a project, it's immediately obvious how to use Basecamp. I don't have to worry about teaching them the features or walking them through it, it's just incredibly user-friendly. For this reason, I'll continue to renew my subscription even as new people are brought onto production jobs or the client changes.
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CoSchedule
No answers on this topic
Usability
Basecamp
Basecamp is a little tricky to learn. I've used it for quite a while but I feel like there's still so much I don't know. It took me a while to learn but having used it in college definitely helped me integrate it into my work career.
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CoSchedule
No answers on this topic
Reliability and Availability
Basecamp
I've never experienced downtime while using Basecamp, or been unable to access it when I needed it. That's not to say they've never had downtime, but I've been lucky enough not to encounter any, and I work odd hours, including late nights when maintenance is often undertaken.
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CoSchedule
No answers on this topic
Support Rating
Basecamp
For the many reasons I've given, Basecamp is a very strong program. There are a few features I can imagine that might make it even better, but I don't have a basis for comparison to be able to say that there is definitely a better one out there. I've noticed that Basecamp has evolved a bit from the time I started using it until now, so that makes me think that the producer of this program values it and believes in continuous improvement. If you could use the features offered by Basecamp, I would think you could use it with confidence.
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CoSchedule
I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
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Implementation Rating
Basecamp
Decide the process before implementation - i.e. when it's due 8/9 does that mean 8am, noon, 5pm, 11:59pm? Check your to-do list frequently Set-up templates - just not with the dates (they can be funky)
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CoSchedule
No answers on this topic
Alternatives Considered
Basecamp
Pretty good, but [Basecamp] has its drawbacks. Honestly I find the interface non-intuitive and sometimes have trouble figuring out how to change the status of a task. Perhaps it has something to do with the way it was originally set up by the admin, but I'm not sure. I liked Jira's drag and drop obvious functionality, but the project management side of the software was lacking. Smartsheet has excellent project management functionality, but the task management isn't as good.
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CoSchedule
CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
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Return on Investment
Basecamp
  • It has saved me time when having to get the same message out to multiple restaurants
  • It has helped us make smarter operational decisions because we can all collaborate on an answer in a shorter amount of time (instead of calling a meeting!!!)
  • The calendar function allows us to plot out our marketing agenda for the month and add/change it together as needed. The chef will post his recipe, the managers will cost it out, the social media manager will post pictures on it, and ultimately we will get that information out on an info sheet to the staff by printing the page.
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CoSchedule
  • Probably too early to tell for certain but it is definitely value priced right now. Fully developed content management platforms are running in $15-$20k per year range and more. You can get into a CoSchedule solution for $
  • Team has found it easy to sign on and review tasks so this is a big time saver. More could be done to enable Guests easier access to content they need to review
  • It's way faster that other scheduling apps we have tried. The fact that it runs on a cloud based app or inside your Wordpress app is a real plus. Auto save feature also means you don't have to remember to save your content.
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ScreenShots

CoSchedule Marketing Suite Screenshots

Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.