What users are saying about
17 Ratings
19 Ratings
17 Ratings
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Score 8.3 out of 100
19 Ratings
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Score 8.5 out of 100

Likelihood to Recommend

Benchmark Email

For low volume non-profits, Benchmark Email provides a respectable free service. Ease of use is high and customization of the email is good. The discount for 501(c)(3) organizations and fully free use for non-profits that help children is commendable. Although the GUI editor is flexible and easy to learn, it does have some issues with certain detailed formatting concerns, like properly showing the newlines between paragraphs. Image/photo processing and presentation is similarly both easy to use, but frustrating due to some capability gaps and quirks, like specifying image sizes and display on hi-resolution devices.

Overall, Benchmark Email provides a good service that is easy to learn to expand your communication reach; however, the ROI and satisfaction may not be as high if paying fees comparable to other offerings.
Tim Colson | TrustRadius Reviewer

ReachMail

The free Reachmail account (which I have used for several small organizations) is a good tool where there are limited or zero email marketing dollars, a contact audience of up to 5,000 subscribers, and a max of 15,000 monthly emails. The pricing levels are really reasonable for volume requirements, including custom plans for infrequent mailings. If there are constraints (time and/or design experience) that require a large choice of ready-made contemporary templates without graphic or font modifications, then this probably isn't a good email marketing tool.
Jamie Caroland | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Benchmark Email
8.4
ReachMail
8.4
WYSIWYG email editor
Benchmark Email
7.8
ReachMail
9.0
Dynamic content
Benchmark Email
8.1
ReachMail
8.4
Ability to test dynamic content
Benchmark Email
9.2
ReachMail
8.4
Landing pages
Benchmark Email
9.6
ReachMail
8.4
A/B testing
Benchmark Email
9.3
ReachMail
9.0
Mobile optimization
Benchmark Email
8.9
ReachMail
8.5
Email deliverability reporting
Benchmark Email
8.5
ReachMail
8.0
List management
Benchmark Email
5.9
ReachMail
8.0
Triggered drip sequences
Benchmark Email
8.2
ReachMail
8.4

Reporting & Analytics

Benchmark Email
7.5
ReachMail
8.1
Dashboards
Benchmark Email
7.6
ReachMail
8.0
Standard reports
Benchmark Email
7.6
ReachMail
8.0
Custom reports
Benchmark Email
7.3
ReachMail
8.4

Pre-Send Testing

Benchmark Email
ReachMail
8.1
URL Validation
Benchmark Email
ReachMail
8.0
Link Tracking
Benchmark Email
ReachMail
8.0
Image Validation
Benchmark Email
ReachMail
8.0
Inbox Display
Benchmark Email
ReachMail
8.0
Email Accessibility Tools
Benchmark Email
ReachMail
8.0
Spelling and Grammar Check
Benchmark Email
ReachMail
8.0
Spam Testing
Benchmark Email
ReachMail
9.0
Email Previews
Benchmark Email
ReachMail
8.0

Pros

Benchmark Email

  • Great native split testing for a/b groups.
  • Automation of list cleaning is a breeze -- very easy!
  • Native analytics are decent, but not amazing.
Blake Baron | TrustRadius Reviewer

ReachMail

  • The interface is very easy to use.
  • The report offers a wide variety of metrics, including mobile opens and percentages.
  • The organization and easy implementation of Suppression Lists is very helpful.
  • Fast, robust asset library.
Adam Weller | TrustRadius Reviewer

Cons

Benchmark Email

  • Scheduling emails can be a nightmare. I, for some reason, can never schedule an email at the correct time I want. They make the time zones confusing and it's in a 24 hour format which is annoying.
  • You can customize well in the editor but it can be an extremely painful experience if you make a mistake. There's no undo button after you save something.
  • Email automation is available but it's extremely basic.
Anonymous | TrustRadius Reviewer

ReachMail

  • I’ve had no problems with them, they’re that good! Sure, sometimes they hit a bump because nothing is perfect, but they’re quick to take care of it, and don’t make excuses. Next time around, whatever problem I had doesn’t exist anymore, because they fixed whatever has caused problems. Remarkable!
Francesca De Grandis aka Outlaw Bunny | TrustRadius Reviewer

Usability

Benchmark Email

No score
No answers yet
No answers on this topic

ReachMail

ReachMail 8.0
Based on 1 answer
Graphic and doc storage capabilities, formatting capabilities
Jamie Caroland | TrustRadius Reviewer

Alternatives Considered

Benchmark Email

Of the free email marketing services I tried, Benchmark could only stack up against Zoho Campaigns and Moosend. as unfortunately, MailChimp has better signup form customization options, SendinBlue's free plan offers advanced automation and MailerLite offers advanced customization and the creation of landing page.I do believe that Benchmark email has a lot of potential, and if they fix the design issues and the allow signup forms to have their own URLs that can easily be shared, then they would stack up well against most free ESPs.
Abigail Nwaocha | TrustRadius Reviewer

ReachMail

In the past I've used both Salesforce and QuotaFactory (now defunct) to send mass emails and both are far superior in presentation, if not functionality. Reachmail is probably fine when you have graphical content but for text emails it just doesn't stack up. I'll look into other options now that I've tried Reachmail and see that is a terrible option for sales teams.
John Cupoli | TrustRadius Reviewer

Return on Investment

Benchmark Email

  • If we think particularly on the ROI then benchmark email gives you a definite amount of ROI. But it takes time, you will see the results after a six month span of time. Because sending an email itself is a slow and steady process to follow.
Anonymous | TrustRadius Reviewer

ReachMail

  • We do not have client contact usually after work is done so it is a nice reminder that we are out there.
  • Our ROI is about 8%.
Mary Kelly | TrustRadius Reviewer

Pricing Details

Benchmark Email

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Benchmark Email Editions & Modules

Additional Pricing Details

ReachMail

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ReachMail Editions & Modules

Edition
Basic$9.001
Prro$29.001
  1. Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Benchmark Email
8.0
ReachMail
7.7

Likelihood to Renew

Benchmark Email
8.0
ReachMail

Usability

Benchmark Email
ReachMail
8.0

Add comparison