BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.
$0
per month
OutboundEngine
Score 9.8 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
BenchmarkONE
OutboundEngine
Editions & Modules
Lite
$0
per month
Pro
$0
Agencies
Special Pricing for Qualifying Agencies
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
BenchmarkONE
OutboundEngine
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
$99 per user
Additional Details
—
More information is available on the vendor's website.
More Pricing Information
Community Pulse
BenchmarkONE
OutboundEngine
Features
BenchmarkONE
OutboundEngine
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
BenchmarkONE
5.2
29 Ratings
29% below category average
OutboundEngine
6.1
50 Ratings
14% below category average
WYSIWYG email editor
5.126 Ratings
00 Ratings
Dynamic content
4.221 Ratings
00 Ratings
Ability to test dynamic content
4.121 Ratings
00 Ratings
Landing pages
4.016 Ratings
00 Ratings
A/B testing
8.910 Ratings
00 Ratings
Mobile optimization
8.912 Ratings
8.643 Ratings
Email deliverability reporting
3.328 Ratings
3.650 Ratings
List management
4.329 Ratings
6.244 Ratings
Triggered drip sequences
4.310 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
BenchmarkONE
4.0
29 Ratings
47% below category average
OutboundEngine
7.5
38 Ratings
15% above category average
Lead nurturing automation
3.229 Ratings
00 Ratings
Lead scoring and grading
4.329 Ratings
00 Ratings
Data quality management
4.327 Ratings
00 Ratings
Automated sales alerts and tasks
4.327 Ratings
7.538 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
BenchmarkONE
7.5
13 Ratings
2% above category average
OutboundEngine
-
Ratings
Calendaring
7.99 Ratings
00 Ratings
Event/webinar marketing
7.110 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
BenchmarkONE
3.9
22 Ratings
50% below category average
OutboundEngine
9.8
48 Ratings
41% above category average
Social sharing and campaigns
6.49 Ratings
9.848 Ratings
Social profile integration
1.422 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BenchmarkONE
3.7
28 Ratings
55% below category average
OutboundEngine
-
Ratings
Dashboards
3.327 Ratings
00 Ratings
Standard reports
1.019 Ratings
00 Ratings
Custom reports
6.814 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
They may be a little behind the curve when it comes to some of the advanced features, such as integrating various calendars and e-mail clients.
I would like to see them more integrated with social media platforms, such as keeping track of social media activity and adding more platforms that they track within a record.
The onboarding process was a bit bumpy and took much longer than expected.
I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
I have had more experience with Hatchbuck, and was introduced to it through someone who is quite familiar. My perspective is that for the money, Hatchbuck does all it needs to, and does it well. I'm sure there are comparable products, but this is the first one that I found user friendly enough to be able to use it consistently
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.