Bouncer vs. iContact

I have already recommended bouncer to a number of my colleagues, and I know of one that is already deploying it. Protecting your online reputation, staying off of UCE blacklists and the like are important to deliverability of your messages. Having a simple tool such as bouncer really helps achieve deliverability goals without deterring from your workflow to any degree.

Incentivized

I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.

Incentivized

• It's cleansing methodology is different than other services and is much better
• It performs it's services rather quickly
• The results are very good. Your bounce and spam rates will greatly improve
• Running your lists through Bouncer will raise your Reputation scores
• Bouncer will help keep you off Blacklists

Incentivized

• Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
• Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
• Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.

Incentivized

• Maybe to add some filters for History checks (by date, period, reason, person's name in case it's a corporate account, domain of email (by writing it manually), etc.) and add a date of verification
• In case it's a corporate account, to add name of the person who verifies an email/bulk
• If an email has been previously checked, and now you want to check it again (e.g. a few days later), then to show the status of email BUT to mention that you've already checked this email earlier (maybe to show the date)

Incentivized

• We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
• The regular version of iContact doesn't support event management or logic flows for automated messaging.
• Custom form fields have limited field type options (can't build a drop-down).

Incentivized

Because I love this kind of solution. Not a lot of different functionalities but really effective for why I'm using it. I need to make sure my email list and CRM are corrects and Bouncer is perfect for that!

Incentivized

iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.

Super easy to use.

Incentivized

I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.

Incentivized

iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.

Haven't needed support.

Incentivized

They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.

Incentivized

The templates are difficult to customize, and they don't render well in email platforms

Super simple and easy for us.

Incentivized

i wouldn't be using it if i wasn't satisfied. time is money

Bouncer validates and cleans email lists more accurately than other tools. It has a lower false, positive rate, can identify hard bounces, and provides detailed reports on email validation results, making it a more reliable and effective tool for maintaining a clean email list.

Incentivized

I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.

iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.

• ROI can't be defined for mail checking, but it definitely saves much time and effort, and probably money since it allows us to appear in mailbox of our leads.

Incentivized

• We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
• We like the breakdown of statistics in the dashboard. They're easy to read.
• iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.

Incentivized