TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Braze

    Score8.7 out of 10
    N/ABraze is a customer engagement platform that enables relevant and memorable experiences between consumers and brands. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns.N/A

    Elastic Email

    Score8 out of 10
    N/AElastic Email is an email delivery service for transactional emailing.

    $29

    per month for up to 2,500 contacts and 37,500 emails

    OneSignal

    Score8 out of 10
    N/AOneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.

    $19

    per month

    Pricing
    BrazeElastic EmailOneSignal
    Editions & Modules
    No answers on this topic
    Inbox Plus
    $9
    per month per user
    Email API Starter
    $19
    per month for up to 50,000 emails
    Email Marketing Starter
    $29
    per month for up to 2,500 contacts and 37,500 emails
    Email API Pro
    $49
    per month for up to 50,000 emails
    Email Marketing Pro
    $49
    per month for up to 2,500 contacts and 37,500 emails
    Growth
    19+
    per month
    Professional
    999+
    per month
    Free
    Free
    Enterprise
    Custom Pricing
    Offerings
    Pricing Offerings
    BrazeElastic EmailOneSignal
    Free Trial
    YesNoNo
    Free/Freemium Version
    NoYesYes
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeOptionalNo setup feeOptional
    Additional Details———
    More Pricing Information
    Community Pulse
    BrazeElastic EmailOneSignal
    Considered Multiple Products
    Braze
    No answer on this topic
    Elastic Email
    No answer on this topic
    OneSignal
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    158 Answers
    No answers on this topic
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    119 Answers
    No answers on this topic
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    158 Answers
    No answers on this topic
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    92 Answers
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    88%
    Implementation went as expected
    91 Answers
    No answers on this topic
    83%
    Implementation went as expected
    5 Answers
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    BrazeElastic EmailOneSignal
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    User Ratings
    BrazeElastic EmailOneSignal
    Likelihood to Recommend
    9.0
    (162 ratings)
    8.0
    (3 ratings)
    10.0
    (9 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Usability
    7.8
    (129 ratings)
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    4.5
    (21 ratings)
    10.0
    (1 ratings)
    7.1
    (2 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    BrazeElastic EmailOneSignal
    Likelihood to Recommend
    Braze
    If you're looking for a reliable, automated system to run customer feedback programme like the NPS, Braze offers possibly the best platform to operate such kind of a campaign. In addition, if you are looking to build email campaigns for existing clients with the goal of retention or relationship-building, Braze offers much better email delivery and engagement rates.
    Incentivized
    Read full review
    Elastic Email
    Email Elastic is best suited in cases when we need to send bulk emails and campaigns. It provides features such as scheduling campaigns and automating fast delivery of emails; the trial version also provides many features that can be used by a new user. Email Elastic is less suited for small companies with a smaller number of clients or contacts.
    Incentivized
    Read full review
    OneSignal
    I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
    Incentivized
    Read full review
    Pros
    Braze
    • Canvas feature has been really good for creating customer journey paths and long-term messaging campaigns.
    • They have been addressing feature requests to continue to improve the Canvas feature. One of the simplest but most-handy features is allowing Delay steps wait for a very specific date on a calendar -- so you can plan seasonal campaigns or when you have evergreen-style drip campaigns it allows for avoiding public holidays/etc.
    • The catalog feature provides a lot of use-cases and flexibility for personalizing comms or customizing comms for whitelabeled versions of our standard comms (for our B2B2C scenarios).
    • We use the catalog as a repository of our B2B2C brand info, messaging customization - it basically allows us to offer a whitelabeled configurable version of our optimized automated in-life comms in the branding of our b2b customers.
    Incentivized
    Read full review
    Elastic Email
    • High Deliverability Rate Across Most Email Providers
    • Generous Free Plan for Those Just Getting Started
    • Fair, Competitive Pricing & Plans/Limits
    Incentivized
    Read full review
    OneSignal
    • Send instant notifications without any delay.
    • Provide all the necessary features for testing.
    • Highly cost effective.
    • Great system to handle huge volume.
    • Great customer support.
    Incentivized
    Read full review
    Cons
    Braze
    • Enabling GIF/videos to be directly uploaded on to Braze's platform
    • Easier way of creating canvases; right now it is too complex for someone new who is starting off in the company to understand what things do and where things are
    • Ability to track duplicate user profiles within the entire audience segment
    • Automated deduplicating email addresses/phone numbers in each targeting segment; right now it's done manually after extracting csv files
    Incentivized
    Read full review
    Elastic Email
    • I wish they didn't have such a strict requirement regarding their "opt out" links in emails. I totally understand why they do this, but there are use cases, such as one to one personal emails between individuals, where this is annoying. However, it's something I'm willing to live with for the greater good.
    Incentivized
    Read full review
    OneSignal
    • Is still in development: we know OneSignal is still in development and sometimes it takes longer to create or fulfill certain features.
    • Payment: payment menu is not at the glance, [and] is just difficult sometimes to find -it is a minor issue.
    • Send to certain custom segments through specific OneSignal IDs; you can do it though API doing a GET call with tools like Postman. If this can be done from OneSignal it would be great.
    Incentivized
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    Likelihood to Renew
    Braze
    We are on a mission for an omnichannel experience for our customers and are already making good progress with Braze able to fully support and optimise this
    Incentivized
    Read full review
    Elastic Email
    No answers on this topic
    OneSignal
    No answers on this topic
    Usability
    Braze
    From my experience thus far, Braze is able to deeply integrate into a variety of tools and I haven't found a use case where Braze cannot offer a solution to an integration requirement. Integrations have been very easy to setup and developers have been able to manage and upgrade these seamlessly.
    Incentivized
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    Elastic Email
    No answers on this topic
    OneSignal
    I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
    Incentivized
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    Support Rating
    Braze
    Very responsive and helpful on simple questions, but not great other than that. They do not have a way for the customer/user to escalate a ticket. You have to contact your rep and in some cases, they don't respond within 24 hours so you have no idea if they have escalated it. There is no phone number for an urgent issue - you have to rely on email
    Read full review
    Elastic Email
    I have not had any issues with Elastic Email that have required reaching out to support, so I can't speak to the quality of their customer support. The help documents were well written and presented, though, and I would imagine that anyone with issues would receive satisfactory assistance in a timely manner.
    Incentivized
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    OneSignal
    Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
    Incentivized
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    Online Training
    Braze
    It's really well explained, there are lots of documentation about all topics. When we want to perform in a specific area, there are always a dedicated path. For each new feature, there is always some videos explaining the purpose and the new functionalities. Also I used to do the certification which allows me to show my achievements in my business environment.
    Incentivized
    Read full review
    Elastic Email
    No answers on this topic
    OneSignal
    No answers on this topic
    Alternatives Considered
    Braze
    Braze is a cross-channel and data-driven tool. It is much more intuitive and easier to use. It supports a high volume of sending. Braze team provides excellent follow-up and support, and we are part of a large community of clients who share knowledge and help.
    Incentivized
    Read full review
    Elastic Email
    Email elastic is a cost-effective, fast, and reliable platform for sending bulk emails and promoting campaigns, it provides good features even for the new user, while Blaze Verify pricing is a bit high, and a new user would not be able to access all the features. Hence clearly, Elastic email leads the position when compared to Blaze Verify.
    Incentivized
    Read full review
    OneSignal
    In my opinion, OneSignal documentation / API is more friendly [than] Firebase. Maybe because Firebase is already "too big," but OneSignal is focused on one solution that giving our notification through to our customer. In that case, OneSignal is chosen by our company. Several years after that, Firebase announced it supported [the] iOs platform too but our company already using OneSignal to our notification provider.
    Incentivized
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    Return on Investment
    Braze
    • We saved a couple of million by switching from Salesforce to Braze.
    • We increased our engagement for a limited-time promo by 33% by simply running a 4-variant subject line test.
    • We managed to reduce our unsubscribe volume by 18% by excluding dormant users.
    Incentivized
    Read full review
    Elastic Email
    • With a very modest outlay, we achieve features and functions that cost larger companies a lot of money.
    Incentivized
    Read full review
    OneSignal
    • OneSignal has allowed us to grow number of subscribers in a short time.
    • We are able to send our news and offers easily and instantly.
    • We have become able to drive more website traffic and increase in sales.
    Incentivized
    Read full review
    ScreenShots

    Elastic Email Screenshots

    Screenshot of The drag-and-drop Email Designer.Screenshot of The email marketing campaign interface with precise segments. Users can build personalized experiences with this email marketing tool.Screenshot of Where to create unlimited sign-up forms or pop-ups with our form creator.Screenshot of Where to track email delivery in real time to respond to any issues immediately. Follow along with detailed data as the emails arrive in recipients' inboxes.Screenshot of An example of a created product page. These can match any brand, process secure payments via Stripe, and deliver content directly to fans.