What users are saying about
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Top Rated
144 Ratings

BrightEdge

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Top Rated
144 Ratings
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Score 8.7 out of 100
2 Ratings
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Score 7 out of 100

Feature Set Ratings

  • BrightEdge ranks higher in 2 feature sets: SEO, SEO Platform & Account Management
  • Linkdex Enterprise SEO Platform ranks higher in 1 feature set: SEO Channels

SEO

8.6

BrightEdge

86%
7.9

Linkdex Enterprise SEO Platform

79%
BrightEdge ranks higher in 7/8 features

Keyword analysis

9.5
95%
46 Ratings
7.0
70%
1 Rating

Backlink management

7.4
74%
40 Ratings
7.0
70%
1 Rating

SERP ranking tracking

9.4
94%
44 Ratings
9.0
90%
1 Rating

Page grader

8.2
82%
39 Ratings
8.0
80%
1 Rating

Competitive analysis

9.0
90%
46 Ratings
9.0
90%
1 Rating

Site audit / diagnostics

8.8
88%
43 Ratings
7.0
70%
1 Rating

Site recommendations

8.0
80%
46 Ratings
7.0
70%
1 Rating

Task management

8.6
86%
41 Ratings
9.0
90%
1 Rating

SEO Channels

8.3

BrightEdge

83%
8.8

Linkdex Enterprise SEO Platform

88%
Linkdex Enterprise SEO Platform ranks higher in 3/4 features

Local SEO

8.6
86%
35 Ratings
9.0
90%
1 Rating

Social SEO

8.0
80%
30 Ratings
8.0
80%
1 Rating

Mobile SEO

7.2
72%
41 Ratings
9.0
90%
1 Rating

Global SEO

9.2
92%
34 Ratings
9.0
90%
1 Rating

SEO Platform & Account Management

9.0

BrightEdge

90%
8.0

Linkdex Enterprise SEO Platform

80%
BrightEdge ranks higher in 2/2 features

Multi-domain support

9.0
90%
35 Ratings
9.0
90%
1 Rating

Integration with web analytics tools

9.1
91%
43 Ratings
7.0
70%
1 Rating

Attribute Ratings

  • BrightEdge is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.9

BrightEdge

89%
78 Ratings
7.0

Linkdex Enterprise SEO Platform

70%
1 Rating

Likelihood to Renew

10.0

BrightEdge

100%
35 Ratings

Linkdex Enterprise SEO Platform

N/A
0 Ratings

Usability

10.0

BrightEdge

100%
10 Ratings

Linkdex Enterprise SEO Platform

N/A
0 Ratings

Support Rating

9.4

BrightEdge

94%
19 Ratings

Linkdex Enterprise SEO Platform

N/A
0 Ratings

Implementation Rating

8.3

BrightEdge

83%
4 Ratings

Linkdex Enterprise SEO Platform

N/A
0 Ratings

Likelihood to Recommend

BrightEdge

BrightEdge has been a long-standing partner with us. I have had 10 years of experience with using their platform. It is a very large robust platform that allows us to find the information we need and quickly. Unfortunately with the company being so large, they are unable to make quick changes and customers suggested enhancements as quickly as other platforms.
Alissa Steingraber | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

From my research, Linkdex is the least expensive enterprise SEO platform available. If you have a team of optimization specialists or you are managing SEO efforts for multiple clients, Linkdex is a perfect entry-level enterprise platform. If you are a solo practitioner managing a single site - even if you work at a multiple billion dollar organization - Linkdex may be TOO much for a single individual or a small team to handle, as you surely will not use the platform for its collaboration ability and not dive into certain areas on a frequent enough basis to make the cost justifiable.
Mike Goracke | TrustRadius Reviewer

Pros

BrightEdge

  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
Christina Lepore | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

  • Share of Search is awesome! It is one of the primary features we use and talks about with our clients and it always makes its way on to our monthly dashboards. Being able to assess your organic coverage in comparison with your competition is extremely focused and drives action.
  • Content 360 allows you to not only see areas which have SEO issues and how many keywords the page is ranking for, but it also integrates data from Google Analytics - showing engagement and value metrics. This lets you quickly assess whether you are going to optimizing a page that is trafficked frequently or if you are optimizing a page that no one cares about.
  • It is a comprehensive SEO platform. Linkdex incorporates not only base SEO tools like issue tracking, keyword rankings, etc., but its integration with Google Analytics and Search Console provide an even clearer picture - helping you prioritize your optimization work. In addition, it has content strategy tools within the platform to help you plan your next blog post or content update by sharing competitive analysis and showing online authors - so you know where to look and who to reach out to if you are link building.
Mike Goracke | TrustRadius Reviewer

Cons

BrightEdge

  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
Anonymous | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

  • While on-boarding was done relatively well, with recurring meeting and even the account rep logging into our account and doing some of the grunt work for us, Linkdex is a bit of a beast to setup and configure to get the full potential out of the platform. So you cannot expect to get immediate value out of it on day one.
  • Dashboarding and Report Generation capabilities could be better, as the visualizations are somewhat limited and lack filter abilities where needed. This can cause additional work of exporting data and manipulating it manually. Depending on scenarios, this could be solved using the API; however, for those don't want to go that route, this would create a gap.
  • Lack of integrations. It would be ideal to pull in additional data points beyond the out of the box Google Analytics, Search Console, and Twitter options. Facebook, YouTube, and other social media and marketing platforms would help make the data set more robust.
Mike Goracke | TrustRadius Reviewer

Pricing Details

BrightEdge

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Linkdex Enterprise SEO Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Likelihood to Renew

BrightEdge

BrightEdge 10.0
Based on 35 answers
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
Jay Corcoran | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

No score
No answers yet
No answers on this topic

Usability

BrightEdge

BrightEdge 10.0
Based on 10 answers
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
Ron Weber | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

No score
No answers yet
No answers on this topic

Support Rating

BrightEdge

BrightEdge 9.4
Based on 19 answers
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
Jon Bowers | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

No score
No answers yet
No answers on this topic

Implementation Rating

BrightEdge

BrightEdge 8.3
Based on 4 answers
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
Jay Corcoran | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

No score
No answers yet
No answers on this topic

Alternatives Considered

BrightEdge

While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
Cole Mauer | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

Linkdex is truly an enterprise solution. We have had enterprise clients attempt to use Moz as an enterprise solution and it falls short. Specifically with the ability to add unlimited users to the platform and configure rights. The task management capability is also great to enterprise teams, as you can assign tasks and include comments around hypothesis or context as to why you are implementing an SEO solution. Being able to review when changes were made to a site and then measuring how rankings/traffic/engagement changed because of it, without having to use an SEO tool, Google Analytics, and Excel... it is all in a single platform. If you are a small organization or a single individual, that is the only reason, in my opinion, to choose Moz.
Mike Goracke | TrustRadius Reviewer

Return on Investment

BrightEdge

  • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
  • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
Shane Adair | TrustRadius Reviewer

Linkdex Enterprise SEO Platform

  • We were manually pulling data to provide a rough calculation of Share of Search before Linkdex. This process would take 3-4 hours per client, per month. With Linkdex, we would log in and see Share of Search... it was just there without any work. We were able to provide a better service to our clients by spending more time analyzing the data and less time cultivating it.
  • The relatively small investment from a monthly/quarterly tool budget perspective was great for us. At approximately $600 per month, it was so insignificant to the many clients we served that by staying in the same platform versus having to log in to multiple platforms, multiple times to see information across clients, we easily saved $600 in task switching simply from a login/logout perspective on a monthly basis.
  • The fact that the account rep would take some tasks off of our plate and go in and configure the system for us was great and saved our consultants time to bill the client doing additional activities, while still moving forward in configuring the platform.
Mike Goracke | TrustRadius Reviewer

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