BrightEdge vs. ProWritingAid

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightEdge
Score 7.5 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.
$0
per month
ProWritingAid
Score 9.0 out of 10
N/A
ProWritingAid is a smart writing assistant, providing personalized advice on writing and plaigarism checks, from the company of the same name in Wheatley.N/A
Pricing
BrightEdgeProWritingAid
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrightEdgeProWritingAid
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrightEdgeProWritingAid
Features
BrightEdgeProWritingAid
SEO
Comparison of SEO features of Product A and Product B
BrightEdge
7.3
48 Ratings
5% below category average
ProWritingAid
-
Ratings
Keyword analysis7.448 Ratings00 Ratings
Backlink management7.041 Ratings00 Ratings
SERP ranking tracking8.045 Ratings00 Ratings
Page grader5.040 Ratings00 Ratings
Competitive analysis7.448 Ratings00 Ratings
Site audit / diagnostics8.345 Ratings00 Ratings
Site recommendations6.348 Ratings00 Ratings
Task management8.941 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightEdge
9.0
46 Ratings
17% above category average
ProWritingAid
-
Ratings
Local SEO9.037 Ratings00 Ratings
Social SEO9.031 Ratings00 Ratings
Mobile SEO9.042 Ratings00 Ratings
Global SEO9.035 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightEdge
8.7
46 Ratings
3% above category average
ProWritingAid
-
Ratings
Multi-domain support9.036 Ratings00 Ratings
Integration with web analytics tools8.445 Ratings00 Ratings
User Ratings
BrightEdgeProWritingAid
Likelihood to Recommend
8.6
(80 ratings)
8.0
(17 ratings)
Likelihood to Renew
10.0
(35 ratings)
-
(0 ratings)
Usability
8.1
(12 ratings)
8.0
(1 ratings)
Support Rating
9.0
(14 ratings)
-
(0 ratings)
Implementation Rating
8.3
(2 ratings)
-
(0 ratings)
User Testimonials
BrightEdgeProWritingAid
Likelihood to Recommend
BrightEdge
BrightEdge is great for large companies and large SEO teams since it's pricey but worth it if you have a large team or organization using it. For small businesses, I would use a different tool like Semrush because of the price and the variety of tools it offers.
Read full review
ProWritingAid
This platform is really excellent for the creation and implementation in your projects and newsrooms, it helps you improve all your writing, it has incredible implementations such as Gmail, Microsoft Word, among others, through ProWritingAid our company has managed to improve the newsrooms, it provides you a better development and be much more efficient in your projects. through this platform you can not only improve writing and create content without grammatical errors but also eliminate all plagiarized and paraphrased texts, thanks to this tool you can write authentic texts, with a good rhythm and excellent readability.
Read full review
Pros
BrightEdge
  • Instant - Keyword research tool is by far our team's favorite item on the platform
  • DataCube - We are able to uncover competitive gaps and hone in on specific sets of pages using filters containing our business product assortment attribute.
  • Professional services have been attentive when asking for changes
Read full review
ProWritingAid
  • Fully equipped - the ProWritingAid tool gives you almost all the writing control you could ever need or want.
  • Ease of use - The ProWritingAid app has an intuitive dashboard and all the features and functionalities listed on the top bar. This writing assistant for online users offers you a great way to improve the content in just a few minutes.
  • Price: Compared to other online editing programs with grammar checkers like Grammarly, Ginger. ProWritingAid Premium is only $ 60 a year, which is affordable for most people.
  • Integrate Scrivener and Google docs - We've been waiting for this for a long time. Especially those who use Scrivener. Gdocs is not supported, yet the ProWritingAid fix on your text within your document makes it easier for you.
  • Style Editor - Comes with an attractive writing and editing tool.
Read full review
Cons
BrightEdge
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
Read full review
ProWritingAid
  • One of the websites I visit has troubles with the addon.
  • Another typical issue is that some of the "correction lines" that appear under the text do not match.
  • The only drawback is that in order to get good content, you must copy and paste it into a new document in My Home for ProWritingAid.
Read full review
Likelihood to Renew
BrightEdge
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
Read full review
ProWritingAid
No answers on this topic
Usability
BrightEdge
Because it depends on the feature, it's either easier or not to use. Some of them, not being particularly friendly, I no longer use, and I focus on the ones where insights are easy to understand and data seems well-elaborated.
Read full review
ProWritingAid
Massive help with candidate facing communication whereas sourcing message, offer letters or rejection notes. Saves time and brain power whereas helps to avoid rewring and overthinking for emails or linkedin postings. Helps with non native English speaker whereas not everyone can speak or write a better english for the others understanding
Read full review
Support Rating
BrightEdge
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
Read full review
ProWritingAid
No answers on this topic
Implementation Rating
BrightEdge
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
Read full review
ProWritingAid
No answers on this topic
Alternatives Considered
BrightEdge
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
Read full review
ProWritingAid
ProWritingAid is a desktop program with add-ins for Word, Outlook,
Chrome, and Google Docs. Helping you type wherever you are, its advanced
capabilities allow you to select a writing style, create language variants, set
unique standards and procedures, and control user classes.
Read full review
Return on Investment
BrightEdge
  • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
  • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
Read full review
ProWritingAid
  • ProWritingAid is perfect if you have words that you use regularly that are not correct words, such as brand names, slang, or abbreviations. It is not necessary to correct each of these errors, just by clicking on "add to dictionary" ProWritingAid reminds that that word has to pass.
Read full review
ScreenShots