Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.
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Talkwalker by Hootsuite
Score8.1 out of 10
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Talkwalker is a consumer intelligence company that bring sin data from 30+ social networks, 150 million websites, and 100 data partners to give customers a unified view of their consumers. Talkwalker is a Hootsuite solution since the 2024 acquisition.
BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Talkwalker is well suited for big companies and agencies that are looking for a long-term solution to keep track of the industry and/or their brands and key competitors. While setup requires a bit of dedication (especially in terms of custom filters and tags), once it's done, the tool will give the user a lot of flexibility to analyze the conversations and find the relevant results that answer the business questions. Companies just looking for a tool to track a short time period, or simple things like Twitter hashtags, won't take advantage of the full capabilities of this tool. Therefore, they could feel frustrated when comparing the outcomes/usage versus the costs.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Communication Organization: It provides a simple communication format for even the most novice of users to understand. All messages are kept in nice order, even placed in folders if needed, to alleviate the pain of losing messages in normal email.
Locating Contact Information: I love that BuzzStream aids in finding additional contact information for people. From social accounts to other emails, we can make sure we reach out to people via the correct channels.
Building a Consistent Voice: BuzzStream allows you to save templates that have worked or failed when conducting outreach. These templates can have autofill parameters added to them and are accessible to all users.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Truly global listening platform - monitor a deep range of media types from all over the world. Particularly strong in supporting competitive monitoring and analysis briefs across regions and countries. It monitors content in original language which I believe is a very strong monitoring factor.
Easy to use yet powerful dashboard visualisations - the dashboard interface is among the best I have seen. While it can accomplish many things, and under the hood is a very powerful and complex tool, the user interface is very intuitive, slick, quick and packed with all the KPIs you could want.
Customisation of the tool is a great feature. You can build your own dashboard and reporting spaces to suit your needs. You can schedule alerts from the system in a variety of outputs to keep you up to date with the latest events.
Customer support & technological advancement - the team at Talkwalker are highly proficient, always willing to support our every need, however big or small. Talkwalker aim to release around 4 software updates each year which means the platform is always full of the latest data visualisations and monitoring technologies
Having 'traditional' media monitored alongside social as well as owned media assets in one dashboard space is invaluable to help brands understand where their media footprint lies and how they perform in each media set, relative to the others.
AI - Talkwalker has introduced greater AI capabilities recently which means the capability of the tool in monitoring is ever-increasing, and the accuracy of targeting content and sentiment analysis is improving. The Visual Insights and image recognition technology is a really strong feature, and a very welcome addition to the monitoring aspect
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The search function needs to be more accurate in returning results when searching for existing prospects the platform only display exact match results - www.websitename.com vs websitename.com. In reality, the two websites are the same prospects.
Customer service assistance needs to be more instantaneous when seeking out help a response can take up to 24 hours.
Importing large CSV files of websites takes time as well.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The system is complicated. With everything that you're able to do, it does come at the cost of simplicity. It definitely requires training and a high level of expertise to properly leverage what it can do.
The system can be slow. If you "ask" it to do too many things at once, it can get hung up and do the spin of doom.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Talkwalker gets the job done at a basic level. It performs regular indexing of existing webpages and tracks the instances in which a particular brand or company is mentioned. Especially for being free, this is an awesome resource. However, it should be said that this product does not perform nearly at the level of the paid options.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
They are very helpful, but can sometimes be a little too quick and not explain things in as great a depth as we would like. They have great staff and programs, and we don't really have any other major complaints. Support is very responsive and helpful when need be.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
BuzzStream stacks up quite well compared to its competitors. In particular, Hootsuite and HubSpot. BuzzStream has many of the same capabilities that its competitors do, at a fraction of the cost. We selected BuzzStream because it had a fairly flexible contract, and it was sufficient for our needs. It was a good intermediate-level tool.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I have yet to find another tool that would provide me with such a detailed information per query. It's such a find! Plus, I get separate emails per a search query and I'm able to archive those emails to the appropriate folders and always have a way of looking back. It's very useful for building monthly reports.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
You can test different messaging for prospects and then determine the most successful.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The free tool is a no-brainer. It absolutely helps ferret out mentions on social media that I wasn't aware of before.
Now, I can use the tool for clients, too, so for consultants, it can be a great way to help stay on top of what's being said about them online, as well.
Using the paid version would help delve into even more insights for your business.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
