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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CallFire

    Score9.7 out of 10
    N/ACallFire is a VoIP and messaging solution designed for both external B2C interactions and internal company use. It includes features such as text messaging, call tracking, voice broadcasting, and an interactive voice response (IVR) system. Subscription pricing starts at $99 per month.

    $99

    per month

    CTM

    Score10 out of 10
    Small Businesses (1-50 employees)
    CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.

    $79

    per month

    Pricing
    CallFireCTM
    Editions & Modules
    Lite
    $99.00
    per month
    Startup
    $199.00
    per month
    Grow
    $299.00
    per month
    Pro
    $599.00
    per month
    Marketing Lite
    $79
    per month
    Marketing Pro
    $179
    per month
    Sales Engage
    $329
    per month
    Enterprise
    $1999
    per month
    Offerings
    Pricing Offerings
    CallFireCTM
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—All plans include unlimited users at no extra cost, while Marketing Pro and higher also include sub-accounts for agencies and multi-location businesses. Discounts of up to two months free for annual agreements.
    More Pricing Information
    Community Pulse
    CallFireCTM
    Considered Both Products
    CallFire
    No answer on this topic
    CTM
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    9 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Features
    CallFireCTM
    Cloud PBX
    Comparison of Cloud PBX features of CallFire and CTM
    Feature
    CallFire
    7.6
    11 Ratings
    4% below category average
    CTM
    -
    Ratings
    Hosted PBX6.02 Ratings00 Ratings
    Multi-level Interactive Voice Response (IVR)9.07 Ratings00 Ratings
    User templates7.04 Ratings00 Ratings
    Call reports7.210 Ratings00 Ratings
    Directory of employee names9.05 Ratings00 Ratings
    Call Management
    Comparison of Call Management features of CallFire and CTM
    Feature
    CallFire
    9.3
    10 Ratings
    12% above category average
    CTM
    -
    Ratings
    Answering rules8.07 Ratings00 Ratings
    Call recording10.010 Ratings00 Ratings
    Call park8.53 Ratings00 Ratings
    Call screening10.04 Ratings00 Ratings
    Message alerts10.05 Ratings00 Ratings
    VoIP system collaboration
    Comparison of VoIP system collaboration features of CallFire and CTM
    Feature
    CallFire
    10.0
    1 Ratings
    23% above category average
    CTM
    -
    Ratings
    Video conferencing10.01 Ratings00 Ratings
    Audio conferencing10.01 Ratings00 Ratings
    Mobile apps
    Comparison of Mobile apps features of CallFire and CTM
    Feature
    CallFire
    8.3
    2 Ratings
    5% above category average
    CTM
    -
    Ratings
    Mobile app for iOS8.52 Ratings00 Ratings
    Mobile app for Android8.01 Ratings00 Ratings
    Best Alternatives
    CallFireCTM
    Small Businesses
    Aircall
    Score8 out of 10
    Invoca
    Score9.9 out of 10
    Medium-sized Companies
    Fuze
    Score8.2 out of 10
    CallRail
    Score9.1 out of 10
    Enterprises
    Cisco Unified Communications Manager (Call Manager)
    Score8.3 out of 10
    Invoca
    Score9.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CallFireCTM
    Likelihood to Recommend
    9.4
    (15 ratings)
    10.0
    (9 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CallFireCTM
    Likelihood to Recommend
    CallFire
    If you need to find a test candidate for your client quickly, this is one of the best ways. Pull yourself a hot list of a couple hundred potential candidates and load them in to CallFire. Then get ready to hit about 50-60 calls per hour. You should have a great test candidate for your client in about 24 hours! It's amazing how quickly you can show your clients the true speed of your company.
    Incentivized
    Read full review
    CTM
    [CallTrackingMetrics] is well suited for HIPAA Compliant Call Tracking when working with medical clients and is great for all clients who do online sales or patient intake. Clients with low volume of calls may not get enough value for the cost of this platform.
    Incentivized
    Read full review
    Pros
    CallFire
    • CallFire provides detailed analytics that show what/when callers select within the phone system
    • The text message broadcast feature is a game changer. This allows a company to dispatch text campaigns with specific calls-to-action, with tracking analytics.
    • The voice broadcast feature allows a mass automated message to be sent to client phones. This saves a lot of time when the same notification needs to go out to multiple clients.
    Incentivized
    Read full review
    CTM
    • Very easy to set up and use. You can create as many tracking numbers and sources as you need. Easily organize and filter them for results and placing the code is so simple. Anyone can use this software.
    • Listening to the calls makes life simple. We can hear what the potential lead said and record feedback to better our marketing efforts. You can even flag or email the call recordings if you need to share inside or outside your organization.
    • Call reporting is a breeze! You can easily filter your sources, call duration, time and more and reports are extremely accurate.
    • Cost is well worth what you get from the software.
    Incentivized
    Read full review
    Cons
    CallFire
    • The services are easy to use and robust, but there is room for improvement. Unfortunately, not much has changed over the last 2 years of use. There haven't been any new features or innovations in that time.
    • API integration and automation is not easy for most folks to jump into and there is very little technical support or documentation to take advantage of such features.
    • The standard reports are generally sufficient, but there isn't any customization or intelligence available.
    Incentivized
    Read full review
    CTM
    • Can get pricy.
    • More complex integrations may need professional services.
    • No push notifications for incoming SMS on mobile app (non agent).
    Incentivized
    Read full review
    Likelihood to Renew
    CallFire
    There is no reason not to, it has proven effective in the usage
    Read full review
    CTM
    No answers on this topic
    Alternatives Considered
    CallFire
    CallFire has a pricing structure that is attractive to us as a small business. The "pay as you use" options helps us keep our overhead low, especially with so many softwares already in our tech stack. It's a tremendous value for the cost!
    Incentivized
    Read full review
    CTM
    CallTrackingMetrics has stood up well compared to Salesforce. Being that we are a high volume call center for schools, it has been very good for the company. I feel that CallTrackingMetrics is really good for our company compared to Salesforece CMS.
    Incentivized
    Read full review
    Return on Investment
    CallFire
    • I sent out a broadcast message pretty deep in our data base, well three years out. I had one customer come in and buy thanking me for contacting her.
    • Our holiday season was up 35% over last year, this year we used CallFire more than we did in the past.
    Incentivized
    Read full review
    CTM
    • Fits nicely into the % of budget dedicated to Analytics
    • CallTrackingMetrics is our system of truth for source of calls for Local Service business
    • CallTrackingMetrics is our system of truth for CSR staffing plans at Supplier / Distributor
    Incentivized
    Read full review
    ScreenShots

    CTM Screenshots

    Screenshot of Activity LogScreenshot of Softphone Interface