What users are saying about
24 Ratings
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Score 6.2 out of 100
8 Ratings
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Score 7.7 out of 100

Feature Set Ratings

  • Cordial ranks higher in 1 feature set: Email & Online Marketing

Email & Online Marketing

6.5

CallidusCloud LeadRocket

65%
7.4

Cordial

74%
Cordial ranks higher in 8/9 features

WYSIWYG email editor

6.6
66%
3 Ratings
4.0
40%
4 Ratings

Landing pages

6.4
64%
3 Ratings
10.0
100%
1 Rating

Dynamic content

N/A
0 Ratings
6.3
63%
5 Ratings

Ability to test dynamic content

N/A
0 Ratings
6.8
68%
5 Ratings

A/B testing

N/A
0 Ratings
7.0
70%
4 Ratings

Mobile optimization

N/A
0 Ratings
7.5
75%
5 Ratings

Email deliverability reporting

N/A
0 Ratings
8.4
84%
8 Ratings

List management

N/A
0 Ratings
7.5
75%
5 Ratings

Triggered drip sequences

N/A
0 Ratings
9.3
93%
4 Ratings

Lead Management

6.5

CallidusCloud LeadRocket

65%

Cordial

Feature Set Not Supported
N/A
CallidusCloud LeadRocket ranks higher in 3/3 features

Lead scoring and grading

8.0
80%
1 Rating
N/A
0 Ratings

Data quality management

6.4
64%
3 Ratings
N/A
0 Ratings

Automated sales alerts and tasks

5.0
50%
1 Rating
N/A
0 Ratings

Social Media Marketing

5.0

CallidusCloud LeadRocket

50%

Cordial

Feature Set Not Supported
N/A
CallidusCloud LeadRocket ranks higher in 1/1 features

Social sharing and campaigns

5.0
50%
1 Rating
N/A
0 Ratings

Platform & Infrastructure

6.4

CallidusCloud LeadRocket

64%

Cordial

Feature Set Not Supported
N/A
CallidusCloud LeadRocket ranks higher in 1/1 features

Role-based workflow & approvals

6.4
64%
3 Ratings
N/A
0 Ratings

Reporting & Analytics

CallidusCloud LeadRocket

Feature Set Not Supported
N/A
7.0

Cordial

70%
Cordial ranks higher in 3/3 features

Dashboards

N/A
0 Ratings
8.5
85%
5 Ratings

Standard reports

N/A
0 Ratings
6.5
65%
5 Ratings

Custom reports

N/A
0 Ratings
6.0
60%
5 Ratings

Attribute Ratings

  • Cordial is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

2.9

CallidusCloud LeadRocket

29%
15 Ratings
6.0

Cordial

60%
5 Ratings

Likelihood to Renew

6.0

CallidusCloud LeadRocket

60%
13 Ratings

Cordial

N/A
0 Ratings

Usability

7.4

CallidusCloud LeadRocket

74%
2 Ratings

Cordial

N/A
0 Ratings

Support Rating

6.0

CallidusCloud LeadRocket

60%
4 Ratings

Cordial

N/A
0 Ratings

Likelihood to Recommend

SAP

We have really enjoyed the personal level of customer service with CallidusCloud and the quick turn around on any concerns and issues. CallidusCloud works well as an integrated instance with Salesforce and also as a stand alone instance that can send to csv files. We have been able to build campaigns, track success of said campaigns and manage automation. The level of integration has been key to our success and to the ability to create professional, personalized templates that are true to our brand but allow us to innovate. We also are pleased with the way that we can add blocks of emails on during our busy times so that service is not interrupted.
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Cordial

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
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Pros

SAP

  • Reporting - we can send out emails all day, but if we don't have something to report to the client after-the-fact it voids the entire process. Genius provided a visually stimulating reporting tool.
  • Tracking - Genius was great at tracking opens, clicks, bounces, hard bounces, etc. This helped us clean up our system as we sent campaigns out.
  • CRM Integration - Genius was great about tracking each contact (in Salesforce) and their activity via emails.
Read full review

Cordial

  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
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Cons

SAP

  • One area of LeadFormix that could be improved is the way it schedules out an email to multiple lists. It can get problematic when an email scheduled to ten lists takes ten hours (one list per hour) to go out. It also isn't efficient to make us schedule individual emails instead of this process. I would like to be able to send out an email to ten lists and have it arrive in everyone's mailboxes at the time I scheduled it for.
  • The email design platform could use work. I've resorted to coding my emails using html, since the WYSIWYG platform seems to add unwanted and un-needed style codes throughout the email (it's not a platform for people unfamiliar with coding).
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Cordial

  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
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Pricing Details

CallidusCloud LeadRocket

Starting Price

$50 per user per month

Editions & Modules

CallidusCloud LeadRocket editions and modules pricing
EditionModules
Marketing501

Footnotes

  1. per user per month

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Additional users, domains, DNS, dedicated IP, and email volume are available as add-ons. Monthly pricing is available upon request.

Cordial

Starting Price

Editions & Modules

Cordial editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    SAP

    Since the company has grown, the personal touch has dispatched and it's more difficult to get a rep. There is no longer a phone call that can be made but the responses don't take as long as others and the glitches are becoming more and more frequent.
    Read full review

    Cordial

    No answers on this topic

    Usability

    SAP

    Very easy to use and designed well.
    Read full review

    Cordial

    No answers on this topic

    Support Rating

    SAP

    It has declined since we started with this company and it could be better.
    Read full review

    Cordial

    No answers on this topic

    Alternatives Considered

    SAP

    We selected CallidusCloud (Genius) based on the level of service for the price. It was more cost effective then Silver Pop which was another tool recommended to us. On the other hand, mail chimp did not provide the level of integration needed with our CRM - Salesforce. We need to be able to connect the response to an email campaign to the individual contact (student) record and determine the success of the campaign.
    Read full review

    Cordial

    Cordial by far has the best UI for simple navigation
    Read full review

    Return on Investment

    SAP

    • We have had problems with our emails landing up in spam which was hampering out marketing efforts.
    • Too many features that add very little value to business
    • You spend too much of time on the tool because the UI is very confusing
    Read full review

    Cordial

    • Best to manage your clients' business.
    • Not ideal for freelancers.
    Read full review

    Screenshots

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