Campaigner vs. Mailchimp

Workflow feature makes this best suited for those who want to send a series of emails over time based on contact attributes and behavior. Ability to add custom fields and define segments makes this tool valuable for very targeted email campaigns. Lack of communication about releases and poor technical support means your users will need to be fairly skilled in critical thinking and more technical than average. Our knowledge of system came from lots of trial and error.

I was first time user of Mailchimp and I really liked the product. Only thing I was looking for was it should have more features in free trial also so that it helps understand this software more while using on daily basis and which would later be converted to paid subscription depending on requirement.

• Number 1, is it's ease of use. We have not run into any problems where someone finds Campaigner difficult to use and this comes in handy every day. The more people that know how to use it the better because it reduces stress/buildup on others.
• We love the reporting system here. We use the clicks and opens to follow up with people all the time so to have all that detailed information is very beneficial.
• Customization is great. You can really make all your emails look exactly like they're pictured in your head.

• Super easy integration to Pipedrive via Zapier, and I'm guessing it integrates seamlessly with hundreds of other CRMs.
• Intuitive UI when designing the email templates, you don't have to be a designer to use the templates that Mailchimp provides (although using a graphic designer to create newsletters etc. is always a good idea IMO...)
• Simple functionality when it comes to creating an email marketing funnel - no redundant complications that make your life harder when building the funnel

• Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails.
• Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through.
• Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account.

• Not a fan of some of the font choices, it would be nice to have more.
• How campaigns are organized I would like to see this organized differently so older campaigns are easier to find if you need to refer back to an old one.
• It would be nice if the reporting gave a little more info on if your email performance with not just open rates but clicks, etc.

I can't see us not renewing unless we find something better. This is highly unlikely because there was a thorough research done for use to chose the best marketing client and it always came back to campaigner.

We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.

Great features but awful tech support experiences over five years of use. Some releases broke our workflows and Campaigner could never explain why. Our initial plan provided a designed client support contact. This individual changed frequently without notice and at one point they decided our plan no longer included a designated contact. Of course this was never communicated to us until we tried to reach out to the person. If you are tech savy this system might be for you but you'll be on your own.

The user experience, the design, and the simple-to-follow instructions make MailChimp one of the easiest email solutions. The drag-and-drop builder makes it quick to set up, and if you do know some code, there are options to do a bit more customizations.

I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime

I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools

Everything takes a minimum of 24 hours to solve and after being with campaigner for several years we were just told for the first time we have an account rep which we never even spoke to.

Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!

It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.

MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of MailChimp, Campaigner is lacking. However, MailChimp is pricier. So you are definitely getting what you pay for.

Mailchimp is pretty comparable to other email marketing software I have used, but I had a better experience designing templates and emails using Campaign Monitor compared to Mailchimp. Mailchimp always seemed to have small little glitches with the design, and my emails never looked exactly like they did when I designed them.

Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.

• We are able to sell Campaigner as a premium feature
• The plans can be a bit pricey
• We do cover cost by using their flexible "bucket" model.

• Mailchimp has helped us promote events and fundraisers, providing signups and donations from more than 60% of attendees at an event or online fundraiser.
• Mailchimp has given us the ability to more easily stay in contact with our volunteers and specific groups of people by messaging using segmentation.
• Mailchimp is a great tool for testing the effectiveness of emails using A/B testing.