Centrical vs. Constant Contact vs. Qualifio

It is appropriate and I am sure it will meet your organization's needs if you are looking for an end to end Learning Management System, where you can design and upload content for your different programs. Centrical is also highly recommended if you are looking to gamify programs. Another strong point is performance management as it allows for real-time KPI information and analysis and for some precision on-demand learning. It does not have a plug and play course catalog, so it isn't a solution if you are looking for a catalog of courses for employee development.

Incentivized

Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.

Incentivized

It's a great tool to diversify and strengthen your acquisition strategy/enrich your database with extra information about users

Incentivized

• User-friendly platform for both admins and end users
• Scalable and compatible with desktop, laptop, tablet, and mobile devices
• Strong customer success team behind their product

Incentivized

• Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
• Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
• Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
• Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.

• User-friendly reporting dashboard
• Intuitive campaign creation process
• Great support from the customer success team
• Multiple campaign (game) forms to choose from

Incentivized

• Integration with more platforms through API
• More in-depth support articles at their database for narrative config/design
• More plug and play narrative options for beginners

Incentivized

• It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
• I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.

Incentivized

• Some terms in campaign creation template are very tech and might be difficult to understand for new users
• It's quite difficult to edit look&feel of a campaign, it could be more intuitive

Incentivized

There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.

Overall, this is a great product, with many flexible and value-add characteristics. The variety of flavors it offers to configure learning and performance management solutions from scratch, together with a strong team behind it and the appropriate support channels, make this an ideal option for most organizations.

Incentivized

There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome

No major problems in sending out the email campaigns and accessing the analytics

Incentivized

The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours

There is a dedicated support team available and a support platform 24/7. Tickets are worked on quickly and a sense of urgency is understood by the provider. Feedback is taken into consideration, and one thing that makes a huge difference for me is the fact that there is a product development team that constantly reaches out and enhances the product to adapt to clients' needs.

Incentivized

I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.

Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding

We selected Centrical especially because of the ease to configure and how you may integrate compelling narratives into your programs. It makes a big difference to add personality to it. You may use the "out of box" options, but also you can configure your own based on your needs. This user-friendly platform is also guaranteed to be secure and compliant to PCI standards, which makes a huge difference.

Incentivized

Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.

Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list

Incentivized

• Increase in Learner Satisfaction NPS Scale Score
• Increase in Learner Engagement
• Higher quality of Learning Design with this authoring tool
• Impact to performance KPIs and shorter time to competency

Incentivized

• I have had nothing but positive impacts from using Constant Contact.
• The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
• Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.

Incentivized

• Significant increase in loyalty acquisition
• An important decrease in a global Cost per Acquisition
• More diverse acquisition strategy

Incentivized