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Formerly GamEffective


What is Centrical?

Centrical in New York (formerly GamEffective) invites businesses to drive employee experience and growth using real-time performance management, personalized microlearning, and advanced gamification, with their eponymous technology platform.

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Recent Reviews

TrustRadius Insights

Centrical, formerly known as Gameffective, has proven to be a valuable tool for many organizations across various industries. The …
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What is Centrical?

Centrical in New York (formerly GamEffective) invites businesses to drive employee experience and growth using real-time performance management, personalized microlearning, and advanced gamification, with their eponymous technology platform.

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Product Details

What is Centrical?

Centrical Video

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Centrical Technical Details

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Mobile ApplicationNo
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Centrical, formerly known as Gameffective, has proven to be a valuable tool for many organizations across various industries. The platform's real-time performance tracking feature has significantly increased engagement and motivation among employees, creating a self-development culture within companies. By closing knowledge gaps and providing a visually engaging experience, Centrical keeps agents motivated and engaged with their programs. The software streamlines company communication in a work-from-home environment, resulting in increased engagement over time. Users appreciate that Centrical keeps them up to date on relevant subjects related to their job roles and anticipate that it will bring further benefits to their company and teams. Additionally, the gamification aspect of Centrical converts mundane tasks into enjoyable games, making each day exciting for users. It also facilitates engagement among coworkers and direct reports in a virtual work environment through features such as sending Kudos, earning badges, and competing in races. Overall, Centrical enhances coaching skills, improves attrition rates and training throughput, increases team engagement, fosters a competitive spirit, and bridges knowledge gaps by providing interactive ways of learning processes and procedures. With its wide range of features and benefits, Centrical is a versatile platform that positively impacts employee experience and engagement while driving meaningful business outcomes.

Creative Solutions: Users appreciate that Centrical offers creative solutions that address different types of operational phases. The platform's deep level of customization and pre-built content is highly valued by new admins, allowing for quick implementation. Some users feel that the variety of gamification features and nice UX/UI in Centrical provide a great way to help staff own their performance and get rewarded for it.

User-Friendly Interface: The simplicity and user-friendliness of the platform are highly praised by reviewers. They find Centrical easy to use and navigate, with a seamless user interface. The software's nice interface quickly shows possibilities, making it intuitive for end-users.

Engagement Boost: Companies have experienced increased engagement among employees since implementing Centrical. Users appreciate how the platform keeps colleagues connected through featured content, Kudos, and company communication, especially in a work-from-home environment. The gamification aspect of Centrical is highly valued, as it keeps agents up to date with their metrics and rewards them for their performance.

Complex Interface: Several users have mentioned that the Centrical platform can be complex and difficult to navigate, especially when it comes to settings. This sentiment is echoed by multiple reviewers who find the interface overwhelming and suggest making it more intuitive.

Challenging Analytics: The analytics feature of Centrical has been described as challenging to use by some users. They mention occasional bugs and express difficulty in understanding the analytics data. Suggestions have been made to improve the intuitiveness of this feature.

Limited Customization Options: Users have expressed a desire for more customization options within Centrical. Some reviewers feel that the platform lacks personalization features and suggest adding more flexibility in terms of customizing the homepage, avatar catalog, simulations, quizzes/sessions, and game graphics.

Users of Centrical commonly recommend having a part-time dedicated project manager for successful use, advising being open to the challenge, and setting up an experiment with a small group of learners/employees. They also suggest making training fun again by customizing the UI with simple branding options. Users find Centrical to be a good software for managing sales and keeping employees motivated.

For Gameffective, users recommend having a person on site to gauge excitement and keep engagement high, providing fresh and exciting content for participants, and starting with the desired behaviors and evolving reports for effective use. They highly recommend Gameffective as an easy-to-use, affordable, and creative learning tool. Users also suggest approaching gamification solutions from the perspective of the employee and praising the outstanding customer service of the Gameffective team. They advise working with a gamification design team before starting technology fulfillment work.

Attribute Ratings


(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Allan Morales | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We started using Centrical in 2016, when it was still called GamEffective. Part of our company strategy for learning and development is to ensure we enable a learner-centric experience for our collaborators. We were looking for employee engagement and Centrical has been instrumental to achieving this. We use it daily to gamify our learning programs. We were able to transform our new hire orientation into one that incorporates a compelling narrative and game elements to make our content curation more effective and appealing to learners, especially those we get today who are highly visual, technology-oriented, and hands-on.
  • User-friendly platform for both admins and end users
  • Scalable and compatible with desktop, laptop, tablet, and mobile devices
  • Strong customer success team behind their product
  • Integration with more platforms through API
  • More in-depth support articles at their database for narrative config/design
  • More plug and play narrative options for beginners
It is appropriate and I am sure it will meet your organization's needs if you are looking for an end to end Learning Management System, where you can design and upload content for your different programs. Centrical is also highly recommended if you are looking to gamify programs. Another strong point is performance management as it allows for real-time KPI information and analysis and for some precision on-demand learning. It does not have a plug and play course catalog, so it isn't a solution if you are looking for a catalog of courses for employee development.
  • Increase in Learner Satisfaction NPS Scale Score
  • Increase in Learner Engagement
  • Higher quality of Learning Design with this authoring tool
  • Impact to performance KPIs and shorter time to competency
We selected Centrical especially because of the ease to configure and how you may integrate compelling narratives into your programs. It makes a big difference to add personality to it. You may use the "out of box" options, but also you can configure your own based on your needs. This user-friendly platform is also guaranteed to be secure and compliant to PCI standards, which makes a huge difference.
There is a dedicated support team available and a support platform 24/7. Tickets are worked on quickly and a sense of urgency is understood by the provider. Feedback is taken into consideration, and one thing that makes a huge difference for me is the fact that there is a product development team that constantly reaches out and enhances the product to adapt to clients' needs.
Overall, this is a great product, with many flexible and value-add characteristics. The variety of flavors it offers to configure learning and performance management solutions from scratch, together with a strong team behind it and the appropriate support channels, make this an ideal option for most organizations.
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