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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cision Communications Cloud

    Score8 out of 10
    N/ACIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.N/A

    Infor Birst

    Score6.5 out of 10
    N/AInfor Birst offers multi-tenant cloud BI for deployment in a public or private cloud, or on-premises. It provides an in-memory columnar data store and a BI layer comprising a reporting engine, predictive analytics tools, mobile native apps, dashboards, discovery tools, and an open client interface.N/A
    Pricing
    Cision Communications CloudInfor Birst
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Cision Communications CloudInfor Birst
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Cision Communications CloudInfor Birst
    Considered Both Products
    Cision
    No answer on this topic
    Infor
    No answer on this topic
    Key User Insights
    Would buy again
    92%
    Would buy again
    45 Answers
    No answers on this topic
    Delivers good value for the price
    86%
    Delivers good value for the price
    32 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    44 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    37 Answers
    No answers on this topic
    Implementation went as expected
    97%
    Implementation went as expected
    36 Answers
    No answers on this topic
    Features
    Cision Communications CloudInfor Birst
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Cision Communications Cloud and Infor Birst
    Feature
    Cision Communications Cloud
    -
    Ratings
    Infor Birst
    7.4
    77 Ratings
    10% below category average
    Pixel Perfect reports00 Ratings7.068 Ratings
    Customizable dashboards00 Ratings8.077 Ratings
    Report Formatting Templates00 Ratings7.159 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Cision Communications Cloud and Infor Birst
    Feature
    Cision Communications Cloud
    -
    Ratings
    Infor Birst
    7.0
    78 Ratings
    13% below category average
    Drill-down analysis00 Ratings8.078 Ratings
    Formatting capabilities00 Ratings7.077 Ratings
    Integration with R or other statistical packages00 Ratings6.127 Ratings
    Report sharing and collaboration00 Ratings7.068 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Cision Communications Cloud and Infor Birst
    Feature
    Cision Communications Cloud
    -
    Ratings
    Infor Birst
    8.0
    75 Ratings
    3% below category average
    Publish to Web00 Ratings8.052 Ratings
    Publish to PDF00 Ratings8.067 Ratings
    Report Versioning00 Ratings7.28 Ratings
    Report Delivery Scheduling00 Ratings9.066 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Cision Communications Cloud and Infor Birst
    Feature
    Cision Communications Cloud
    -
    Ratings
    Infor Birst
    6.9
    72 Ratings
    15% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.072 Ratings
    Location Analytics / Geographic Visualization00 Ratings7.058 Ratings
    Predictive Analytics00 Ratings5.833 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Cision Communications Cloud and Infor Birst
    Feature
    Cision Communications Cloud
    -
    Ratings
    Infor Birst
    8.3
    72 Ratings
    2% below category average
    Multi-User Support (named login)00 Ratings9.070 Ratings
    Role-Based Security Model00 Ratings8.068 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.069 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Cision Communications Cloud and Infor Birst
    Feature
    Cision Communications Cloud
    -
    Ratings
    Infor Birst
    5.0
    54 Ratings
    43% below category average
    Responsive Design for Web Access00 Ratings7.052 Ratings
    Mobile Application00 Ratings3.034 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings3.042 Ratings
    Best Alternatives
    Cision Communications CloudInfor Birst
    Small Businesses
    Help a Reporter Out (HARO)
    Score5 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Critical Mention
    Score8 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Meltwater
    Score7.6 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cision Communications CloudInfor Birst
    Likelihood to Recommend
    8.0
    (280 ratings)
    7.5
    (99 ratings)
    Likelihood to Renew
    7.0
    (17 ratings)
    9.0
    (35 ratings)
    Usability
    8.0
    (54 ratings)
    9.0
    (12 ratings)
    Availability
    9.1
    (2 ratings)
    4.1
    (6 ratings)
    Performance
    9.1
    (2 ratings)
    7.5
    (6 ratings)
    Support Rating
    9.0
    (192 ratings)
    6.0
    (19 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (4 ratings)
    Online Training
    8.0
    (3 ratings)
    8.0
    (2 ratings)
    Implementation Rating
    10.0
    (3 ratings)
    5.3
    (6 ratings)
    Configurability
    -
    (0 ratings)
    7.0
    (2 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    6.0
    (24 ratings)
    Data Sources
    -
    (0 ratings)
    7.6
    (76 ratings)
    Ease of integration
    -
    (0 ratings)
    5.0
    (2 ratings)
    Product Scalability
    7.3
    (1 ratings)
    6.0
    (2 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    5.0
    (2 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    7.0
    (2 ratings)
    User Testimonials
    Cision Communications CloudInfor Birst
    Likelihood to Recommend
    Cision
    For a small start-up, the cost-benefit to add lift to press releases [and] particular milestone accomplishments is definitely there with the Cision [Communications] Cloud. Much of what we do, by necessity, is done internally without the benefit of outsourced press folks, so the Cision [Communications] Cloud ease of use and reporting is very important.
    Incentivized
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    Infor
    Infor Birst OEM and embedded analytics are well suited for advanced analytics and business intelligence. It has flexible deployment features and a lot of configuration ability with low code - no coding ability. Ability to ingest data from multiple live data sources. Source data from multiple sources can be segregated into multiple sections based on business criteria. Easily searchable business terms (metadata) across all enterprise analytic content.
    Read full review
    Pros
    Cision
    • Their upgraded press release templates and ability [to] pull in an entire, completed release makes the [process] faster and easier, and allows for more graphics, such as company mastheads, [are done well].
    • The media tracking offers the ability to find relevant placements across the entire country.
    • The journalist database streamlines the process of finding relevant reporters to directly connect [to] on news releases that are relevant to their beats.
    • The process of setting up, creating, and distributing a release is seamless, easy to use, and not labor-intensive.
    Incentivized
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    Infor
    • End-to-end solution, from raw source data, ETL, warehousing and reporting, Birst is able to do everything we need in one package instead of needing to develop and maintain multiple technologies
    • Intuitive report development. The drag and drop creation of reports is simple. More complicated queries are easy to generate.
    • Very user-friendly and interactive. A lot of nice features are available both for developers and end users to streamline the process of preparing and consuming data
    • Rich API which allows us to programmatically interact with Birst
    Incentivized
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    Cons
    Cision
    • In the media influencer database, the classic Cision allowed us to do a zip code radius search to really drill down to the neighborhood level. That's because we do localized media advisories and press releases for events at neighborhood schools. One part of a big city like Chicago really doesn't care what's happening in another part of Chicago that's too far away. The zip code radius search was a feature in the classic Cision but not with the current Cision Communications Cloud. We've asked for this to be restored several times, but nothing's happened. In fact, we were told to use DMA — which actually goes wider in a search (bigger than a city), not more narrow as needed. This reflects a basic misunderstanding of what we need.
    • Another missing feature involves a merge field when sending out an email press release through Cision. This is the "select insert field" button in the upper right that's used to personalize a release with the media contact's name and other information. This is key for localization of the release. Many media outlets won't run a release unless it's local. While "county" is a feature in the influencer database when putting together a media list in Cision, "county" is not available to insert into a press release as a merge field. Counties are important because this is how many newspapers and health departments are organized and identify themselves. I've asked for this to be implemented, to no avail. As a workaround, we've had to use "contact city" or "outlet city."
    • After refining a media list in Cision using filters, I've had to download the list and take it offline to see the big picture, screen for duplicates, etc. While there is a button on the bottom left intended to help with this, it doesn't do the trick. That's because there may be multiple contacts with the same email address. In addition, one media contact may represent numerous media outlets, so this same contact could show up several times. It would be nice to have a better way to see the whole list online and eliminate both duplicates as well as those who previously opted out.
    Incentivized
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    Infor
    • Birst prices are fairly expensive. License plus cost of users can add up pretty quickly
    • Depending on the size of data, rendering of reports can take a little bit. Need faster processing of data
    • Takes a little time to understand how to build reports, not the most intuitive UI
    Incentivized
    Read full review
    Likelihood to Renew
    Cision
    While I am happy with the product performance overall, TrendKite's recent merger with Cision is cause for concern. When we first signed on with TrendKite, I spoke with several users and the best response I received was that the company was a startup and we could expect there to be hiccups along the way as the company grew and the platform got more robust. That has certainly been the case. However, now that they have merged with Cision — a company that has grown too fast, has not focused on improving its product and has poor customer service — I have concerns that TrendKite will lose some of the qualities that have made it a great company and great product to work with.
    Incentivized
    Read full review
    Infor
    We have been able to overcome any of the drawbacks we've found with Birst easily and it has fulfilled almost all of our analytic needs to date. Having seen their roadmap it would be highly unlikely we would move away from this platform any time soon. You simply can't beat the functionality that Birst provides for the price and the things I see coming out of the company solidify that our decision to choose Birst was the best possible choice. We have never regretted the decision.
    Read full review
    Usability
    Cision
    The flexibility and customization of Cision Communications Cloud (TrendKite)* is among its most important features. Changing the dashboards, using keywords in the saved searches to pull out the best stories and the integration with marketing automation tools gives me confidence that I will able to continue using this tool well into the future. The future implementation and integration of the media contact database will complete the suite, making list management and email marketing programs much smoother. *This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
    Incentivized
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    Infor
    I would like to see additional usability put into the ETL scripting. Recently, Birst added a nice function reference inline to formula creation which has kept me from having to return to documentation so much. The same in ETL would be very beneficial. The interface problems related to the Flex framework are being addressed in a rewrite to HTML 5, but for now they are still a hindrance to a higher usability rating.
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    Reliability and Availability
    Cision
    Easily accessible 24/7.
    Incentivized
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    Infor
    We frequently experience -103 errors due to us using the Live Connect functionality, which does not seem to handle even minor interruptions in connectivity, and treats all future connection attempts or data requests as errors, even if the issue does not exist any longer
    Read full review
    Performance
    Cision
    Generally, Cision performs well day to day, but it's got some annoying bugs that slow down usage/require user workarounds which is inefficient. More seriously, a few months ago, as a result of a major system upgrade, certain critical functionality was not working and I was unable to use the service for more than a day when I had time-sensitive work to execute
    Read full review
    Infor
    Everything runs very fast and smoothly. The only process that I wish was faster would be processing the data after uploading new data or making changes to the existing data model. It can take 15-20 minutes (roughly) to upload and process new data once you start getting into 10's of millions of rows. Given my experience with how long it takes me to pull the same data using SQL Server Management Studio, I don't think Birst is unreasonably slow - but for me to give a higher rating, I would want it to be unreasonably fast
    Read full review
    Support Rating
    Cision
    For Cision TrendKite in particilar, support always responded, but it was sometimes slow. For some of our booleans and search queries, we would need help refining and excluding terms/phrases that weren't relevant to our client or campaign. This sometimes took 1-2 days just to get a response back, which sometimes was too late when a last-minute report was due. This was only with the support staff, not necessarily our customer success manager or sales rep.
    Incentivized
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    Infor
    • Poor turnaround time
    • Low response rate when the problem at hand are large
    • Lack of infrastructural knowledge when it comes to scaling solutions
    • Lack of inter team work noticed
    • Most of the tickets are open for a long period of time
    Incentivized
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    In-Person Training
    Cision
    No answers on this topic
    Infor
    I have attended two different training sessions. The first one was my initial training on the system. It was well paced, clear and concise. If there were questions that were not able to be answered by the instructor, he took down the question and actually followed up and provided us a response quickly. The second session was specific to the dashboard and report design components. This training was very good though there were some attendants who had little or no experience and their questions slowed the class.
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    Online Training
    Cision
    The online training sessions available for the Cision Communications Cloud are helpful and informative. There's more than one option - initially, I signed up for the live webinar classes on basic functions and that is what I recommend other new users do as well. If I have specific questions or something I want to learn more about, I can search the online database and find article or online training videos to get the information I need.
    Incentivized
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    Infor
    Although I found the online resources helpful, a lack of appropriate examples for certain tasks key to report creation and advanced modeling make the online training/documentation less than perfect. For an inexperienced BI professional, the online training would not enable a streamlined launch of the product.
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    Implementation Rating
    Cision
    There is no implementation at the customer's end so this doesn't really apply to my instance of Cision (possibly to all instances of it).
    Read full review
    Infor
    Have clean data! Birst flexibility allows - Start small, then introduce functionality and complexity along the way. If you try to present all the functionality [bells and whistles] and wow them, but bad data is uncovered, the end user blames the new application and turns away.
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    Alternatives Considered
    Cision
    It's a similar product. I think Meltwater sells itself as being a bit more niche, but I have not found many significant differences between Meltwater and Cision. Meltwater's sales process is a very high pressure and their prices are inflated.
    Incentivized
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    Infor
    Birst was better than Domo for our needs because we could get in and tinker with it. Our impression of Domo was that it had a lot of connectors and ready to go reports, but it made too many assumptions about applications we use. We customize too much to use a "ready to go" solution like that. When we looked at Tableau, we liked its visualization capabilities, but it wasn't going to help us do the extractions, ETL, and warehousing of data. It may have come some distance since then.
    Incentivized
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    Scalability
    Cision
    Easy to use, but still room for improvement.
    Incentivized
    Read full review
    Infor
    we can see that loading a lot of data can cause a noticable slow down in performance. Birst support indicated that they don't really consider anything less than 30 seconds to be an issue, but that is not the case for our customers, so we have had to change some of implementation to address this
    Read full review
    Return on Investment
    Cision
    • Cision has a net positive impact on time savings for staff so we can be quicker to market
    • Cision has a positive impact on internal savings as it is used internally across multiple accounts and with the internal PR team
    • Cision is extremely useful when it comes to resourcing and conducting outreach in those DMA's where our agency doesn't have a physical presence
    Incentivized
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    Infor
    • Being a manufacturing company we tend to lag behind technologically. But having all the data for different ERP systems in one place has been an eye opener for the executives. It has lessened the need to convert some legacy ERP systems.
    • Having such a simple reporting tool is a great asset to some of our sites that have traditionally had trouble gathering data from AS400 systems.
    Incentivized
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    ScreenShots

    Cision Communications Cloud Screenshots

    Screenshot of Media Monitoring and Analytics are just part of the complete Comms Cloud. It combines deep data dive with a database of journalists and influencers, and a media relationship management tool.Screenshot of Track brand mentions in real time across the millions of online stories on the internet. Monitor millions of stories and breaking news happening daily across the web. Professional services consultants teams are in place to ensure best practices while setting up a monitoring account.Screenshot of Cision’s media and influencer relationship management tools include audience insights, combined with a pitchable database that enables brands to uncover the best media contacts and social influencers to reach their target audience.Screenshot of Identify the social conversations and influencers that are impacting a brand. Twitter, Facebook, Instagram, LinkedIn and YouTube monitoring capabilities track brand mentions across all major social channels. Analyze results for social mentions or campaigns on the fly with its reporting features.

    Infor Birst Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot