Clearbit vs. Synthio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Clearbit
Score 8.4 out of 10
N/A
Clearbit is a data enrichment product that automatically updates sales records with verified company and contact data, with the goal of providing better insights into prospects. The product integrates with a number of tools including Salesforce, G Suite, Outlook, HubSpot, Marketo, Zapier, Segment, and Tray.
$20,000
Annually
Synthio
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
Pricing
ClearbitSynthio
Editions & Modules
All Plans
$20,000.00
Annually
No answers on this topic
Offerings
Pricing Offerings
ClearbitSynthio
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing is based on CRM database size, monthly web traffic, and monthly contact creation. Each product is subject to individual terms and plans may be available on a monthly or annual subscription. For more information, contact Clearbit.
More Pricing Information
Features
ClearbitSynthio
Prospecting
Comparison of Prospecting features of Product A and Product B
Clearbit
8.7
19 Ratings
14% above category average
Synthio
9.7
2 Ratings
25% above category average
Advanced search9.017 Ratings10.02 Ratings
Identification of new leads8.016 Ratings10.02 Ratings
List quality7.018 Ratings9.02 Ratings
List upload/download10.016 Ratings10.02 Ratings
Ideal customer targeting10.014 Ratings9.02 Ratings
Load time/data access8.017 Ratings10.02 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Clearbit
7.0
22 Ratings
7% below category average
Synthio
9.3
2 Ratings
21% above category average
Contact information7.021 Ratings9.02 Ratings
Company information7.022 Ratings9.02 Ratings
Industry information7.022 Ratings10.02 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Clearbit
8.6
21 Ratings
15% above category average
Synthio
9.4
2 Ratings
24% above category average
Lead qualification process9.013 Ratings00 Ratings
Smart lists and recommendations10.011 Ratings00 Ratings
Salesforce integration9.018 Ratings10.01 Ratings
Company/business profiles8.018 Ratings9.02 Ratings
Alerts and reminders9.08 Ratings00 Ratings
Data hygiene7.018 Ratings9.02 Ratings
Automatic data refresh8.016 Ratings10.02 Ratings
Tags8.09 Ratings00 Ratings
Filters and segmentation9.013 Ratings9.02 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Clearbit
8.5
5 Ratings
12% above category average
Synthio
9.0
2 Ratings
18% above category average
Sales email templates9.05 Ratings00 Ratings
Append emails to records8.05 Ratings9.02 Ratings
Best Alternatives
ClearbitSynthio
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ClearbitSynthio
Likelihood to Recommend
10.0
(22 ratings)
9.0
(2 ratings)
Likelihood to Renew
8.0
(2 ratings)
-
(0 ratings)
Usability
5.0
(1 ratings)
-
(0 ratings)
Support Rating
6.2
(2 ratings)
-
(0 ratings)
User Testimonials
ClearbitSynthio
Likelihood to Recommend
Clearbit
Clearbit is great for companies with large sales teams who focus on high touch prospecting. The time saved by not having to search a prospect's LinkedIn profile, but simply see data in the CRM is awesome. On the other hand, Clearbit may not be as ideal in a company where sales are very transactional
Read full review
Synthio
Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
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Pros
Clearbit
  • The phone numbers are extremely accurate, so our sales team isn't wasting time calling 800 numbers or being transferred.
  • ClearBit mapping is great because there are 80 fields that map and an API.
  • We can build out our leads and contacts extremely faster because of the simplicity of the program.
Read full review
Synthio
  • Extensive search filters
  • Email verification prior to download/charge
  • Helpful customer service who you can work directly with to pull lists. It's great to work with someone who can tell you exactly how many verified leads you could pull without having to use credits.
Read full review
Cons
Clearbit
  • The data Clearbit provides is good, but it doesn't compare to some competitors. While you can find a large range of data, other providers have more clean data.
  • The Google Sheets add-on is not as comprehensive. It would be nice if you could search for both prospect emails and numbers there.
  • Clearbit provides direct dials, but again it's not as accurate as other services.
Read full review
Synthio
  • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
Read full review
Likelihood to Renew
Clearbit
The majority of the time it provides quick, accessible and easy to use information about the company and contact information. This has really helped us to personalise our outreach while also making it faster to prospect accounts. I don't give it a ten as this information can be inaccurate. Including the LinkedIn link which sometimes re-directs to old LinkedIn accounts, or just the wrong one. This seems to be caused by not updating the information regularly enough (just a feeling, no evidence)
Read full review
Synthio
No answers on this topic
Usability
Clearbit
It is easy to use but doesn't cover enough compnaies.
Read full review
Synthio
No answers on this topic
Support Rating
Clearbit
The team has been extremely helpful and works with us one on one with issues we come across. My main issues with the service is it’s outward interactions with us since purchasing the product. They have not proactively checked in to see how our is doing with the product.
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Synthio
No answers on this topic
Alternatives Considered
Clearbit
Clearbit has been extremely beneficial for our organization. We still use and have access to some other tools, but it's the net new targeting that stands out for us, rather than a BlackBox of accounts that are in the market. When it comes to paid social where tracking and quality are tricky to measure and manage, Clearbit is the best option out there.
Read full review
Synthio
I feel similar about all of these list building/append services. There are good and bad aspects.
Read full review
Return on Investment
Clearbit
  • It's provided some key data in terms of geography which we rely on to distribute our customers and prospects to territories.
  • Works great for large repositories of data, which we have.
  • Not as useful for proactive prospecting. We use it primarily for data enrichment and confirmation of demographic info.
Read full review
Synthio
  • Positive - We've been able to append records and add them to our targeted marketing campaigns.
  • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
  • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
Read full review
ScreenShots