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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CleverTap

    Score7.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    CleverTap is a mobile marketing solution that helps marketers create differentiated customer engagement strategies that are designed to drive growth. The vendor’s value proposition is that thousands of brands continue to build valuable relationships with their customers using CleverTap’s Intelligent Mobile Marketing Platform, which provides actionable, real-time insights for building amazing customer experiences. According to the vendor, key features and…N/A

    SimpleTexting

    Score7.6 out of 10
    N/ASimpleTexting is an SMS marketing and text messaging service from the company of the same name headquartered in Miami Beach.

    $29

    per month

    Pricing
    CleverTapSimpleTexting
    Editions & Modules
    No answers on this topic
    500 credits
    $29
    per month
    1,000 credits
    $49
    per month
    2,000 credits
    $79
    per month
    3,000 credits
    $109
    per month
    7,500 credits
    $229
    per month
    15,000 credits
    $399
    per month
    25,000 credits
    $549
    per month
    50,000 credits
    $899
    per month
    Offerings
    Pricing Offerings
    CleverTapSimpleTexting
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CleverTapSimpleTexting
    Considered Both Products
    CleverTap
    No answer on this topic
    SimpleTexting
    No answer on this topic
    Key User Insights
    Would buy again
    67%
    Would buy again
    4 Answers
    94%
    Would buy again
    15 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    94%
    Happy with the feature set
    15 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    93%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    40%
    Implementation went as expected
    2 Answers
    93%
    Implementation went as expected
    14 Answers
    Best Alternatives
    CleverTapSimpleTexting
    Small Businesses
    EZ Texting
    Score9.1 out of 10
    EZ Texting
    Score9.1 out of 10
    Medium-sized Companies
    EZ Texting
    Score9.1 out of 10
    EZ Texting
    Score9.1 out of 10
    Enterprises
    Airship
    Score9.1 out of 10
    Airship
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CleverTapSimpleTexting
    Likelihood to Recommend
    7.7
    (9 ratings)
    7.6
    (23 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (7 ratings)
    User Testimonials
    CleverTapSimpleTexting
    Likelihood to Recommend
    CleverTap
    It is quite suited for all the SMS, emails, and other in-game campaigns, but wherein the delivery rate I personally feel it is less, and it has [a] limitation on 5 pins for the day for 1 user, it should be unlimited.
    Incentivized
    Read full review
    SimpleTexting
    SimpleTexting has been wonderful for the purposes for which we signed up. We wanted an easy-to-use platform that allowed 2-way texting, assigned a phone number, had the ability to collect phone numbers/contact easily (whether through an import or a user sign-up, spoiler SimpleTexting has both), etc. It has provided all of that and more easily, without a contract. And the platform is so easy to use for our team. One of the only issues we're having is wanting to expand our use of SimpleTexting, and using multiple options for texting (i.e., shortcode, toll-free, landline/business enabling) has been difficult on one account.
    Incentivized
    Read full review
    Pros
    CleverTap
    • User communication: it provides a single dashboard to help us reach out to our users via email, push, web push, SMS, in-app and now even WhatsApp. Not just that, we can set up various types of targeting, such as one-time, recurring, date/time based, etc.
    • Analytics: it offers various views and cuts to analyze the user data, be it in the form of trends, funnels, recency-frequency, user cohorts and segments, etc.
    • Tracking: it helps us track the impact of various paid and organic marketing channels, through which we can adjust spends and focus on the channels that make an impact.
    Incentivized
    Read full review
    SimpleTexting
    • SimpleTexting provides excellent value based on their messaging packages but also by allowing its customers to utilize multiple keywords. This is helpful for our organization because we utilize this software across many different departments.
    • SimpleTexting analytics and reporting is a key strength of the software. The numbers they report weigh heavily on what we determine as a success of un-successful communication campaign.
    • SImpleTexting has excellent customer service available at the click of a button. Their team has always been available and offered solutions when we have had questions or run into a problem.
    Incentivized
    Read full review
    Cons
    CleverTap
    • Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.
    • Price is very high with respect to the features available. MAU based pricing with a flawed sense of MAU calculation.
    • The way they calculate MAU is morally wrong. If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user?
    Incentivized
    Read full review
    SimpleTexting
    • A lot of glitches and bugs, with promised fixes that keep dragging on for some time.
    • Mobile notifications are very buggy. You have to keep force-closing the app and re-opening it multiple times to get the notifications to refresh.
    • Constant toggling of 'Unread' and 'All' on mobile or desktop to get the notifications to clear and show up as opened, otherwise it will imply it's not read.
    • Also, sometimes new notifications don't show up.
    Incentivized
    Read full review
    Support Rating
    CleverTap
    For their expertise and timely resolution to our issues.
    Incentivized
    Read full review
    SimpleTexting
    With SimpleTexting updating little things here and there almost daily. We reach out to their support team constantly. They have one of the best response rates I have ever experienced! Normally it takes less than a minute to speak to a real person, but even if they are busy they have an answer bot send you articles to see if you can solve the issue yourself first! One of the best support teams ever
    Incentivized
    Read full review
    Alternatives Considered
    CleverTap
    Edit: Clevertap added attribution tools to its features, making it possible to track your user acquisition sources. CleverTap is as complete as Localytics. It provides us good segmentation, analysis and engagement tools for a good competitive price. T̶h̶e̶ ̶o̶n̶l̶y̶ ̶d̶o̶w̶n̶s̶i̶d̶e̶ ̶i̶s̶ ̶t̶h̶a̶t̶ ̶C̶l̶e̶v̶e̶r̶t̶a̶p̶ ̶d̶o̶e̶s̶ ̶n̶o̶t̶ ̶h̶a̶v̶e̶ ̶a̶t̶t̶r̶i̶b̶u̶t̶i̶o̶n̶ ̶t̶o̶o̶l̶s̶,̶ ̶w̶h̶i̶l̶e̶ ̶L̶o̶c̶a̶l̶y̶t̶i̶c̶s̶ ̶d̶o̶e̶s̶. One other major advantage of Clevertap is its customer service. They are always standing by to promptly respond to any question you might have regarding its usability or its development. This kind of careful attention is really appreciated.
    Incentivized
    Read full review
    SimpleTexting
    SimpleTexting is just simple. From the pricing to the interface, it stacks up against the competition by just being as powerful and simple as possible. No extra distractions or confusion. For our company, we wanted texting software that we could easily upsell and integrate into our overall marketing campaigns and SimpleTexting did just that.
    Incentivized
    Read full review
    Return on Investment
    CleverTap
    • Our additional revenues from additional in-site promotions during a festive sales jumped 40% after using Clevertap pop-ups that targeted people at the product & category level.
    Incentivized
    Read full review
    SimpleTexting
    • Because we are able to reach more people through subscribing, our number of donations has increased and the number of volunteers has increased. We have gone from an average of 5 volunteers an even to 25-30. Our donations increased by 25%.
    Incentivized
    Read full review
    ScreenShots

    CleverTap Screenshots

    Screenshot of CleverTap Mobile App DashboardScreenshot of CleverTap HomepageScreenshot of CleverTap Cohort AnalysisScreenshot of CleverTap Create New Push NotificationsScreenshot of CleverTap Create SegmentsScreenshot of CleverTap Segmentation Reports

    SimpleTexting Screenshots

    Screenshot of Send messages to groupsScreenshot of Have 1-on-1 conversationsScreenshot of Text-to-join keywordsScreenshot of Useful, built-in apps