Cognism vs. Dealfront

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognism
Score 8.1 out of 10
N/A
Cognism is GDPR-compliant B2B sales and marketing lead generation platform, providing B2B revenue teams with a blend of real-time company, people and event data to streamline prospecting.N/A
Dealfront
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Formed from the merger of Leadfeeder and Echobot, Dealfront is a Go-to-Market Platform for Europe used by businesses to find leads and close deals.N/A
Pricing
CognismDealfront
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CognismDealfront
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CognismDealfront
Features
CognismDealfront
Prospecting
Comparison of Prospecting features of Product A and Product B
Cognism
8.5
4 Ratings
9% above category average
Dealfront
-
Ratings
Advanced search8.84 Ratings00 Ratings
Identification of new leads8.04 Ratings00 Ratings
List quality8.34 Ratings00 Ratings
List upload/download9.34 Ratings00 Ratings
Ideal customer targeting8.04 Ratings00 Ratings
Load time/data access9.04 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Cognism
7.8
4 Ratings
0% above category average
Dealfront
-
Ratings
Contact information8.04 Ratings00 Ratings
Company information7.84 Ratings00 Ratings
Industry information7.84 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Cognism
8.4
4 Ratings
12% above category average
Dealfront
-
Ratings
Lead qualification process7.84 Ratings00 Ratings
Smart lists and recommendations7.84 Ratings00 Ratings
Salesforce integration9.73 Ratings00 Ratings
Company/business profiles8.04 Ratings00 Ratings
Alerts and reminders9.33 Ratings00 Ratings
Data hygiene8.33 Ratings00 Ratings
Automatic data refresh7.84 Ratings00 Ratings
Tags7.84 Ratings00 Ratings
Filters and segmentation9.34 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Cognism
9.5
2 Ratings
24% above category average
Dealfront
-
Ratings
Sales email templates10.02 Ratings00 Ratings
Append emails to records9.02 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Cognism
-
Ratings
Dealfront
7.7
1 Ratings
0% above category average
Data quality management00 Ratings7.01 Ratings
Automated sales alerts and tasks00 Ratings6.01 Ratings
Lead segmentation and distribution00 Ratings10.01 Ratings
Lead Management Integrations
Comparison of Lead Management Integrations features of Product A and Product B
Cognism
-
Ratings
Dealfront
9.3
1 Ratings
22% above category average
Integrations with advertising platforms00 Ratings7.01 Ratings
Integrations with CRMs00 Ratings10.01 Ratings
Integrations with data storage tools00 Ratings10.01 Ratings
Integrations with lead automation tools00 Ratings10.01 Ratings
Conversion Rate Optimization
Comparison of Conversion Rate Optimization features of Product A and Product B
Cognism
-
Ratings
Dealfront
8.5
1 Ratings
3% above category average
KPI analytics00 Ratings10.01 Ratings
Drop-off analytics00 Ratings7.01 Ratings
Form Building
Comparison of Form Building features of Product A and Product B
Cognism
-
Ratings
Dealfront
10.0
1 Ratings
18% above category average
Conditional logic paths00 Ratings10.01 Ratings
Web embedding00 Ratings10.01 Ratings
Date picker00 Ratings10.01 Ratings
Best Alternatives
CognismDealfront
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CognismDealfront
Likelihood to Recommend
9.5
(6 ratings)
1.2
(14 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
8.8
(4 ratings)
10.0
(1 ratings)
User Testimonials
CognismDealfront
Likelihood to Recommend
Cognism
Cognism works great for startups, scale-ups and large enterprises. It helps us close deals faster because we can very easily find the right people who can move our deal forward fast, and reach them directly instead of having to go through an HQ number/gatekeeper. It also saves us hours and hours on research we'd otherwise have to do manually.
Read full review
Leadfeeder
If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
Read full review
Pros
Cognism
  • They give us a headsup if the phone number is direct, mobile, or HQ
  • They advise us if the email is verified - that reduces our bounce rate.
  • They also advise us if our prospect's number is in the DNC list
Read full review
Leadfeeder
  • Research Quality versus invested Time is absolutely efficient and motivating. Quick Research or Standard Alerts, both are done easily with instant results.
  • Usability of the User Interface in any of the modules is very supportive. New Team members are trained in short time. Very much self-explaining.
  • The connectivity between the modules is great and saves time. Each module has its key topic, but in Connection with the other modules this practical tool turns out to be even smarter more and powerful.
Read full review
Cons
Cognism
  • The mobile number quality needs to improve as the connect rate is lower
  • It should also add sub industries to contract the list and find ICP
  • The AI assistant is not ideal
Read full review
Leadfeeder
  • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
Read full review
Likelihood to Renew
Cognism
No answers on this topic
Leadfeeder
Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
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Usability
Cognism
Cognism's UI is modern and sleek. While some functions like setting up sequences required a few more clicks than I think is necessary, every other feature is intuitive and easy to use. Everything is easy to find and users are able to quickly navigate to where they need to go for different use cases like research, email creation and sequence building
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Leadfeeder
Always found the system super intuitive to use. I've never been stuck finding what I'm looking for and the team has some very clear and easy to understand documentation online.
Read full review
Alternatives Considered
Cognism
Cognism is great as its positioned itself in the middle of the pack from a pricing perspective, as it provides quality data for campaigns. The lower and cheaper options do offer it at a fraction of the cost but that just means that data quality is lower. Cognism is the best allrounder
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Leadfeeder
Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
Read full review
Return on Investment
Cognism
  • The bounce rate is lower now by 50%
  • The lead quality is improved by 20%
  • We need all in one platform so we dont have to navigate between bundle of tools
Read full review
Leadfeeder
  • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
  • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
Read full review
ScreenShots

Dealfront Screenshots

Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.