Common Room vs. Datanyze

For the price, I think Common Room does an okay job of ABM tracking and account identification. Similar software is 2x the price. So it can be a great place to start and figure out your needs before diving into something more complicated

Incentivized

Datanyze can be a useful tool for understanding your market. You're able to use Datanyze to see how many people are using your technology as well as who is using your competitors. Receiving alerts on who is adding and dropping you vs your competitors is always helpful. It's a tool that can potentially give back as much as you put in.

Incentivized

• Data aggregation
• Signal capture
• Marketing campaign engagement

Incentivized

• Datanyze has vast coverage of the Android Playstore. It provides great insight on the technologies and categories of apps.
• Datanyze allows its users to search practically every domain and find the different technologies that are implemented.
• Datanyze has a Salesforce integration that allows for easy uploads.
• The email validation tool is very accurate.

Incentivized

• Setting up different saved search plays to find our ICP
• More help within the customer success team so help us set up prospecting plays
• "keyword" searches

Incentivized

• Datanyze used to give really good data on specific person level. You could then look up prospects using the Chrome extension inside of LinkedIn. This made prospecting extremely easy and very efficient. Unfortunately, this no longer exists and it is much harder to do without their data.
• I have found that sometimes the data inside of datanyze is not always current. When reaching out to companies they will mention that they were just testing a tool, not fully using it.
• There are really no other places to push the data from Datanyze except for Salesforce. This makes it tough when using other tools or CRMs.

Incentivized

It is hard to learn to use. Names of features are really unclear. I needed way more training in order to get value out of the platform, especially for actually executing on the tools and data

Incentivized

I chose to go with Common Room because of the depth of reporting and data that it gives a seller about their accounts. While it doesn't have some of the out of the box marketing functionality, the goal of these types of customer intelligence platforms is to give sellers a leg up, so seller information is more important that out of the box marketing info

Incentivized

I've used products like Builtwith and Wappalyzer and neither compare to the level and organization of data within Datanyze. It's much more robust and easy to access. However, it isn't perfect and sometimes needs to be updated, or removed and re-installed simply for it to function

Incentivized

• Has brought in many more outbound booked meetings
• Didn't really work for tracking the inbound process
• Tracked to the location and minute where people were viewing your website

Incentivized

• I'm able to make an extra $200 a month because of Datanyze.
• In all honesty for what I do, you do not need to spend $10 a month on Datanyze. You can use the free version and it works just as well.

Incentivized