Commun.it is a social media management solution built around features such as analytics, automated insights through campaigns, and influencer marketing.
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Emplifi
Score 8.7 out of 10
Mid-Size Companies (51-1,000 employees)
Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…
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Pricing
Commun.it
Emplifi
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Commun.it
Emplifi
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Commun.it
Emplifi
Features
Commun.it
Emplifi
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Commun.it
6.1
5 Ratings
22% below category average
Emplifi
6.4
7 Ratings
17% below category average
Boolean keyword searches
6.92 Ratings
6.75 Ratings
Filtering out noise/spam
7.05 Ratings
6.46 Ratings
Sentiment analysis
5.44 Ratings
5.55 Ratings
Broad channel coverage
5.04 Ratings
7.07 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Commun.it
5.6
5 Ratings
36% below category average
Emplifi
7.3
8 Ratings
10% below category average
Content planning and scheduling
8.84 Ratings
7.38 Ratings
Audience targeting
6.34 Ratings
7.07 Ratings
Content optimization
4.04 Ratings
7.38 Ratings
Workflow management
3.44 Ratings
7.67 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Commun.it
6.9
4 Ratings
16% below category average
Emplifi
7.3
7 Ratings
10% below category average
Automated routing and prioritization
7.24 Ratings
7.37 Ratings
Customer interaction histories
7.24 Ratings
8.25 Ratings
Bulk actions
6.33 Ratings
6.46 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Commun.it
5.8
5 Ratings
28% below category average
Emplifi
7.6
6 Ratings
1% below category average
Lead generation
4.95 Ratings
8.01 Ratings
Content marketing
9.75 Ratings
7.66 Ratings
Paid media management
2.32 Ratings
7.74 Ratings
Campaigns and promotions
6.14 Ratings
7.34 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Commun.it
7.5
5 Ratings
11% below category average
Emplifi
5.8
8 Ratings
36% below category average
Twitter
9.85 Ratings
6.18 Ratings
Facebook
7.04 Ratings
7.98 Ratings
LinkedIn
6.92 Ratings
4.17 Ratings
Instagram
6.13 Ratings
7.38 Ratings
Google+
00 Ratings
8.01 Ratings
Pinterest
00 Ratings
3.25 Ratings
YouTube
00 Ratings
3.95 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Commun.it
5.6
5 Ratings
32% below category average
Emplifi
6.4
8 Ratings
19% below category average
Campaign success analytics
7.85 Ratings
7.07 Ratings
Real-time tracking
4.94 Ratings
6.78 Ratings
Competitor analysis
4.03 Ratings
5.57 Ratings
Account management
Comparison of Account management features of Product A and Product B
For a small business or individual Commun.it could be used to quickly and efficiently grow an audience. Using the featured hashtag functionality in particular means that, instead of wading through various searches on Twitter, all the information is at your finger-tips and you can act on it accordingly. I think it would have benefits for businesses of multiple sizes however a smaller business might find the price-point prohibitive.
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
Be prepared, you'll receive a lot of emails from commun.it. They keep you engaged by reminding you to return to your dashboard. But they also will send several emails trying to get you to upgrade.
"Thanks for the retweet" and "Thanks to the high-value members" aren't tactics I like to use on Twitter.
On the free version, you are only allowed 20 actions a day. This goes by in a flash, would love to have a few more.
Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
Tweepsmap's audience and engagement tools aren't as powerful as Commun.it's, but they're far more trustworthy. I also like their tool for detecting inactive users (followed accounts who haven't tweeted in 2 or 6 months). I would actually consider shelling out for their paid tools, which sound quite useful (for instance, location-based statistics).
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.