Conductor is a Website Optimization and Intelligence platform. Conductor’s platform is designed to help brands maximize organic search visibility and turn it into revenue, create and optimize content that gets found and converts, and protect performance with 24/7 website monitoring and alerting. Conductor provides prioritized, actionable insights across SEO, content, and technical health, empowering cross-functional teams with a central source of truth to transform their website…
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SpyFu
Score 6.9 out of 10
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SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…
We were looking for an SEO tool that could support us across all our 38 markets we operate in. Based on that requirement most tools already dropped off, except for BrightEdge and Searchmetrics. Searchmetrics and Conductor both provided insights for SEO and SEA, so therefore it …
I have used a lot of search platforms I just add a quick selection of a few. Although Conductor has replaced most of the tools I have used in the past quite adequately (Conductor is on par with Majestic in most respects), I do occasionally use Ahrefs (mainly for backlink …
Prior to using Conductor we were not using anything really, just basing our research on google search and the analytics we get from Google analytics, our website. This has been a game changer for us.
I have used various SEO tools such as SEMRush, GeoRanker, Moz, SpyFu and Keyword Spy in parallel with one another to achieve my desired results. However, since switching to Conductor I was able to access most of the information I need (Keyword rank, Monthly search volume, …
Conductor is quite similar to BrightEdge in terms of features but very different in terms of user interface. BrightEdge might also be more focused on link building than Conductor is. Other tools don't really compete against Conductor and BrightEdge, with perhaps the exception …
It's a key element to my Digital Marketing surveying efforts. Often it proves to have been more accurate, once I have access to Analytics tools such GA or SiteCatalyst, in comparison to its own competitor-set.
Features
Conductor
SpyFu
SEO
Comparison of SEO features of Product A and Product B
Conductor
8.7
268 Ratings
12% above category average
SpyFu
6.6
52 Ratings
16% below category average
Keyword analysis
9.2267 Ratings
7.052 Ratings
Backlink management
8.394 Ratings
6.040 Ratings
SERP ranking tracking
9.1252 Ratings
6.144 Ratings
Page grader
8.7122 Ratings
7.829 Ratings
Competitive analysis
7.9265 Ratings
7.151 Ratings
Site audit / diagnostics
9.5239 Ratings
7.232 Ratings
Site recommendations
8.5253 Ratings
6.031 Ratings
Task management
8.3102 Ratings
6.120 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Conductor
8.9
241 Ratings
16% above category average
SpyFu
5.8
39 Ratings
27% below category average
Local SEO
9.2197 Ratings
5.033 Ratings
Social SEO
7.735 Ratings
5.028 Ratings
Mobile SEO
9.8217 Ratings
8.029 Ratings
Global SEO
8.8202 Ratings
5.035 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Conductor is a great tool to use when we're planning and optimizing content around specific trends. It also helps us track our on-going performance as well, which is great to help us improve. Conductor is less ideal for content that has a quick turnaround time or pieces where SEO isn't a priority, also if you're looking to manage content publishing directly. It's more useful when it comes to strategy and optimization for in-depth pieces.
If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
When I need to quickly determine what Google features our keywords are ranking for: Featured Snippets, Carousels, Rich Snippets, Sitelinks, PAA boxes, etc.
The ability to create highly customizable dashboards that provide a one-page view of insights for the specific web properties you are tracking.
A content guidance tool that is unmatched by any other product available in the market.
Backlink tracking/reporting (would like to see backlinks more easily and maybe backlink opportunities if possible)
Custom content briefs (right now I move the brief from the platform version into our own in-house Word doc template because it is more detailed. Would love to be able to customize the brief that is set up within Conductor so that we can do it all in one place.)
Conductor enables high-value SEO activity. There are a lot of moving parts in SEO and I'm always open to products that fit our requirements, but Conductor has built a stronger argument for its value after we subscribed than it had when we subscribed -- that's rare.
Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
I check features like the InsightStream every Monday to monitor any major losses or gains in performance. These are easily digested and save me tons of time searching for these insights manually. If there's anything "worth calling home about" I can easily add insights into a workspace and create a report to communicate these results. It's super easy to use Conductor with a team and across departments.
SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
The Conductor support team is excellent, especially our Customer Success manager. Our monthly calls to review our wins, losses, and key takeaways for the next steps are incredibly helpful, and Conductor's platform provides not only an organic search tool for our company but also a learning resource via our Customer Success calls.
SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
Our in house SEO manager trained everyone. It was easy to learn and he was well versed with the product. Any questions we had he was able to answer or reach out to support to find the answer
I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it.
We didn't use another product previously, we used an agency that did everything for us, so bringing Organic SEO in-house was why we went with Conductor. I have used other products in other roles and at other companies and each has its strengths. Conductor is good for large enterprises
I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
Conductor helped us aim at low hanging fruits for quick wins, which increased our traffic
With Conductor's tool, it was easy to look at general keywords where we were already ranking, but not good enough, and then focus around what we could do to increase our positioning
All this extra traffic, gave us more leads, therefore more sales!