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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Conga Advantage CPQ

    Score8.9 out of 10
    N/AConga CPQ empowers sales, partners, and customers to efficiently configure complex products and services offerings, and provide personalized prices and quotes, utilizing codified product and pricing information - to drive higher win rates and a more pleasurable buying experience. Conga CPQ also helps to maintain a single price book, discounting structure, and quoting structure across all channels. With an API-first approach, configuration, pricing, or quoting…

    $35

    per month per user

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A
    Pricing
    Conga Advantage CPQDemandbase One
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Conga Advantage CPQDemandbase One
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional Details—The Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.
    More Pricing Information
    Community Pulse
    Conga Advantage CPQDemandbase One
    Considered Both Products
    Conga
    No answer on this topic
    Demandbase
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    47 Answers
    93%
    Would buy again
    115 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    44 Answers
    97%
    Delivers good value for the price
    83 Answers
    Happy with the feature set
    92%
    Happy with the feature set
    46 Answers
    96%
    Happy with the feature set
    118 Answers
    Lived up to sales and marketing promises
    73%
    Lived up to sales and marketing promises
    24 Answers
    99%
    Lived up to sales and marketing promises
    74 Answers
    Implementation went as expected
    77%
    Implementation went as expected
    27 Answers
    91%
    Implementation went as expected
    69 Answers
    Features
    Conga Advantage CPQDemandbase One
    CPQ
    Comparison of CPQ features of Conga Advantage CPQ and Demandbase One
    Feature
    Conga Advantage CPQ
    8.6
    65 Ratings
    2% below category average
    Demandbase One
    -
    Ratings
    Quote sharing/sending8.860 Ratings00 Ratings
    Product configuration9.260 Ratings00 Ratings
    Configuration options8.960 Ratings00 Ratings
    Pricing rules8.760 Ratings00 Ratings
    Price adjustment9.161 Ratings00 Ratings
    Purchase history and open contracts7.849 Ratings00 Ratings
    Guided selling/Sales portal8.746 Ratings00 Ratings
    CPQ reporting & analytics7.154 Ratings00 Ratings
    CPQ-CRM integration8.657 Ratings00 Ratings
    Attachments to quotes9.055 Ratings00 Ratings
    Order capturing8.931 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Conga Advantage CPQ and Demandbase One
    Feature
    Conga Advantage CPQ
    -
    Ratings
    Demandbase One
    5.9
    47 Ratings
    21% below category average
    Automated routing and prioritization00 Ratings6.439 Ratings
    Customer interaction histories00 Ratings6.443 Ratings
    Syndicated content00 Ratings4.03 Ratings
    Personalization00 Ratings6.140 Ratings
    Engagement data tracking00 Ratings6.847 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Conga Advantage CPQ and Demandbase One
    Feature
    Conga Advantage CPQ
    -
    Ratings
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Ad campaign creation00 Ratings6.732 Ratings
    Display advertising00 Ratings7.132 Ratings
    Contextual advertising00 Ratings6.525 Ratings
    Social advertising00 Ratings5.726 Ratings
    Ad reporting and analytics00 Ratings6.433 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Conga Advantage CPQ and Demandbase One
    Feature
    Conga Advantage CPQ
    -
    Ratings
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Standard visitor segmentation00 Ratings6.949 Ratings
    Behavioral visitor segmentation00 Ratings6.746 Ratings
    ABM sales intelligence00 Ratings6.548 Ratings
    Intent Data
    Comparison of Intent Data features of Conga Advantage CPQ and Demandbase One
    Feature
    Conga Advantage CPQ
    -
    Ratings
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    3rd party intent signals00 Ratings6.547 Ratings
    Downstream intent signals00 Ratings6.546 Ratings
    Account identification00 Ratings6.851 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Conga Advantage CPQ and Demandbase One
    Feature
    Conga Advantage CPQ
    -
    Ratings
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Automated workflow & orchestration00 Ratings6.944 Ratings
    Best Alternatives
    Conga Advantage CPQDemandbase One
    Small Businesses
    QuoteWerks
    Score9.8 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    QuoteWerks
    Score9.8 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Enterprises
    Agentforce Revenue Management
    Score8.6 out of 10
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Conga Advantage CPQDemandbase One
    Likelihood to Recommend
    8.9
    (82 ratings)
    6.7
    (225 ratings)
    Likelihood to Renew
    9.8
    (10 ratings)
    4.7
    (30 ratings)
    Usability
    8.0
    (3 ratings)
    6.6
    (94 ratings)
    Availability
    10.0
    (2 ratings)
    7.0
    (2 ratings)
    Performance
    10.0
    (2 ratings)
    7.3
    (2 ratings)
    Support Rating
    6.0
    (4 ratings)
    10.0
    (50 ratings)
    In-Person Training
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    7.0
    (1 ratings)
    9.9
    (2 ratings)
    Implementation Rating
    1.0
    (3 ratings)
    10.0
    (11 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Conga Advantage CPQDemandbase One
    Likelihood to Recommend
    Conga
    It is well suited to providing quick pricing recommendations, allowing those who are quoting to get our agreements out efficiently. Where I find there may be some limitations is around the details that it uses to establish recommendations and the overrides. For example it would be nice to have a way to set overrides for those criteria like length of agreement, etc. and have it apply across the board
    Incentivized
    Read full review
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Pros
    Conga
    • The perceived power strength is that it is supposed to contain CPQ, Contract Management, Document generation and template manipulation, and cash/invoice process all in one wrapped package.
    • It was developed on the Force.com platform.
    • They provide multiple releases of their product per year.
    Incentivized
    Read full review
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Cons
    Conga
    • Our number one complaint with Conga CPQ has been speed. In my experience, Conga CPQ is extremely slow, especially for large orders.
    • In my opinion, the configuration methods of Conga CPQ are outdated and error-prone. One literally puts configurations into string-based custom settings, including the API field names. This often leads to deployment issues and run-time configuration errors.
    • In my experience, Conga CPQ is everything but simple to develop. You need things like a 12-step pricing callback to support custom pricing.
    • In my experience, Conga CPQ support is not responsive.
    • When it comes time to lock in a renewal contract for Conga CPQ, in my experience, they delay engagement, so you are truly behind the 8 ball when it comes time to decide if you are going to continue with Conga CPQ.
    Incentivized
    Read full review
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Likelihood to Renew
    Conga
    The rating is based on several things: 1) Ongoing support requirements being able to be addressed by cross training existing Salesforce administrators 2) Apttus superior corporate vision for the quote to cash space 3) Apttus execution of the corporate vision with automated agents (Max), and Artificial Intelligence/Machine Learning offerings to leverage the investment in Configure Price Quote 4) Apttus corporate health and investment in the product line
    Incentivized
    Read full review
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Usability
    Conga
    Conga CPQ is a great tool but lacks good support and [a] very limited knowledge base which doesn't include day to day errors which users face, thus leading us to support and take more time in turn. Also cart performance can be improved drastically which will enhance the user experience as the user doesn't have to wait for the pricing.
    Incentivized
    Read full review
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Reliability and Availability
    Conga
    I have not heard of any issue
    Read full review
    Demandbase
    Seems to always work.
    Read full review
    Performance
    Conga
    No answers on this topic
    Demandbase
    It's pretty fast.
    Read full review
    Support Rating
    Conga
    Tier1/tier 2 support can only handle native functionality. Customizations have to be escalated to developers which aren’t included in the support program.

    I go ahead and copy the people I directly worked with on implementation for assistance. I would rate them an 8 for support assistance.
    Read full review
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    In-Person Training
    Conga
    No answers on this topic
    Demandbase
    She was fine, but we only had one session
    Read full review
    Online Training
    Conga
    We attended 5 hours worth of webinars early on.

    We had to understand how objects worked to figure out how to structure our data.

    I would have liked more in-depth training but it would have been an additional cost
    Read full review
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Implementation Rating
    Conga
    Be iterative. Take the opportunity to build a catalog based on how Apttus works well. Learn the tool yourself or use an SI. Take the time to build a configuration / pricing migration tool with X-Author for Excel or roll your own. Stick with OOTB Apttus as any customization will cost you every time a new version is released
    Incentivized
    Read full review
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Alternatives Considered
    Conga
    We selected Apttus CPQ over SteelBrick due to the simplicity of SteelBrick's out of the box pricing and ability to customize quoted products. As a global organization with selling a highly configurable products, we felt the ability of Apttus to handle our requirements as standard functionalty rather than a customization was a material difference between the platforms.
    Read full review
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Return on Investment
    Conga
    • The ability to generate engineered configurations that is right by construction has reduced the cycle time of the customer engagement. The fact that we are able to guide the process and end up with a validated bill of material reduces the iterations with the customers.
    • As long as the validations rules are correct the generated bill of material is accurate. We are now looking at using Apttus to perform quality checks in our product rules since the tool is able to test different configurations quickly and efficiently.
    • Configuration that use to take weeks and consumed valuable engineering resources has been transformed to become a customer facing application that is simple enough for customer to self-service.
    Read full review
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    ScreenShots

    Conga Advantage CPQ Screenshots

    Screenshot of the Product's Capabilities. It can validate any combination of rules & constraints with an unlimited number of configuration attributes​.Screenshot of the interface to model & deploy any pricing structure or strategy​ - pricing intelligence & discounting rules​ and profitability insights ​& margin visibility​.Screenshot of the interface for product & pricing configurations​, for simple and complex products.Screenshot of the quoting interface.

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot