Constant Contact vs. Nutshell CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Constant Contact
Score 8.0 out of 10
N/A
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.
$12
per month
Nutshell
Score 9.0 out of 10
N/A
Nutshell offers a CRM with contact management, calendar sync, click-to-call, and collaboration features.
$19
per month per user
Pricing
Constant ContactNutshell CRM
Editions & Modules
Lite
Starting at $12.00
per month
Standard
Starting at $35.00
per month
Premium
Starting at $80.00
per month
Foundation
$19
per month per user
Growth
$32
per month per user
Pro
$49
per month per user
Business
$67
per month per user
Enterprise
$89
per month per user
Offerings
Pricing Offerings
Constant ContactNutshell
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.15% discount for annual pricing.
More Pricing Information
Community Pulse
Constant ContactNutshell CRM
Considered Both Products
Constant Contact

No answer on this topic

Nutshell
Chose Nutshell CRM
We came from using Big Contacts, which was a simpler CRM program that we just simply outgrew. We entertained a few other CRM programs before deciding on Nutshell back in 2017. We did a demo with SalesForce and it was more advanced than what we needed. I honestly can't quite …
Features
Constant ContactNutshell CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Constant Contact
8.8
120 Ratings
9% above category average
Nutshell CRM
-
Ratings
WYSIWYG email editor9.3102 Ratings00 Ratings
Dynamic content9.3104 Ratings00 Ratings
Ability to test dynamic content8.582 Ratings00 Ratings
Landing pages9.078 Ratings00 Ratings
A/B testing8.173 Ratings00 Ratings
Mobile optimization8.686 Ratings00 Ratings
Email deliverability reporting9.7116 Ratings00 Ratings
List management9.1118 Ratings00 Ratings
Triggered drip sequences7.962 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Constant Contact
8.4
117 Ratings
9% above category average
Nutshell CRM
-
Ratings
Dashboards8.488 Ratings00 Ratings
Standard reports9.4115 Ratings00 Ratings
Custom reports7.558 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Constant Contact
8.3
69 Ratings
3% above category average
Nutshell CRM
-
Ratings
URL Validation8.231 Ratings00 Ratings
Link Tracking7.934 Ratings00 Ratings
Image Validation8.932 Ratings00 Ratings
Inbox Display8.635 Ratings00 Ratings
Email Accessibility Tools7.928 Ratings00 Ratings
Spelling and Grammar Check9.456 Ratings00 Ratings
Spam Testing6.026 Ratings00 Ratings
Email Previews9.868 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
9.0
14 Ratings
14% above category average
Customer data management / contact management00 Ratings8.513 Ratings
Workflow management00 Ratings10.012 Ratings
Territory management00 Ratings10.07 Ratings
Opportunity management00 Ratings10.09 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings6.613 Ratings
Contract management00 Ratings10.01 Ratings
Quote & order management00 Ratings9.28 Ratings
Interaction tracking00 Ratings6.611 Ratings
Channel / partner relationship management00 Ratings10.02 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
10.0
7 Ratings
26% above category average
Case management00 Ratings10.06 Ratings
Call center management00 Ratings10.05 Ratings
Help desk management00 Ratings10.01 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
8.1
13 Ratings
4% above category average
Lead management00 Ratings9.612 Ratings
Email marketing00 Ratings6.611 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
9.9
12 Ratings
25% above category average
Task management00 Ratings9.611 Ratings
Billing and invoicing management00 Ratings10.01 Ratings
Reporting00 Ratings10.08 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
10.0
12 Ratings
26% above category average
Forecasting00 Ratings10.09 Ratings
Pipeline visualization00 Ratings10.011 Ratings
Customizable reports00 Ratings10.011 Ratings
Customization
Comparison of Customization features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
9.8
10 Ratings
24% above category average
Custom fields00 Ratings9.210 Ratings
Custom objects00 Ratings10.06 Ratings
Scripting environment00 Ratings10.02 Ratings
API for custom integration00 Ratings10.05 Ratings
Security
Comparison of Security features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
10.0
3 Ratings
17% above category average
Single sign-on capability00 Ratings10.02 Ratings
Role-based user permissions00 Ratings10.02 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
9.4
9 Ratings
22% above category average
Social data00 Ratings8.99 Ratings
Social engagement00 Ratings10.02 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
10.0
2 Ratings
29% above category average
Marketing automation00 Ratings10.02 Ratings
Compensation management00 Ratings10.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
Constant Contact
-
Ratings
Nutshell CRM
8.5
13 Ratings
11% above category average
Mobile access00 Ratings8.513 Ratings
Best Alternatives
Constant ContactNutshell CRM
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Creatio
Creatio
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
Creatio
Creatio
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Constant ContactNutshell CRM
Likelihood to Recommend
9.4
(135 ratings)
9.0
(12 ratings)
Likelihood to Renew
9.9
(23 ratings)
10.0
(1 ratings)
Usability
10.0
(12 ratings)
7.0
(2 ratings)
Availability
9.0
(2 ratings)
-
(0 ratings)
Performance
10.0
(2 ratings)
-
(0 ratings)
Support Rating
10.0
(9 ratings)
9.5
(2 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(5 ratings)
8.0
(1 ratings)
Configurability
10.0
(1 ratings)
-
(0 ratings)
Product Scalability
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Constant ContactNutshell CRM
Likelihood to Recommend
Constant Contact
Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
Read full review
Nutshell Inc.
This can be used for different industries, healthcare, IT, retail or any company with a customer service line, big or small. if i had to ask, i would say "Do you have any type of filing system that you use?" "anything where you are keeping track of personal/ business information." Do you need access to information on a day to day basis? If they do , then this can be used , especially if you need to keep track of the numbers; we like how we can see if are things going up or down.
Read full review
Pros
Constant Contact
  • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
  • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
  • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
  • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
Read full review
Nutshell Inc.
  • Customization - we are able to make Nutshell make the most sense for our company and processes
  • Scheduling - the ability to set tasks allows us to never forget a follow-up call or email
  • Tags - allow us to prioritize leads and segment our customers and potential customers
  • Communication - the ability to tag colleagues in notes for callbacks or updates to accounts is very helpful to keep everyone on the same page
  • Email History - being able to blind copy all our email communication to Nutshell, allows us to have email threads and notes all in one place
Read full review
Cons
Constant Contact
  • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
  • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
Read full review
Nutshell Inc.
  • integration with email doesn't work as advertised
  • would like integration with quickbooks
  • If there is a misspelling in any one email address, you can not send a mass email. You must go back and correct each error before it can send.
Read full review
Likelihood to Renew
Constant Contact
There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
Read full review
Nutshell Inc.
This is perfect for a small business / Home based business with SaaS. Nutshell constantly adds new features and the price is much better than more robust software like Salesforce.
Read full review
Usability
Constant Contact
There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
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Nutshell Inc.
Extremely easy to use and they help you throughout the process. I find it not challenging, an effective utility to help us prioritize and engage efficiently at a reasonable price point. We enjoy working with the team there and they're easy to access. I've already recommended it to two colleagues
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Reliability and Availability
Constant Contact
No major problems in sending out the email campaigns and accessing the analytics
Read full review
Nutshell Inc.
No answers on this topic
Performance
Constant Contact
The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
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Nutshell Inc.
No answers on this topic
Support Rating
Constant Contact
I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
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Nutshell Inc.
Nutshell's support team has always been great and they tend to go above and beyond. They are polite, friendly, personable and great listeners. They are also great about sending follow up emails too.
Read full review
Implementation Rating
Constant Contact
Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
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Nutshell Inc.
Implementation is difficult everytime but this was relatively simple due to the small amount of data we moved
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Alternatives Considered
Constant Contact
Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
Read full review
Nutshell Inc.
When I first started with BCI, they were using ACT!. It was hard to navigate and there were a lot of spots for duplicate information that made it hard to know if you were in the right spot or not. Then if you had trouble, you would spend 3 hours on the phone with customer service and often they would not even be able to find a solution. I would not recommend ACT! to anyone. Since getting nutshell, I have learned a bit about Cosential and I know that it is more catered to the construction industry and can help with proposal creation, so I think that may be something we consider in the not-too-near future.
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Scalability
Constant Contact
Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
Read full review
Nutshell Inc.
No answers on this topic
Return on Investment
Constant Contact
  • I have had nothing but positive impacts from using Constant Contact.
  • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
  • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
Read full review
Nutshell Inc.
  • Nutshell CRM has had a major impact on ROI. The last program we used cost more and had fewer features and accessibility.
  • One negative impact is its email functions. As stated before in this review I need to be able to send large attachments and pics through email and Nutshell is very limited when it comes to that.
Read full review
ScreenShots

Constant Contact Screenshots

Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

Nutshell Screenshots

Screenshot of Nutshell's dashboard, mobile app, and sales metrics.Screenshot of the interface to build custom pipelines.Screenshot of where to measure contact engagement with Nutshell Marketing emails, forms, website traffic, and landing pages.Screenshot of the interface to engage with website visitors and leads throughout the buying journey via multiple channels using Nutshell Engagement. Channels include SMS, AI webchat, WhatsApp, Facebook Messenger, and Instagram DMs.Screenshot of Quotes & Invoices, where users can create, send, and monitor custom quotes and invoices without leaving Nutshell.