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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Small Improvements

    Score7.2 out of 10
    N/APerformance Reviews & 360s Provide employees with structured opportunities for reflection and assessment through performance reviews and peer feedback. Customize the questions, define who participates, establish a cadence that suits an organization’s schedule, and run reviews for different departments at the same time. Ongoing Feedback Praise coworkers for a job well done and request feedback at any time from anyone. Prepare for…

    $2

    per user, per month

    Pricing
    Constant ContactSmall Improvements
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Engagement and Retention Add-on
    $2
    per user, per month
    Performance Starter Pack
    $5
    per user, per month
    Feedback and Performance Suite
    $7
    per user, per month
    Offerings
    Pricing Offerings
    Constant ContactSmall Improvements
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.We also offer volume discounts if you have over 200 employees! Please see the calculator on our pricing page to calculate your exact price.
    More Pricing Information
    Community Pulse
    Constant ContactSmall Improvements
    Considered Both Products
    Constant Contact
    No answer on this topic
    Small Improvements
    No answer on this topic
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    75%
    Would buy again
    6 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    75%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    No answers on this topic
    Features
    Constant ContactSmall Improvements
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and Small Improvements
    Feature
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    Small Improvements
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.7104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.473 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences8.062 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and Small Improvements
    Feature
    Constant Contact
    8.5
    117 Ratings
    11% above category average
    Small Improvements
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and Small Improvements
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    Small Improvements
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    Performance and Goals
    Comparison of Performance and Goals features of Constant Contact and Small Improvements
    Feature
    Constant Contact
    -
    Ratings
    Small Improvements
    8.3
    9 Ratings
    6% above category average
    Corporate goal setting00 Ratings7.02 Ratings
    Subordinate goal setting00 Ratings7.53 Ratings
    Individual goal setting00 Ratings10.09 Ratings
    Line-of sight-visibility00 Ratings7.83 Ratings
    Performance tracking00 Ratings9.08 Ratings
    Performance Management
    Comparison of Performance Management features of Constant Contact and Small Improvements
    Feature
    Constant Contact
    -
    Ratings
    Small Improvements
    9.3
    9 Ratings
    10% above category average
    Performance plans00 Ratings10.08 Ratings
    Plan weighting00 Ratings8.03 Ratings
    Manager note taking00 Ratings10.08 Ratings
    Performance improvement plans00 Ratings8.33 Ratings
    Review status tracking00 Ratings9.09 Ratings
    Rater nomination workflow00 Ratings10.07 Ratings
    Review reminders00 Ratings10.08 Ratings
    Workflow restrictions00 Ratings9.04 Ratings
    Multiple review frequency00 Ratings10.06 Ratings
    Reporting00 Ratings9.05 Ratings
    Best Alternatives
    Constant ContactSmall Improvements
    Small Businesses
    Mad Mimi
    Score10 out of 10
    15Five
    Score8 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Reflektive
    Score9.5 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Reflektive
    Score9.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactSmall Improvements
    Likelihood to Recommend
    9.8
    (135 ratings)
    9.0
    (11 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (12 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    7.1
    (4 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant ContactSmall Improvements
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Small Improvements
    I'm honestly not sure why my company chose to use Small Improvements. We used Lattice before for the all the same use cases I mentioned here. The employee performance review feature might be a bit better in Small Improvements, but the goal-setting tool and the 1:1 tool are very weak. I may not have benefitted yet from all the features that Small Improvements have to offer, but so far it looks like a pretty basic HR tool with much better alternatives out there. If it's cheaper than the competition, that might be the only argument to go with it.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Small Improvements
    • Goal Tracking: Enables users to chart goals, track progress, and provide details about what they want/expect to achieve.
    • Praise Wall: A public place to post positive and encouraging comments about other employees.
    • 360 Reviews: Users can request and gain 1:1 feedback; this can be anonymous if desired.
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Small Improvements
    • Being able to edit projects more easily (and have a documented edit history) would be beneficial.
    • Possibly integrations with popular platforms (such as JIRA) to give expanded detail of project tracking.
    • Gantt charts would be a nice to have for a top level management view.
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Small Improvements
    No answers on this topic
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Small Improvements
    No answers on this topic
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Small Improvements
    No answers on this topic
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Small Improvements
    No answers on this topic
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Small Improvements
    The customer support is quick and thorough, they have access to our account to answers are tailored to our needs. They also have a good knowledge base and self-help site with some video tutorials and FAQs which saved us time as opposed to just calling or emailing support. For the times that we did reach out, it only took one response to get our issue resolved.
    Incentivized
    Read full review
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Small Improvements
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Small Improvements
    Lattice was able to link in with core OKRs whereas from my memory, Small Improvements didn't support this goal setting and tracking framework. While it was good for sentiment and management frameworks, it was unable to connect with the greater company vision as well as Lattice - that was the reason that we moved.
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Small Improvements
    No answers on this topic
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Small Improvements
    • Before we had Small Improvements, personal goal setting was completely disorganized. Some managers made sure it was done, likewise many did not.
    • Having past goals collected in one repository has been a blessing. I couldn't imagine not having Small Improvements or something comparable.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    Small Improvements Screenshots

    Screenshot of Provide employees with structured opportunities for reflection and assessment through Performance ReviewsScreenshot of Decide whether or not you want manager to approve nominations for 360 FeedbackScreenshot of Share agenda items, meeting notes, and follow-up discussions with 1:1 MeetingsScreenshot of Create templated 1:1 meeting agendas for your managersScreenshot of Identify goals, set success measures, and track the results with ObjectivesScreenshot of Give public kudos to your colleagues with Praise