What users are saying about
27 Ratings
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Top Rated
853 Ratings
27 Ratings
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Score 8.1 out of 100

Hootsuite

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Top Rated
853 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8 out of 100

Feature Set Ratings

    Security

    9.0

    Contentful

    90%

    Hootsuite

    Feature Set Not Supported
    N/A
    Contentful ranks higher in 1/1 features

    Role-based user permissions

    9.0
    90%
    5 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    7.7

    Contentful

    77%

    Hootsuite

    Feature Set Not Supported
    N/A
    Contentful ranks higher in 2/2 features

    API

    7.0
    70%
    5 Ratings
    N/A
    0 Ratings

    Internationalization / multi-language

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Web Content Creation

    7.2

    Contentful

    72%

    Hootsuite

    Feature Set Not Supported
    N/A
    Contentful ranks higher in 8/8 features

    WYSIWYG editor

    7.3
    73%
    4 Ratings
    N/A
    0 Ratings

    Code quality / cleanliness

    9.0
    90%
    4 Ratings
    N/A
    0 Ratings

    Admin section

    8.0
    80%
    6 Ratings
    N/A
    0 Ratings

    Page templates

    7.6
    76%
    4 Ratings
    N/A
    0 Ratings

    Library of website themes

    7.5
    75%
    2 Ratings
    N/A
    0 Ratings

    Mobile optimization / responsive design

    7.2
    72%
    2 Ratings
    N/A
    0 Ratings

    Publishing workflow

    4.0
    40%
    6 Ratings
    N/A
    0 Ratings

    Form generator

    7.0
    70%
    1 Rating
    N/A
    0 Ratings

    Web Content Management

    6.9

    Contentful

    69%

    Hootsuite

    Feature Set Not Supported
    N/A
    Contentful ranks higher in 5/5 features

    Content taxonomy

    6.0
    60%
    5 Ratings
    N/A
    0 Ratings

    SEO support

    8.1
    81%
    4 Ratings
    N/A
    0 Ratings

    Bulk management

    7.5
    75%
    2 Ratings
    N/A
    0 Ratings

    Availability / breadth of extensions

    4.1
    41%
    4 Ratings
    N/A
    0 Ratings

    Community / comment management

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Listening/monitoring

    Contentful

    Feature Set Not Supported
    N/A
    7.7

    Hootsuite

    77%
    Hootsuite ranks higher in 4/4 features

    Boolean keyword searches

    N/A
    0 Ratings
    7.7
    77%
    123 Ratings

    Filtering out noise/spam

    N/A
    0 Ratings
    7.5
    75%
    133 Ratings

    Sentiment analysis

    N/A
    0 Ratings
    7.6
    76%
    127 Ratings

    Broad channel coverage

    N/A
    0 Ratings
    8.2
    82%
    175 Ratings

    Publishing

    Contentful

    Feature Set Not Supported
    N/A
    8.3

    Hootsuite

    83%
    Hootsuite ranks higher in 4/4 features

    Content planning and scheduling

    N/A
    0 Ratings
    9.1
    91%
    234 Ratings

    Audience targeting

    N/A
    0 Ratings
    7.9
    79%
    161 Ratings

    Content optimization

    N/A
    0 Ratings
    7.9
    79%
    191 Ratings

    Workflow management

    N/A
    0 Ratings
    8.3
    83%
    198 Ratings

    Engagement

    Contentful

    Feature Set Not Supported
    N/A
    8.0

    Hootsuite

    80%
    Hootsuite ranks higher in 3/3 features

    Automated routing and prioritization

    N/A
    0 Ratings
    7.8
    78%
    146 Ratings

    Customer interaction histories

    N/A
    0 Ratings
    7.9
    79%
    150 Ratings

    Bulk actions

    N/A
    0 Ratings
    8.1
    81%
    172 Ratings

    Marketing

    Contentful

    Feature Set Not Supported
    N/A
    7.7

    Hootsuite

    77%
    Hootsuite ranks higher in 4/4 features

    Lead generation

    N/A
    0 Ratings
    7.1
    71%
    114 Ratings

    Content marketing

    N/A
    0 Ratings
    8.4
    84%
    170 Ratings

    Paid media management

    N/A
    0 Ratings
    7.6
    76%
    109 Ratings

    Campaigns and promotions

    N/A
    0 Ratings
    7.7
    77%
    149 Ratings

    Channel coverage/integration

    Contentful

    Feature Set Not Supported
    N/A
    8.6

    Hootsuite

    86%
    Hootsuite ranks higher in 7/7 features

    Twitter

    N/A
    0 Ratings
    9.2
    92%
    216 Ratings

    Facebook

    N/A
    0 Ratings
    9.0
    90%
    222 Ratings

    LinkedIn

    N/A
    0 Ratings
    8.8
    88%
    199 Ratings

    Google+

    N/A
    0 Ratings
    8.9
    89%
    60 Ratings

    Instagram

    N/A
    0 Ratings
    8.3
    83%
    195 Ratings

    Pinterest

    N/A
    0 Ratings
    7.9
    79%
    106 Ratings

    YouTube

    N/A
    0 Ratings
    8.2
    82%
    100 Ratings

    Reporting/analytics

    Contentful

    Feature Set Not Supported
    N/A
    8.0

    Hootsuite

    80%
    Hootsuite ranks higher in 3/3 features

    Campaign success analytics

    N/A
    0 Ratings
    8.0
    80%
    173 Ratings

    Real-time tracking

    N/A
    0 Ratings
    8.0
    80%
    183 Ratings

    Competitor analysis

    N/A
    0 Ratings
    7.9
    79%
    121 Ratings

    Account management

    Contentful

    Feature Set Not Supported
    N/A
    8.4

    Hootsuite

    84%
    Hootsuite ranks higher in 2/2 features

    Role-based user permissions & privileges

    N/A
    0 Ratings
    8.6
    86%
    174 Ratings

    Mobile access

    N/A
    0 Ratings
    8.1
    81%
    192 Ratings

    Attribute Ratings

    • Hootsuite is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    8.0

    Contentful

    80%
    7 Ratings
    8.4

    Hootsuite

    84%
    291 Ratings

    Likelihood to Renew

    Contentful

    N/A
    0 Ratings
    8.8

    Hootsuite

    88%
    80 Ratings

    Usability

    Contentful

    N/A
    0 Ratings
    9.0

    Hootsuite

    90%
    27 Ratings

    Availability

    Contentful

    N/A
    0 Ratings
    10.0

    Hootsuite

    100%
    36 Ratings

    Performance

    Contentful

    N/A
    0 Ratings
    10.0

    Hootsuite

    100%
    32 Ratings

    Support Rating

    Contentful

    N/A
    0 Ratings
    8.2

    Hootsuite

    82%
    178 Ratings

    In-Person Training

    Contentful

    N/A
    0 Ratings
    6.0

    Hootsuite

    60%
    1 Rating

    Online Training

    Contentful

    N/A
    0 Ratings
    10.0

    Hootsuite

    100%
    8 Ratings

    Implementation Rating

    Contentful

    N/A
    0 Ratings
    10.0

    Hootsuite

    100%
    65 Ratings

    Likelihood to Recommend

    Contentful

    Contentful is well suited for folks who want a simple, clean, easy-to-use interface for a JAVASCRIPT website. If you do not want a javascript website you should look [elsewhere].
    Jennifer Garcia | TrustRadius Reviewer

    Hootsuite

    I think Hootsuite is a great starting platform for anyone who is looking for a tool to help schedule content on multiple social channels. I think it's a great tool to help with distribution and keeping on top of comments on those social channels. It's also a really great platform for anyone on a budget because their free version is really robust for what it provides. However, Hootsuite does not have the best reporting platform (when I used it anyway), and if you're managing multiple brands, it's tricky to add several accounts that you manage in one account.
    Corinne Malo | TrustRadius Reviewer

    Pros

    Contentful

    • Clean, modern interface (not clunky and outdated, like WordPress)
    • High degree of flexibility (I can structure data any way my clients need)
    • Enables headless frontend (i.e. I can build any frontend I want without having to change my CMS)
    Andrew Folts | TrustRadius Reviewer

    Hootsuite

    • The product has a really interactive media library which is very helpful even when we are out of images.
    • Customer support of this tool is also very understandable and interactive due to which the experience goes very smoothly.
    • It would not be wrong to say that the usability of this product is one of the greatest strengths of Hootsuite.
    • With this tool modification of scheduled posts is just so simple and easy to do which yields great results as well.
    Jake Widner | TrustRadius Reviewer

    Cons

    Contentful

    • The new Contentful "branches" feature looked promising (it appears to mirror a git-like repository) but it requires the CLI, which isn't necessarily practical for teams that aren't current CLI users. It would be nice if the management of this feature were available via the UI (without that it causes more confusion than anything).
    • The Contentful data modeling method makes for a bit of an awkward SDK developer experience in some strongly typed languages like Java. Most things that you might need can be accomplished, but it feels like the experience could be smoother.
    • It would be nice if there were a way to migrate data between spaces (e.g. from your staging space to production).
    Eric Mason | TrustRadius Reviewer

    Hootsuite

    • Influencer recruitment - we would like to be able to research potential influencers to join our program.
    • Poor reporting and analytics within each platform within the Pro version.
    • Somewhat expensive for the functionality provided.
    • Only 1 user account provided in the Pro version.
    Jeff Thomas | TrustRadius Reviewer

    Pricing Details

    Contentful

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Optional

    Starting Price

    $0

    Contentful Editions & Modules

    Edition
    CommunityFree
    Team489/month
    EnterpriseCustom
    1. none
    Additional Pricing Details

    Hootsuite

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    $0

    Hootsuite Editions & Modules

    Edition
    Professional$49.001
    Team$129.002
    Business$599.003
    EnterpriseContact for Pricing
    1. per month (1 user / 10 social profiles)
    2. per month (3 users / 20 social profiles)
    3. per month (5, up to 10 users / 35 social profiles)
    4. none
    Additional Pricing Details
    For feature comparison across our different plans, please visit: https://www.hootsuite.com/plans

    Likelihood to Renew

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 8.8
    Based on 80 answers
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Laura Pence | TrustRadius Reviewer

    Usability

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 9.0
    Based on 27 answers
    The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.
    Matthew Hardesty | TrustRadius Reviewer

    Reliability and Availability

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 10.0
    Based on 36 answers
    Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
    Anonymous | TrustRadius Reviewer

    Performance

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 10.0
    Based on 32 answers
    Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
    Michael Royal | TrustRadius Reviewer

    Support Rating

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 8.2
    Based on 178 answers
    Overall support is very good. Whether it is about giving demonstration, giving a hands on for features, & functionality, Hootsuite customer care team is always up for it. I remember an instance where I was pretty new to use the hootsuite and so asked the hootsuite team for help. With in 1 hour, they assigned a person who gave me complete demonstration of application and helped me in overall functionality and usage of it
    Anonymous | TrustRadius Reviewer

    In-Person Training

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 6.0
    Based on 1 answer
    Very easy to teach and learn
    Jessica Rudolph | TrustRadius Reviewer

    Online Training

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 10.0
    Based on 8 answers
    Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
    Anonymous | TrustRadius Reviewer

    Implementation Rating

    Contentful

    No score
    No answers yet
    No answers on this topic

    Hootsuite

    Hootsuite 10.0
    Based on 65 answers
    One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted
    Edgar Carpenter IV | TrustRadius Reviewer

    Alternatives Considered

    Contentful

    Contentful offers a great deal of features for a relatively low price. This is what ended up persuading us to purchase it. We also gathered that this was one of the more well-rated products out there, which was encouraging. It definitely stacks up well against its competitors.
    Nathan Richardson | TrustRadius Reviewer

    Hootsuite

    Hootsuite is a budget-friendly option for us because it has a free version. I know that the other social media management software is more powerful, but they are also a lot more expensive. We've used the free version and been happy with the benefits it can provide. It's also pretty intuitive and user-friendly, so not a steep learning curve, just jump in and start working.
    Anonymous | TrustRadius Reviewer

    Scalability

    Contentful

    No answers on this topic

    Hootsuite

    We haven't needed to scale it all.
    Anonymous | TrustRadius Reviewer

    Return on Investment

    Contentful

    • Positive: faster changes and new associates can easily navigate without prior training/knowledge of CMS to make content updates
    • Negative: Our website manager/provider can keep certain abilities (like changing specific images) so they can charge a fee for making the change
    Nathaly Sierra | TrustRadius Reviewer

    Hootsuite

    • This product has a direct correlation with our ability to post blogs so without this tool, we would have not been able to post much.
    • It has made so many tasks so quick and prompt that it has altogether saved a significant amount of our time.
    • Their customer support is pretty consistent and that is what I really like about them.
    David Braun | TrustRadius Reviewer

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