HootSuite as one of the leading Social Media management platformshttps://www.trustradius.com/social-media-managementHootsuiteUnspecified7.84171012013-06-06T17:09:07.214Z
Updated November 13, 2014
HootSuite as one of the leading Social Media management platforms
Score 9 out of 101
Overall Satisfaction with HootSuite Enterprise
- Effective overview of Social Media environment thanks to the well-developed dashboard and customization options.
- Good tracking & monitoring capabilities thanks to the simplicity of adding required data (tweet) streams.
- Easy-to-use communication capabilties. The highly intuitive HootSuite dashboard makes it very easy for users to publish new content, and reply to other users, on various different platforms, e.g. Twitter, Facebook, LinkedIn.
- Integrated link shortener.
- Effective & customized KPI reports that offer good first overview of business performance with an additional option to integrate your Google Analytics account.
- Competitor analysis could be improved in the future. At the moment, HootSuite is lacking superior capabilities around tracking competitor performance.
- Access to historical data is rather limited, but this is a common issue for most of the tools in this category.
- Increased social media community that generates more leads can be partially attributed to the integration of HootSuite into our business activities.
The role of the web analyst requires testing a wide range of different tools, but HootSuite was integrated also as our internal Social Media management platform, and was selected mainly because of the easy-to-use dashboard for all the users involved.
HootSuite is a social media management system for businesses and organizations, and it does a great job of helping you to effectively manage your social media presence across different platforms, and develop your online community. The tool offers you adequate customization options and strong support. HootSuite is famous for its HootSuite University program that helps you maximize ROI. If you are unsure how to boost and benefit from your social media activity and are considering social media management technology, it is definitely worth signing up for a free trial of the HootSuite platform to see what it can do.
Using HootSuite Enterprise
2 - These are the analysts experienced in online monitoring and analytics solutions, and are the main internal system experts. But it should be said that there is no strong need for internal support during general usage.
Evaluating HootSuite Enterprise and Competitors
HootSuite Enterprise Implementation
HootSuite Enterprise Training
HootSuite offers all the necessary online materials, including guidelines on how to use and also optimize usage of the tool. There are numerous video trainings and lots of webinars, so there is no lack of basic training information. Users that want to use HootSuite for professional purposes, like market segment analysis or competitor analysis might need to request private training options.
HootSuite Enterprise Support
HootSuite has one of the fastest response support teams in the business. Additionally, they provide support in lots of different ways. In addition, to tradional phone and email support, the HootSuite support team can be easily reached on platforms like Twitter or Facebook.
Using HootSuite Enterprise
HootSuite Enterprise Reliability
The HootSuite team is doing a good job offering their clients the best service on the market.
Integrating HootSuite Enterprise
Relationship with HootSuite
Clients considering Pro and Enterprise plans can negotiate on different topics, including how many users are going to work with the tools; what kind of support is necessary; and the amount of credits required to track the data via analytics reports. For this reason, it is advisable to decide exactly how the tool will be used before engaging into a firm business relationship. Bear in mind that you have an option to try things out with a trial account, so use this trial wisely!.