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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contently

    Score9.9 out of 10
    N/AContently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Pricing
    ContentlyMixpanel
    Editions & Modules
    No answers on this topic
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    Offerings
    Pricing Offerings
    ContentlyMixpanel
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
    More Pricing Information
    Community Pulse
    ContentlyMixpanel
    Considered Both Products
    Contently
    No answer on this topic
    Mixpanel
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    86%
    Would buy again
    12 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    9 Answers
    Features
    ContentlyMixpanel
    Content Creation
    Comparison of Content Creation features of Contently and Mixpanel
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    Mixpanel
    -
    Ratings
    Ideation10.09 Ratings00 Ratings
    Approval workflows9.59 Ratings00 Ratings
    Content collaboration10.08 Ratings00 Ratings
    Content calendar8.58 Ratings00 Ratings
    Network for content licensing/production10.07 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Contently and Mixpanel
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    Mixpanel
    -
    Ratings
    Content hub10.09 Ratings00 Ratings
    Forms / Gated content9.06 Ratings00 Ratings
    Embedded CTAs10.05 Ratings00 Ratings
    Content distribution9.57 Ratings00 Ratings
    Content promotion10.07 Ratings00 Ratings
    Content automation9.06 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Contently and Mixpanel
    Feature
    Contently
    9.6
    4 Ratings
    26% above category average
    Mixpanel
    -
    Ratings
    Audience profiling and targeting10.04 Ratings00 Ratings
    Closed-loop tracking and reporting9.04 Ratings00 Ratings
    Content performance analytics10.04 Ratings00 Ratings
    Campaign optimization dashboard9.04 Ratings00 Ratings
    Competitive analytics10.04 Ratings00 Ratings
    Best Alternatives
    ContentlyMixpanel
    Small Businesses
    Percolate, now part of Seismic
    Score9 out of 10
    PostHog
    Score8.3 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Heap
    Score8.1 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Gainsight PX
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentlyMixpanel
    Likelihood to Recommend
    9.5
    (11 ratings)
    9.0
    (50 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (13 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Support Rating
    10.0
    (1 ratings)
    1.0
    (8 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.9
    (3 ratings)
    User Testimonials
    ContentlyMixpanel
    Likelihood to Recommend
    Contently
    It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
    Incentivized
    Read full review
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
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    Pros
    Contently
    • Consolidating my work in one place to make my work life easier
    • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
    • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
    Incentivized
    Read full review
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    Cons
    Contently
    • I have been using it for 3.5 years, and have had no response from potential clients.
    • The portfolio section is pretty easy to use, but I don't love the format.
    • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
    • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
    Incentivized
    Read full review
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    Likelihood to Renew
    Contently
    No answers on this topic
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    Usability
    Contently
    No answers on this topic
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
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    Support Rating
    Contently
    I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
    Incentivized
    Read full review
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
    Read full review
    Online Training
    Contently
    No answers on this topic
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Implementation Rating
    Contently
    No answers on this topic
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
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    Alternatives Considered
    Contently
    I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
    Incentivized
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    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
    Read full review
    Return on Investment
    Contently
    • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
    • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
    Incentivized
    Read full review
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.