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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    GoodData.AI

    Score8.8 out of 10
    N/AGoodData is an analytics platform used by organizations to deliver real-time, governed insights, embedded into products, customized for users, and integrated into any data environment.N/A
    Pricing
    ContentsquareGoodData.AI
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ContentsquareGoodData.AI
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    ContentsquareGoodData.AI
    Considered Both Products
    Contentsquare
    No answer on this topic
    GoodData.AI
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    90%
    Would buy again
    73 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    97%
    Delivers good value for the price
    70 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    90%
    Happy with the feature set
    73 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    93%
    Lived up to sales and marketing promises
    55 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    84%
    Implementation went as expected
    54 Answers
    Features
    ContentsquareGoodData.AI
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    5% above category average
    GoodData.AI
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    GoodData.AI
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    GoodData.AI
    8.1
    74 Ratings
    12% above category average
    Pixel Perfect reports00 Ratings8.055 Ratings
    Customizable dashboards00 Ratings8.974 Ratings
    Report Formatting Templates00 Ratings7.362 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    GoodData.AI
    8.1
    74 Ratings
    4% above category average
    Drill-down analysis00 Ratings7.772 Ratings
    Formatting capabilities00 Ratings7.674 Ratings
    Report sharing and collaboration00 Ratings8.069 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    GoodData.AI
    7.9
    69 Ratings
    2% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.067 Ratings
    Location Analytics / Geographic Visualization00 Ratings7.656 Ratings
    Predictive Analytics00 Ratings6.540 Ratings
    Pattern Recognition and Data Mining00 Ratings9.620 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    GoodData.AI
    8.0
    75 Ratings
    5% above category average
    Multi-User Support (named login)00 Ratings8.974 Ratings
    Role-Based Security Model00 Ratings8.666 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.072 Ratings
    Single Sign-On (SSO)00 Ratings6.546 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Contentsquare, now with Hotjar and GoodData.AI
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    GoodData.AI
    8.3
    51 Ratings
    14% above category average
    REST API00 Ratings8.443 Ratings
    Javascript API00 Ratings8.339 Ratings
    iFrames00 Ratings8.340 Ratings
    Best Alternatives
    ContentsquareGoodData.AI
    Small Businesses
    Fullstory
    Score8.9 out of 10
    Yellowfin
    Score8.6 out of 10
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    Reveal
    Score10 out of 10
    Enterprises
    Glassbox
    Score6.3 out of 10
    Microsoft Power BI Embedded
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareGoodData.AI
    Likelihood to Recommend
    8.2
    (118 ratings)
    9.2
    (102 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    8.9
    (19 ratings)
    Usability
    9.5
    (8 ratings)
    9.4
    (81 ratings)
    Availability
    -
    (0 ratings)
    8.7
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.7
    (3 ratings)
    Support Rating
    10.0
    (5 ratings)
    10.0
    (11 ratings)
    In-Person Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.0
    (4 ratings)
    Configurability
    -
    (0 ratings)
    7.7
    (2 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.0
    (13 ratings)
    Data Sources
    -
    (0 ratings)
    8.0
    (13 ratings)
    Ease of integration
    9.0
    (1 ratings)
    7.3
    (4 ratings)
    Product Scalability
    -
    (0 ratings)
    9.2
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.7
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    ContentsquareGoodData.AI
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
    Read full review
    GoodData.AI
    I think it works nicely for shops that want the analytical power and are ok to host their own infrastructure for the data and etl. For smaller operations with limited budgets but still high demand for analytical features the math may not work out.
    Incentivized
    Read full review
    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
    Read full review
    GoodData.AI
    • The source datasets are often complex, semi-structured and un-linked to key entities. With GoodData, all of these datasets are unified to serve as a central semantic data model layer, building into a galaxy schema with dimensions, bridge, and facts, which then forms the backbone that powers the [...] data intelligence cloud. Building insights and dashboards become a much easier task once the underlying data model is designed. GoodData enforces certain best practices as a BI tool, which must be adhered to get the true value of the raw data. For e.g. the source FDA dashboard may just show inspection data but the Site Profile dashboard built on GoodData goes beyond the standard information and shows more insight into site risk scores and can be drilled into details. There is blog written on this topic: [...].
    • GoodData provides a rich collection of visualization options that help us create compelling story-telling via dashboards. Being well-prepared for FDA inspections is essential for maintaining product quality, regulatory compliance, and avoiding serious business setbacks. FDA inspections are critical events that can shape a company’s market access and reputation. The FDA itself offers the FDA Data Dashboard, but it doesn’t make every document available. There is a blog written on this topic: [...].
    • Medical devices and technologies do not stop evolving after they receive regulatory approval. Once a product hits the market, it faces real-world usage, compliance challenges, and an array of regulatory scrutiny. Managing these postmarket dynamics is critical to a product’s long-term success and patient safety. However, many companies struggle to keep track of relevant events across a product’s markets, from adverse event reports to changing regulations. Postmarket Intelligence developed on GoodData platform enables us to solve that problem. It empowers MedTech companies to efficiently monitor, assess, and act on postmarket data—saving time, improving decision-making, and ensuring compliance with industry standards. Anyone who is used to trying to get the data they need from the various FDA, and other regulatory agency websites, knows that collecting, cleaning, and structuring that data takes hours. And that’s before any analysis can get done. We enable customers to free up time to focus only on the high-value analysis and subsequent recommendations to leadership, rather than wrangling the data.
    • The data pipeline refresh that is provided by GoodData Platform is also quite useful from data engineering perspective. The Automated Data Distribution v2 or commonly called as ADD refresh follows a set pattern of identifying the analytical data model through output stage which helps abstract the complex table definition to simpler views that can help with quick rebuild at the data warehouse level while loading the data into GoodData's ADS storage layer. The import first way of loading data into GoodData's cloud storage, followed by querying for any aggregations or metrics on the GoodData analyzer, makes this simple and fast.
    • GoodData's latest product i.e. Cloud also offers several good features like Analytics as Code which helps software engineering teams follow a code-first approach to analytics, where building insights, dashboards or even datasets can be done in YAML templates or serviced by REST APIs. This is particularly forward thinking in the modern technology stack and evolving industry requirements. These provide seamless integration options to front-end and backend code, embedded analytics with multiple choices from HTML to React based workloads. At [...], we are currently exploring most of these features while planning for a future migration from Platform to Cloud.
    Incentivized
    Read full review
    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
    Read full review
    GoodData.AI
    • Good Data is already have certain customizable options. However, having more flexibility in customizing reports and dashboards & control over the visual aspects would enhance the overall user experience.
    • To make Good Data even more powerful tool, improving the speed and responsiveness of the tool, especially during data-intensive tasks, would be a significantly helpful.
    • For new users, the interface can be made more user friendly which would promote easy navigation through features of tool.
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
    Read full review
    GoodData.AI
    Because gooddata really helps us in processing data to make reports or dashboards. So we are very satisfied when we use it. What we like is the flexible use of charts. We change at will the use of charts to display in reports or dashboards. Thank you Gooddata for helping companies like us who need flexibility in usage
    Incentivized
    Read full review
    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
    Read full review
    GoodData.AI
    From a customer perspective it is incredibly usable. We have more users building their own reports that would normally need custom work from our support team. The back end can be daunting when trying to configure things like new data elements or push changes to a report to all existing customers.
    Incentivized
    Read full review
    Reliability and Availability
    Contentsquare
    No answers on this topic
    GoodData.AI
    We are approximately one month since go-live. There has been one short outage.
    Read full review
    Performance
    Contentsquare
    No answers on this topic
    GoodData.AI
    I'm generally impressed with how fast it reflects so much data.
    Incentivized
    Read full review
    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
    Read full review
    GoodData.AI
    Support team has been highly responsive and helpful from our first initial deployment to present day. They engage and work with us. know when to escalate for more challenging problems. They also follow up. Overall have had a very good experience with support
    Incentivized
    Read full review
    In-Person Training
    Contentsquare
    No answers on this topic
    GoodData.AI
    Petr was a rock star - patient, knowledgeable, clear and easy to work with.
    Read full review
    Online Training
    Contentsquare
    No answers on this topic
    GoodData.AI
    GoodData implementation team was professional and courteous
    Read full review
    Implementation Rating
    Contentsquare
    No answers on this topic
    GoodData.AI
    Implementations are hard and we had limited technical resources. We relied too heavily on GD care team. When we found technical gaps, they weren't simple to overcome
    Incentivized
    Read full review
    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
    Read full review
    GoodData.AI
    GoodData comparing to other platform is very easy to use, customer support and on-boarding support. Set of features, speed of integration in our platform. Also great benefit for us was very competetive pricing.
    Incentivized
    Read full review
    Scalability
    Contentsquare
    No answers on this topic
    GoodData.AI
    We never had any issues with scalability, other than being limited by workspaces
    Incentivized
    Read full review
    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
    Read full review
    GoodData.AI
    • I personally pushed our management to get GoodData implemented, and there on we have been making much more profits than we ever did!
    • Last month we made a decision using the platform and withing a short span of time our ROI gets 7X.
    • We also made a marketing spend of $100,000 every quater using the insights and metrics, and we are really happy with the returs.
    Incentivized
    Read full review
    ScreenShots

    GoodData.AI Screenshots

    Screenshot of Governed Analytics and AI, Built for ScaleScreenshot of Build and Scale Analytics with CodeScreenshot of Ground AI in Trusted Business ContextScreenshot of Automate Analytics with Assistants, Copilots, and AI WorkflowsScreenshot of Embed and Extend Analytics AnywhereScreenshot of Optimize Performance and Compute Cost