What users are saying about
51 Ratings
35 Ratings
51 Ratings
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Score 9.3 out of 100
35 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.9 out of 100

Attribute Ratings

  • Oktopost is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

Likelihood to Recommend

9.5

Cool Tabs

95%
14 Ratings
10.0

Oktopost

100%
14 Ratings

Likelihood to Renew

8.0

Cool Tabs

80%
8 Ratings
9.1

Oktopost

91%
7 Ratings

Usability

7.3

Cool Tabs

73%
1 Rating

Oktopost

N/A
0 Ratings

Support Rating

Cool Tabs

N/A
0 Ratings
6.4

Oktopost

64%
2 Ratings

Online Training

Cool Tabs

N/A
0 Ratings
4.5

Oktopost

45%
1 Rating

Implementation Rating

Cool Tabs

N/A
0 Ratings
7.3

Oktopost

73%
2 Ratings

Likelihood to Recommend

Cool Tabs

In general, it works as some kind of manual on how the particular baseline of your social networks can be improved, and it provides the right assessment at the same time so that I can analyze my data based on my results. Also, they count on excellent technical assistance. Earlier it was hard to go search hashtags on my Instagram but after using this I can get more deep analytics, geotag research, and profile analytics to get great information about the keywords I want to know about. The pricing is great, as well as the support team which replies very quickly.
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Oktopost

Oktopost is great if you have several Social Media profiles you want to manage and want to schedule and post all your things in a simple interface. They have a great calendar view that shows everything that is coming up and you can easily move or change postings with a few clicks. It is also good for managing a single account. It has all the features I need for our single account markets, like campaigns, tracking, scheduling, etc. I think if you are trying to manage a very large number of social media profiles it might get a bit difficult. There are tools more suited for that than Oktopost that may be easier, but Oktopost would still work.
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Pros

Cool Tabs

  • It provides a wide range of settings options to your social media promotions.
  • Is easy to use for developing and managing promotions.
  • It offers an very complete tool to extract information about your promotions.
  • The support service is highly advisable: fast and adequate to satisfy users' needs.
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Oktopost

  • Auto-poster feature that allows scheduling of posts to be made in relatively short time.
  • Calendar view has a great UI with easy to use drag and drop and editing features.
  • Message assets can be saved per campaign without having to re-draft them for repeated promotions.
  • Good reporting via excel export and dashboard overview
  • Great customer service and support! Including response rate and implementation of requested features
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Cons

Cool Tabs

  • Interface is a bit difficult.
  • Management if the tool is not intuitive.
  • More filters for analyzing would be great specifically in the demographics region.
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Oktopost

  • Sometimes there were bugs in the user experience, but they seemed to be quickly addressed.
  • They didn't seem to have experience dealing with large-scale company use when integrating with Eloqua information. We had a lot of issues with false data or form submits showing up.
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Pricing Details

Cool Tabs

Starting Price

$49 Per User per Month

Editions & Modules

Cool Tabs editions and modules pricing
EditionModules
Gold$1991
Diamond with Unlimited Campaigns$4992
Diamond$3993
Stone$494
Diamond with Paths$4995
Diamond with Paths and Unlimited Campaigns$6996

Footnotes

  1. Per User per Month
  2. Per User per Month
  3. Per User per Month
  4. Per User per Month
  5. User per Month
  6. User per Month

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

Optional $49

Additional Details

Oktopost

Starting Price

$49 per month

Editions & Modules

Oktopost editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    Cool Tabs

    I have a good relationship with the customer service and I love to help them to promote their service.
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    Oktopost

    I give Oktopost a 9, as a 10 means NO improvement is needed, but all platforms must iterate and improve. Hands down Oktopost is the B2B marketing leader in the social and content marketing world. They are also very quick to work on things and make the experience better for users. I would say I was a very early adopter of Oktopost and have seen them grow into a very useful tool and also a great company! I am VERY excited to see what they will do next to make our B2B marketing jobs more efficient and results producing! Thanks for helping our business close 10 accounts from LinkedIn in the last year! And that is up from ZERO the year before NOT using Oktopost.
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    Support Rating

    Cool Tabs

    No answers on this topic

    Oktopost

    When I have sent in questions to support, I have received answers pretty quickly and they were helpful. However, I would like to see more information on the support page rather than having to contact them directly.
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    Online Training

    Cool Tabs

    No answers on this topic

    Oktopost

    There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
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    Implementation Rating

    Cool Tabs

    No answers on this topic

    Oktopost

    As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
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    Alternatives Considered

    Cool Tabs

    Easypromos is one of the best tools you can use to run your contests. The application allows you to create contests for Facebook, Instagram, Twitter, Pinterest and YouTube.You can choose the objective of your campaign, whether it is to increase followers, improve your brand awareness, etc., and you can run various types of promotional initiatives, including giveaways, games, and quizzes.
    Read full review

    Oktopost

    The integration with SalesForce and Marketo was the number one reason we went with Oktopost. It wasn't until after I got inside and got my hands dirty that I saw how great Oktopost was. The analytics reporting is sensational. It allowed me to easily pull reports to organize for my marketing department.
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    Return on Investment

    Cool Tabs

    • Cool Tabs allows us to tweak our social media pages to suit the customers' interaction.
    • When the customer is engaged, they are more likely to share and or inquire about what we do.
    • Since we have been using this, we have had a 10% increase in customer engagement, which in return, helps us deliver quality information.
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    Oktopost

    • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
    • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
    • Ability to quickly post allows for immediate input during time sensitive social discussions.
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    Screenshots

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