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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CoSchedule Marketing Suite

    Score10 out of 10
    N/ACoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A

    Meltwater

    Score7.6 out of 10
    N/AMeltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A
    Pricing
    CoSchedule Marketing SuiteMeltwater
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CoSchedule Marketing SuiteMeltwater
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CoSchedule Marketing SuiteMeltwater
    Considered Both Products
    CoSchedule
    No answer on this topic
    Meltwater
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    63%
    Would buy again
    20 Answers
    Delivers good value for the price
    No answers on this topic
    62%
    Delivers good value for the price
    16 Answers
    Happy with the feature set
    No answers on this topic
    69%
    Happy with the feature set
    22 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    63%
    Lived up to sales and marketing promises
    15 Answers
    Implementation went as expected
    No answers on this topic
    81%
    Implementation went as expected
    22 Answers
    Features
    CoSchedule Marketing SuiteMeltwater
    Content Creation
    Comparison of Content Creation features of CoSchedule Marketing Suite and Meltwater
    Feature
    CoSchedule Marketing Suite
    7.3
    1 Ratings
    7% below category average
    Meltwater
    -
    Ratings
    Ideation5.01 Ratings00 Ratings
    Content collaboration7.01 Ratings00 Ratings
    Content calendar10.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of CoSchedule Marketing Suite and Meltwater
    Feature
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    25% above category average
    Meltwater
    -
    Ratings
    Content distribution10.01 Ratings00 Ratings
    Content promotion10.01 Ratings00 Ratings
    Content automation10.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of CoSchedule Marketing Suite and Meltwater
    Feature
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    30% above category average
    Meltwater
    -
    Ratings
    Closed-loop tracking and reporting10.01 Ratings00 Ratings
    Content performance analytics10.01 Ratings00 Ratings
    Best Alternatives
    CoSchedule Marketing SuiteMeltwater
    Small Businesses
    Contently
    Score9.9 out of 10
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    Score5 out of 10
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    Optimizely Content Marketing Platform
    Score6.8 out of 10
    Cision Communications Cloud
    Score8 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Cision Communications Cloud
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CoSchedule Marketing SuiteMeltwater
    Likelihood to Recommend
    10.0
    (11 ratings)
    7.2
    (73 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (10 ratings)
    Usability
    10.0
    (1 ratings)
    5.6
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.0
    (2 ratings)
    10.0
    (29 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    6.1
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    CoSchedule Marketing SuiteMeltwater
    Likelihood to Recommend
    CoSchedule
    CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
    Incentivized
    Read full review
    Meltwater
    Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
    Incentivized
    Read full review
    Pros
    CoSchedule
    • Best time to post is great at updating to when we get the most engagement by platform
    • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
    • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
    Incentivized
    Read full review
    Meltwater
    • Media research - you can search for relevant publications and journalists to add to your media list.
    • Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
    • Building media lists - if you have no current existing list, you can build and export one in Excel for example.
    Incentivized
    Read full review
    Cons
    CoSchedule
    • The platform seems sluggish as of late, likely as a result of the robust amount of data we are entering and the number of filters we're creating.
    • Social media scheduling exists, but we do run into publishing errors more often then we'd like.
    • Task templates when updated are not retroactive, so when you create projects for an entire year and then change a template, you need to go back and change them manually.
    Incentivized
    Read full review
    Meltwater
    • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
    • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
    • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
    Incentivized
    Read full review
    Likelihood to Renew
    CoSchedule
    No answers on this topic
    Meltwater
    Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
    Incentivized
    Read full review
    Usability
    CoSchedule
    The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
    Incentivized
    Read full review
    Meltwater
    Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
    Read full review
    Support Rating
    CoSchedule
    I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
    Incentivized
    Read full review
    Meltwater
    Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
    Incentivized
    Read full review
    In-Person Training
    CoSchedule
    No answers on this topic
    Meltwater
    Again, really in-depth and helpful for a program that is really easy to use.
    Read full review
    Online Training
    CoSchedule
    No answers on this topic
    Meltwater
    Walked step by step through program. Very informative on a program that doesn't require much training.
    Read full review
    Implementation Rating
    CoSchedule
    No answers on this topic
    Meltwater
    You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
    Read full review
    Alternatives Considered
    CoSchedule
    CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
    Incentivized
    Read full review
    Meltwater
    I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
    Incentivized
    Read full review
    Return on Investment
    CoSchedule
    • It has saved me about 1 hour per day to keep things organized from Asana to WordPress.
    • By not having a functioning Google Doc import feature, it costs me about 30 minutes for each blog post to copy paste all the content, images, etc.
    • By bundling too many features into their plans, many of which we don't use (e.g. social media scheduling), we lose a little ROI because we are not using the full feature set. We use and prefer Buffer for social media, so when CoSchedule raised their price $40+ per month on features we would not be using, that hurt.
    Incentivized
    Read full review
    Meltwater
    • As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
    • We utilize their tracking of media hits for our overall reporting to our clients.
    • Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
    Incentivized
    Read full review
    ScreenShots

    CoSchedule Marketing Suite Screenshots

    Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.