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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CoSchedule Marketing Suite

    Score10 out of 10
    N/ACoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A

    Meta Business Manager

    Score7.1 out of 10
    N/AMeta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.N/A
    Pricing
    CoSchedule Marketing SuiteMeta Business Manager
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CoSchedule Marketing SuiteMeta Business Manager
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CoSchedule Marketing SuiteMeta Business Manager
    Considered Both Products
    CoSchedule
    No answer on this topic
    Meta Platforms Inc
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    77%
    Would buy again
    20 Answers
    Delivers good value for the price
    No answers on this topic
    83%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    77%
    Happy with the feature set
    20 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    76%
    Lived up to sales and marketing promises
    16 Answers
    Implementation went as expected
    No answers on this topic
    73%
    Implementation went as expected
    16 Answers
    Features
    CoSchedule Marketing SuiteMeta Business Manager
    Content Creation
    Comparison of Content Creation features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    7.3
    1 Ratings
    7% below category average
    Meta Business Manager
    -
    Ratings
    Ideation5.01 Ratings00 Ratings
    Content collaboration7.01 Ratings00 Ratings
    Content calendar10.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    25% above category average
    Meta Business Manager
    -
    Ratings
    Content distribution10.01 Ratings00 Ratings
    Content promotion10.01 Ratings00 Ratings
    Content automation10.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    30% above category average
    Meta Business Manager
    -
    Ratings
    Closed-loop tracking and reporting10.01 Ratings00 Ratings
    Content performance analytics10.01 Ratings00 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    5.7
    44 Ratings
    29% below category average
    Boolean keyword searches00 Ratings5.427 Ratings
    Filtering out noise/spam00 Ratings4.134 Ratings
    Sentiment analysis00 Ratings5.829 Ratings
    Broad channel coverage00 Ratings7.432 Ratings
    Publishing
    Comparison of Publishing features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    7.0
    60 Ratings
    15% below category average
    Content planning and scheduling00 Ratings7.860 Ratings
    Audience targeting00 Ratings7.957 Ratings
    Content optimization00 Ratings6.855 Ratings
    Workflow management00 Ratings5.645 Ratings
    Engagement
    Comparison of Engagement features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    7.1
    52 Ratings
    14% below category average
    Automated routing and prioritization00 Ratings7.242 Ratings
    Customer interaction histories00 Ratings7.547 Ratings
    Bulk actions00 Ratings6.734 Ratings
    Marketing
    Comparison of Marketing features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    7.7
    57 Ratings
    0% below category average
    Lead generation00 Ratings7.748 Ratings
    Content marketing00 Ratings7.752 Ratings
    Paid media management00 Ratings7.949 Ratings
    Campaigns and promotions00 Ratings7.653 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    5.8
    60 Ratings
    36% below category average
    Twitter00 Ratings5.512 Ratings
    Facebook00 Ratings8.359 Ratings
    LinkedIn00 Ratings5.512 Ratings
    Google+00 Ratings5.57 Ratings
    Instagram00 Ratings7.945 Ratings
    Pinterest00 Ratings1.07 Ratings
    YouTube00 Ratings6.514 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    6.9
    58 Ratings
    11% below category average
    Campaign success analytics00 Ratings7.757 Ratings
    Real-time tracking00 Ratings7.353 Ratings
    Competitor analysis00 Ratings5.736 Ratings
    Account management
    Comparison of Account management features of CoSchedule Marketing Suite and Meta Business Manager
    Feature
    CoSchedule Marketing Suite
    -
    Ratings
    Meta Business Manager
    7.9
    59 Ratings
    0% below category average
    Role-based user permissions & privileges00 Ratings7.656 Ratings
    Mobile access00 Ratings8.356 Ratings
    Best Alternatives
    CoSchedule Marketing SuiteMeta Business Manager
    Small Businesses
    Contently
    Score9.9 out of 10
    Sendible
    Score7.1 out of 10
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    Optimizely Content Marketing Platform
    Score6.8 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CoSchedule Marketing SuiteMeta Business Manager
    Likelihood to Recommend
    10.0
    (11 ratings)
    6.2
    (60 ratings)
    Usability
    10.0
    (1 ratings)
    6.1
    (26 ratings)
    Support Rating
    9.0
    (2 ratings)
    6.1
    (14 ratings)
    User Testimonials
    CoSchedule Marketing SuiteMeta Business Manager
    Likelihood to Recommend
    CoSchedule
    CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
    Incentivized
    Read full review
    Meta Platforms Inc
    Meta Business Manger is well suited for large/medium and small organisations with single or multiple stake holders and products. It works very efficiently. Cases where app events are defined for android and iOS, it work wonders for campaign measurement and campaign level targeting. Meta Business Manager is very appropriate for running financial, educational, real estate, e-commerce related ads. Meta Business Manager is not appropriate if you have are into enterprise sales.
    Read full review
    Pros
    CoSchedule
    • Best time to post is great at updating to when we get the most engagement by platform
    • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
    • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
    Incentivized
    Read full review
    Meta Platforms Inc
    • Helps drive more efficient CPCs and CPMs than other social channels
    • Targets users outside of working hours
    • Helps grow Retargeting pools to use on other channels
    • Meta Business Manager's AI does a great job in identifying our ICP based off intent signals
    Incentivized
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    Cons
    CoSchedule
    • The platform seems sluggish as of late, likely as a result of the robust amount of data we are entering and the number of filters we're creating.
    • Social media scheduling exists, but we do run into publishing errors more often then we'd like.
    • Task templates when updated are not retroactive, so when you create projects for an entire year and then change a template, you need to go back and change them manually.
    Incentivized
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    Meta Platforms Inc
    • You have to look in multiple places for a full range of analytics
    • The way it handles ad spend can be unpredictable, so if you're on a budget, you have to make sure you're really watching your ad spend
    • For as much as Meta Business Manager pushes stories, reels, etc., the editing tools for this kind of content are limited or nonexistent.
    Incentivized
    Read full review
    Usability
    CoSchedule
    The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
    Incentivized
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    Meta Platforms Inc
    The UI is easy and intuitive for any beginner, but it also has a lot of depth for more advanced users. There have been very few cases where I could not do something I wanted to do regarding media buying. However, there are big limitations regarding account management, admin settings, and user appeals.
    Incentivized
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    Support Rating
    CoSchedule
    I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
    Incentivized
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    Meta Platforms Inc
    Facebook is notoriously difficult to access for help and FBM is no exception. Only the chat feature will get someone in touch with you and then there is very limited help. The most they do is send links from their 'help section' without really offering much help at all. Business owners and directors need a person on the phone that can understand the problem and help fix it, not 'helpful links that have already been tried.
    Incentivized
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    Alternatives Considered
    CoSchedule
    CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
    Incentivized
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    Meta Platforms Inc
    Facebook is a well-known platform that has to be utilized. It allows us to reach so many new customers and potential patients for our clients. As well as allows us to interact with them consistently and keep them informed or advertise to a new niche of people. The best part about Facebook Business Manager is its usability and reach!
    Read full review
    Return on Investment
    CoSchedule
    • It has saved me about 1 hour per day to keep things organized from Asana to WordPress.
    • By not having a functioning Google Doc import feature, it costs me about 30 minutes for each blog post to copy paste all the content, images, etc.
    • By bundling too many features into their plans, many of which we don't use (e.g. social media scheduling), we lose a little ROI because we are not using the full feature set. We use and prefer Buffer for social media, so when CoSchedule raised their price $40+ per month on features we would not be using, that hurt.
    Incentivized
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    Meta Platforms Inc
    • Pro: It gives me a central place to manage my Page.
    • Pro: There are a lot of options to take advantage of, like Ads, available, which I hope to use more in the future.
    • Pro: The pixel has allowed me to connect Facebook data with my website, and has been a good referral source.
    • Con: There is so much I don't use because it is so complicated. I know I could get more use of it, but it's not going to happen anytime soon, and probably without help.
    Incentivized
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    ScreenShots

    CoSchedule Marketing Suite Screenshots

    Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.