Countly vs. Mixpanel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Countly
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Countly is a product analytics solution and innovation enabler that helps teams track product performance and customer journey and behavior across mobile, web, and desktop applications. Ensuring privacy by design, Countly helps the user to innovate and enhance products to provide personalized and customized customer experiences, and meet key business and revenue goals. Countly empowers companies of any size or location to grow their business by helping them securely process billions of…N/A
Mixpanel
Score 8.6 out of 10
N/A
Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…
$0
per month
Pricing
CountlyMixpanel
Editions & Modules
Countly Enterprise Edition
Personalized Plans
per month per data point
Countly Community Edition
Free Forever
Free
$0
per month
Growth
$17
per month
Enterprise
Contact sales
Offerings
Pricing Offerings
CountlyMixpanel
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsCustomizable, with free Community Edition (free forever) and free Enterprise Edition trial (free for 1 Month).Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
More Pricing Information
Community Pulse
CountlyMixpanel
Considered Both Products
Countly
Chose Countly
Well, Countly is open-source. It got a very helpful community in its back that will surely help you on your projects. Countly is known for its mobile analytics and marketing platform for businesses. It excels at mobile data analysis and working directly with customers to boost …
Mixpanel
Chose Mixpanel
Mixpanel is critical for measuring customer and consumer actions through behavioral messaging by allowing notifications to be sent based on their actions; can be deployed on all major platforms, including mobile; facilitates interactive reports to answer questions about …
Top Pros
Top Cons
Best Alternatives
CountlyMixpanel
Small Businesses
Fullstory
Fullstory
Score 8.4 out of 10
Fullstory
Fullstory
Score 8.4 out of 10
Medium-sized Companies
Whatfix
Whatfix
Score 9.3 out of 10
Whatfix
Whatfix
Score 9.3 out of 10
Enterprises
Whatfix
Whatfix
Score 9.3 out of 10
Whatfix
Whatfix
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CountlyMixpanel
Likelihood to Recommend
8.0
(6 ratings)
8.2
(49 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(13 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Support Rating
7.0
(1 ratings)
1.0
(8 ratings)
Online Training
-
(0 ratings)
8.0
(2 ratings)
Implementation Rating
-
(0 ratings)
8.9
(3 ratings)
User Testimonials
CountlyMixpanel
Likelihood to Recommend
Countly
Whether you're planning to include it into a website or a mobile application, this arrangement is simple to implement. The best feature has to be its superb "division," which allows you to delve deeper into your data without using SQL-like queries. On Ubuntu, the free "group version" can act organically aided.
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Mixpanel
As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
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Pros
Countly
  • Open-source and Self-hosted - Countly can be completely self-hosted, which makes it really easy to offset costs of a competing service like Segment or Mixpanel for early-stage companies.
  • A large number of SDKs and platform support - Countly provides fairly comprehensive support for mobile applications and general tracking. As a result, it's pretty easy to create comprehensive tracking of events for any company.
  • Custom queries, access to data - You have instant access to data and extensive customizability which makes this platform fairly easy to use for any purpose of user and market tracking.
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Mixpanel
  • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
  • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
  • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
  • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
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Cons
Countly
  • No specific thing in mind. All is good except sometimes the customer service lags a little when you have problems setting up the tool.
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Mixpanel
  • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
  • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
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Likelihood to Renew
Countly
No answers on this topic
Mixpanel
It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
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Usability
Countly
No answers on this topic
Mixpanel
great, slick and clean interface
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Support Rating
Countly
Countly practically does everything you need it to do. However, it can have challenges of its own sometimes.
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Mixpanel
We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
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Online Training
Countly
No answers on this topic
Mixpanel
Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
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Implementation Rating
Countly
No answers on this topic
Mixpanel
Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
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Alternatives Considered
Countly
Countly have two main elements that make it the better option. First is open sourced so you can edit with code new options and new events, also you can use a variety of plugins depending of the necessities of the users and the objectives of every analysis. The second characteristic is that is very easy to use and even if is open source and the code could seem complex everything is very intuitive.
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Mixpanel
  • There was not really any other competitors for this specific use case that had a chance
  • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
  • Other solutions out there seemed to be too expensive and this was the most recommended
  • Heap seemed to be the best OTHER option but didn't take the time to evaluate
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Return on Investment
Countly
  • Allowed me to understand my customer on a deeper level
  • Allowed me to tweak my content and sales pages
  • Allowed me to better understand my target market.
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Mixpanel
  • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
  • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
  • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
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ScreenShots

Countly Screenshots

Screenshot of Overview - Product analytics platform to understand and enhance customer journeys in web, desktop and mobile applicationsScreenshot of Dashboard - Visualise metrics that matter the most to your businessScreenshot of User Profiles - Explore your product analytics data with individual user detailScreenshot of Crashes - Always be on top of crashes and exceptions in your applications, and resolve them quicklyScreenshot of Funnels - Track step-by-step goal completion rates inside your applicationScreenshot of Performance Monitoring - Keep track of your applications' network requests, perform code level profiling

Mixpanel Screenshots

Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.