CyberArk Workforce Identity vs. iContact

Centrify is a great solution for anyone looking to start using Office 365. It is also a great solution for anyone wanting to provide their users with an SSO solution using OAUTH, Federation, or SAML for any hosted service. If you are looking to use Centrify for MDM but you aren't using a hosted/hybrid email solution such as Office 365, there are better on-premise options that should be explored.

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I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.

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• User provisioning is accurate, effective, and fully customizable.
• Custom configuration of applications for SSO and provisioning is easy using fully customizable scripts to address your exact need.
• The user interface is clean and easy to navigate.
• Support is helpful and prompt.

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• Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
• Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
• Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.

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• Occasionally, I get logged out of Gmail, sometimes in the middle of an email. I'm not sure why it happens, but I think it has something to do with timing out. Which is strange because I'm on email all day. Not sure why.

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• We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
• The regular version of iContact doesn't support event management or logic flows for automated messaging.
• Custom form fields have limited field type options (can't build a drop-down).

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Centrify is central to creating efficiency and safety for our clients and internally. To remove it would cause a massive disturbance in the lives of our employees and our clients.

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iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.

I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.

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iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.

The support staff thus far has been very helpful. At times I feel they are driving the process forward without my intervention or constant reminder, which is nice to have in a company for a change. Most support seems to be a hassle but so far Centrify appears to treat your project as their own project.

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They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.

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The templates are difficult to customize, and they don't render well in email platforms

i wouldn't be using it if i wasn't satisfied. time is money

Centrify offered us more for our money by being more than just an SSO platform. There were several other features included such as MDM and MFA. This started other initiatives for us and felt the other solutions we evaluated would not have been able to provide.

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Invited by TrustRadius (TR) on Vendor's Behalf

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I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.

iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.

• CyberArk Workforce Identity provides secure access to on-premises and cloud applications. The platform is highly scalable and works well for companies of any size.
• I can classify and label data. Also keep track of activity in shared applications and data, to know exactly who accesses each of the files.

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• We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
• We like the breakdown of statistics in the dashboard. They're easy to read.
• iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info