82 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.2 out of 100
Based on 82 reviews and ratings
66 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8 out of 100
Based on 66 reviews and ratings
Feature Set Ratings
Prospecting
6.9
Data.com
69%
LeadFuze
Feature Set Not Supported
N/A
Data.com ranks higher in 6/6 features
Data.com ranks higher in 6/6 features
Advanced search
6.5
65%
23 Ratings
N/A
0 Ratings
Identification of new leads
7.7
77%
23 Ratings
N/A
0 Ratings
List quality
7.3
73%
24 Ratings
N/A
0 Ratings
List upload/download
7.0
70%
24 Ratings
N/A
0 Ratings
Ideal customer targeting
6.3
63%
22 Ratings
N/A
0 Ratings
Load time/data access
6.4
64%
25 Ratings
N/A
0 Ratings
Sales Intelligence Data Standards
7.9
Data.com
79%
LeadFuze
Feature Set Not Supported
N/A
Data.com ranks higher in 3/3 features
Data.com ranks higher in 3/3 features
Contact information
8.0
80%
24 Ratings
N/A
0 Ratings
Company information
7.5
75%
24 Ratings
N/A
0 Ratings
Industry information
8.0
80%
18 Ratings
N/A
0 Ratings
Data Augmentation & Lead Qualification
7.0
Data.com
70%
LeadFuze
Feature Set Not Supported
N/A
Data.com ranks higher in 9/9 features
Data.com ranks higher in 9/9 features
Lead qualification process
9.0
90%
17 Ratings
N/A
0 Ratings
Smart lists and recommendations
6.7
67%
13 Ratings
N/A
0 Ratings
Salesforce integration
7.4
74%
22 Ratings
N/A
0 Ratings
Company/business profiles
7.4
74%
22 Ratings
N/A
0 Ratings
Alerts and reminders
6.0
60%
14 Ratings
N/A
0 Ratings
Data hygiene
5.6
56%
23 Ratings
N/A
0 Ratings
Automatic data refresh
7.0
70%
14 Ratings
N/A
0 Ratings
Tags
7.0
70%
13 Ratings
N/A
0 Ratings
Filters and segmentation
7.0
70%
24 Ratings
N/A
0 Ratings
Sales Intelligence Email Features
7.7
Data.com
77%
LeadFuze
Feature Set Not Supported
N/A
Data.com ranks higher in 2/2 features
Data.com ranks higher in 2/2 features
Sales email templates
7.3
73%
6 Ratings
N/A
0 Ratings
Append emails to records
8.0
80%
10 Ratings
N/A
0 Ratings
Attribute Ratings
- Data.com is rated higher in 1 area: Support Rating
- LeadFuze is rated higher in 2 areas: Likelihood to Recommend, Usability
Likelihood to Recommend
7.0
Data.com
70%
25 Ratings
7.9
LeadFuze
79%
57 Ratings
Likelihood to Renew
Data.com
N/A
0 Ratings
4.0
LeadFuze
40%
2 Ratings
Usability
9.0
Data.com
90%
2 Ratings
9.4
LeadFuze
94%
6 Ratings
Support Rating
9.0
Data.com
90%
2 Ratings
7.3
LeadFuze
73%
17 Ratings
Implementation Rating
Data.com
N/A
0 Ratings
9.1
LeadFuze
91%
2 Ratings
Likelihood to Recommend
Data.com
There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.

Verified User
Manager in Marketing
Information Technology & Services Company, 201-500 employeesLeadFuze
I give Lead Fuze an excellent rating because the double-checking feature for email addresses makes it so you don't have to purchase additional software and you don't have to worry about emails bouncing back from old, wrong emails like some other lead scrapers do. You can scrape 1000 quality leads in about 1 day and feed them directly into your cold emailing software like High Level, Woodpecker, Active Campaign, etc.
Founder
Stafford Web MarketingMarketing & Advertising, 1-10 employees
Pros
Data.com
- Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
- Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
- Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
Business Development Strategist
Elevated ThirdMarketing and Advertising, 11-50 employees
LeadFuze
- I really like the 'no nonsense' interface and simplicity of LeadFuse. As a digital marketing agency, I also really like the AdWords budget filter... This is great! I can target prospects who are already spending at least 'X' amount of money on paid ads, so I have a basic idea of their budget before I even approach them. This avoids the 'what's your budget' question evasiveness that prospects often give. I can tell them I already know how much they are spending on PPC and cut through the BS.
- I also like the 'technology used' filter. Since we work primarily with Wordpress, I can target prospects NOT using WordPress and pitch web design in a more meaningful way. Or, conversely, I can target ONLY companies using WordPress.
- Finally, I like the semi-automation feature. I can have FuseBot pull down 100 new leads based on my criteria every Monday and, before I dump them into my automated email outreach/nurture campaign, I can glance over them and make sure the all look ok (admittedly, sometimes there are some weird strays in the results that are not in the geography or industry I'm looking for, so I can skip those).
Founder/Owner
Sizzling DigitalMarketing and Advertising, 1-10 employees
Cons
Data.com
- Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
- They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
- Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
Market Research Analyst
Upside Group Franchise ConsultingManagement Consulting, 11-50 employees
LeadFuze
- LeadFuze could use more leads in other countries, we service Canada and find it not as robust as the US options
- While a large %, we do find invalid lead data when we run them through verification
- When contacts leave jobs or change positions, it's not always updated
Founder & CEO
3Bug MediaMarketing and Advertising, 1-10 employees
Pricing Details
Data.com
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—LeadFuze
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Usability
Data.com
Data.com 9.0
Based on 2 answers
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
Account Manager
Camelot EnterprisesApparel & Fashion, 11-50 employees
LeadFuze
LeadFuze 9.4
Based on 6 answers
LeadFuze is super easy to get going and start to work with. There are videos to walk you through it but all you have to do is fill out the form that tells the system what kind of leads you're looking for and you're good to go - it does the rest of the work for you!
CEO (Chief Executive Officer)
Mission SuiteComputer Software, 1-10 employees
Support Rating
Data.com
Data.com 9.0
Based on 2 answers
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
Account Manager
Camelot EnterprisesApparel & Fashion, 11-50 employees
LeadFuze
LeadFuze 7.3
Based on 17 answers
Very poor again. I booked 3 demonstrations with them, the first failed to support due to tech issues, the second one failed to arrive for the meeting, as did the third meeting arranged. I had difficulty trying to find anywhere to engage online with them, so the customer experience is very low down in my opinion.
Chief Revenue Officer
Sovran AIInformation Technology & Services, 11-50 employees
Alternatives Considered
Data.com
Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
Paid Search Specialist
GovendaInformation Technology & Services, 11-50 employees
LeadFuze
LeadFuze has more filters than other software I've been using such as FindThatLead and Snovio and that gives me the chance to drill down even further into specific niches. Also, the system is really more user friendly and simple to use even more than other software I used in the past.
Founder
Rainbow Graphic DesignGraphic Design, 1-10 employees
Return on Investment
Data.com
- The positive impact is gaining more direct contact information for hiring managers.
- Another positive factor is that it is completely free. You gain points for contact information when you add contact information.
- Since it is a free resource, there are no real negative impacts.
Business Solutions Manager
Ultimate StaffingStaffing and Recruiting, 501-1000 employees
LeadFuze
- We have been able to reduce PPC spend and spend a fraction of that with LeadFuze. We are producing leads and a reasonable percentage is converting into orders and long term clients. Can't beat that.
- We now spend less time chasing and generating leads. LeadFuze does all the heavy lifting and we have more time to build the business.
- We have obtained several larger, long term clients from being able to get in front of them due to LeadFuze. LeadFuze helps us make that initial contact....the rest is up to us. That is the way it should be and the way I like it.
Wabash Valley Lean Network
Greater Lafayette CommerceEducation Management, 11-50 employees