Decap CMS vs. iContact

Netlify CMS is well suited when you have very less frequent updates to your content, maybe once a day and very few people need to access your data. You can connect it to Netlify, GitHub, or any platform and have multiple people access it and do as many updates as you wish, but the process is not well-defined and you need to build your own system for that. It is well suited for projects you need to pull off with very low cost, it is essentially free as the software is open source and free to use, and all you need to do is set up your schema correctly and find a deployment pipeline where you can build your static site/API to redeploy whenever the content changes. I personally used a GitHub Login -> Netlify CMS -> next app consumer of content -> GitHub pipelines to run next SSG -> GitHub Pages to deploy the built static site. It might not be appropriate for large teams where users themselves need no-code tools to modify the schema of the content.

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I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.

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• Storing content data in customized schema without a database
• Full control over your content and infrastructure where it is deployed and stored
• Very low-cost way for building your own CMS and CDN

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• Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
• Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
• Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.

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• Linking between different schema types, i.e. having some relations between content
• Better ways to define content schema, like how TinaCMS would handle using a JSON

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• We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
• The regular version of iContact doesn't support event management or logic flows for automated messaging.
• Custom form fields have limited field type options (can't build a drop-down).

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iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.

I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.

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iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.

They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.

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The templates are difficult to customize, and they don't render well in email platforms

i wouldn't be using it if i wasn't satisfied. time is money

We really can't compare it to full-fledged CMS software, like WordPress, which has a lot of community and support with widgets, plugins, and whatnot. It's not built for that, but you can compare it to Contentful, Ghost, Strapi, etc., which provide similar functionality to a headless CMS with custom schema options, but even among them, it still lacks a lot of functionality, ease of use, and support. But Netlify CMS pros would be of the opinion that compared to other platforms where most schemas need to use their own tools and frameworks, it's very cost-effective. Something new called TinaCMS has come up to compete with Netlify CMS by covering most of its shortcomings, but it's something new being built by the same team that built Forestry CMS and comes with many modern features, yet currently only supports NextJS SSG.

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I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.

iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.

• Helped us inject dynamic content into existing site very quickly
• Wasted a lot of time to implement when something complex, such as querying content, was needed

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• We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
• We like the breakdown of statistics in the dashboard. They're easy to read.
• iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.

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