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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Divi

    Score9.4 out of 10
    N/AMore than just a WordPress theme, Divi is a website building platform that replaces the standard WordPress post editor with a new visual editor. The vendor states it can be enjoyed by design professionals and newcomers alike, and is designed to give users the ability to create spectacular designs with ease and efficiency.

    $89

    per year

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    Pricing
    DiviiContact
    Editions & Modules
    Divi
    $89
    per year
    Divi Pro
    $277
    per year
    Divi Lifetime + Pro Services
    $297
    today + 212 each following year
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    Offerings
    Pricing Offerings
    DiviiContact
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsLifetime subscriptions are also available for a one time fee.—
    More Pricing Information
    Community Pulse
    DiviiContact
    Considered Both Products
    Elegant Themes
    No answer on this topic
    iContact
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    9 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    10 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    90%
    Lived up to sales and marketing promises
    9 Answers
    No answers on this topic
    Implementation went as expected
    89%
    Implementation went as expected
    8 Answers
    No answers on this topic
    Features
    DiviiContact
    Security
    Comparison of Security features of Divi and iContact
    Feature
    Divi
    8.9
    8 Ratings
    8% above category average
    iContact
    -
    Ratings
    Role-based user permissions8.98 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Divi and iContact
    Feature
    Divi
    6.3
    8 Ratings
    21% below category average
    iContact
    -
    Ratings
    API9.87 Ratings00 Ratings
    Internationalization / multi-language2.96 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Divi and iContact
    Feature
    Divi
    8.8
    10 Ratings
    12% above category average
    iContact
    -
    Ratings
    WYSIWYG editor10.09 Ratings00 Ratings
    Code quality / cleanliness8.07 Ratings00 Ratings
    Admin section9.210 Ratings00 Ratings
    Page templates8.710 Ratings00 Ratings
    Library of website themes8.310 Ratings00 Ratings
    Mobile optimization / responsive design9.110 Ratings00 Ratings
    Publishing workflow10.08 Ratings00 Ratings
    Form generator6.810 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Divi and iContact
    Feature
    Divi
    7.3
    9 Ratings
    3% below category average
    iContact
    -
    Ratings
    Content taxonomy8.48 Ratings00 Ratings
    SEO support6.18 Ratings00 Ratings
    Bulk management5.05 Ratings00 Ratings
    Availability / breadth of extensions7.98 Ratings00 Ratings
    Community / comment management9.16 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Divi and iContact
    Feature
    Divi
    -
    Ratings
    iContact
    6.6
    26 Ratings
    19% below category average
    WYSIWYG email editor00 Ratings7.024 Ratings
    Dynamic content00 Ratings7.021 Ratings
    Ability to test dynamic content00 Ratings5.021 Ratings
    Landing pages00 Ratings7.014 Ratings
    A/B testing00 Ratings5.017 Ratings
    Mobile optimization00 Ratings7.021 Ratings
    Email deliverability reporting00 Ratings7.025 Ratings
    List management00 Ratings8.025 Ratings
    Triggered drip sequences00 Ratings6.015 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Divi and iContact
    Feature
    Divi
    -
    Ratings
    iContact
    8.0
    26 Ratings
    5% above category average
    Dashboards00 Ratings8.026 Ratings
    Standard reports00 Ratings8.025 Ratings
    Custom reports00 Ratings8.015 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Divi and iContact
    Feature
    Divi
    -
    Ratings
    iContact
    7.0
    1 Ratings
    15% below category average
    URL Validation00 Ratings7.01 Ratings
    Link Tracking00 Ratings7.01 Ratings
    Image Validation00 Ratings7.01 Ratings
    Inbox Display00 Ratings7.01 Ratings
    Email Accessibility Tools00 Ratings7.01 Ratings
    Spelling and Grammar Check00 Ratings7.01 Ratings
    Spam Testing00 Ratings7.01 Ratings
    Email Previews00 Ratings7.01 Ratings
    Best Alternatives
    DiviiContact
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DiviiContact
    Likelihood to Recommend
    9.7
    (9 ratings)
    8.0
    (45 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    3.4
    (19 ratings)
    Usability
    9.4
    (5 ratings)
    8.0
    (6 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.9
    (9 ratings)
    Online Training
    -
    (0 ratings)
    1.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.5
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    DiviiContact
    Likelihood to Recommend
    Elegant Themes
    Divi is great if you build multiple websites for clients; however, I'm not sure it is cost-effective if you only make a single site.
    Incentivized
    Read full review
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Pros
    Elegant Themes
    • It has a very easy-to-use and extremely complete block editor.
    • It offers many templates that you can use as a base for your website.
    • Customer service has been fast and effective whenever I have needed it.
    • Tiene un editor de bloques muy sencillo de usar y extremadamente completo.
    • Ofrece muchas plantillas que puedes utilizar como base para tu web.
    • La atención al cliente ha sido rápida y efectiva siempre que la he necesitado
    Incentivized
    Read full review
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Cons
    Elegant Themes
    • The load time of the builder could be faster. On some websites it takes a long time to load, and may crash the page. (I believe they've said they're working on this stability issue.)
    • Warnings on updates if they're difficult for some sites to run. I have one website that has crashed more than once from Divi's theme updates. I always back it up before the update so I restore the site, but this is still a bit of an inconvenience.
    • Integrated (or more clearly marked) tutorials within the builder. I migrate site maintenance and ownership to clients after the site is complete and some could use refreshers within the builder on what happens where i.e. the difference between a section, row, module.
    Incentivized
    Read full review
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Likelihood to Renew
    Elegant Themes
    No answers on this topic
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Usability
    Elegant Themes
    Divi is overall a great tool to use - I think I would need to spend a little more time to dig into the tool to provide more long term feedback.
    Incentivized
    Read full review
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    Reliability and Availability
    Elegant Themes
    No answers on this topic
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Support Rating
    Elegant Themes
    No answers on this topic
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    Online Training
    Elegant Themes
    No answers on this topic
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Implementation Rating
    Elegant Themes
    No answers on this topic
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Alternatives Considered
    Elegant Themes
    I find Elementor very clunky and find Divi much more intuitive.
    Also we purchased a lifetime license for Divi and can use it on unlimited websites, while Elementor there is a yearly subscription per site
    Incentivized
    Read full review
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Scalability
    Elegant Themes
    No answers on this topic
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Return on Investment
    Elegant Themes
    • Higher conversion rate
    • Theres no needed more tools
    • Ive got rid of a CTA tool since with Divi i can make them. Is not that easy, but is functional
    Incentivized
    Read full review
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    ScreenShots