D&B Finance Analytics is a global credit-to-cash solution that provides Dun & Bradstreet data, analytics, and technology to help improve cash flow, increase operational efficiency, and mitigate risk. This AI-driven solution comprises two platforms – D&B Credit Intelligence and D&B Receivables Intelligence powered by GETPAID – that together help finance teams transform their operations and reduce cost through insight, automation, and enhanced customer experience.
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Lead Forensics
Score9 out of 10
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UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.
It's good for our vendor and customer due diligence, but mediocre with alerts. The risk scoring and paydex trade information is always helpful, but not always applicable for term debt lenders. But the monitoring of customers has helped over the years to determine any judgments, suits, or bankruptcies that have come up.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
In my opinion, Lead Forensics is good for companies promoting a high-value ticket product on their website. If they are looking to maximize the results of their platform, LF is a good fit for their digital marketing strategy. If they are pushing a low-to-medium-ticket product, there is a higher risk that the platform will not be as relevant, because all the parts related to re-marketing and similar stuff can be done directly with Google tools, which are available to everyone.
Finding Companies through Search or Advanced Search. It's got an easy search bar. And then for example, we have companies all over the world that come to us. And so we can just choose the country, for example, and then write the name in there and it'll bring up a lot of different companies that maybe are exactly that name or close to that name. And when we see what we believe to be the actual company, we can click on it and then know whether they are credit worthy.
Great UX on the website - fast and easy to use. The speed with which it operates is really terrific and very important for us because we usually have to make that decision right away.
Using something as objective as a numerical score simplifies decisions about offering credit. We have to make a decision usually on whether to offer credit to an advertiser quickly. So what's wonderful about the process is that we don't have to be searching around on Google or any kind of review site and then try to discern whether they're credit worthy. We simply open up the D&B Finance Analytics tool.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Lead Forensics helps us see which companies are visiting our site, even if they don’t fill out a form. This gives us a chance to reach out to businesses that are already showing interest but might not have contacted us yet.
Instead of cold-calling random prospects, we can see which pages a company has viewed and how often they return. This helps us tailor our conversations based on what they’re actually interested in.
The Lead Forensics support team has been great whenever we’ve had questions. They’re quick to respond and always ready to help, whether it’s troubleshooting an issue or offering advice on how to get the most out of the platform.
I would like to see contact information, such as Accounting contact names and email addresses. Not sure how hard that would be to provide but it would be extremely helpful.
I'm sure there are more things I might suggest, but we don't use enough of the options offered right now in our package.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Better updates on companies' current names. Often if a company was a different company years ago it still says the old company name which is confusing.
Better identifying the correct location. Sometimes it seems like that the location coming up is the wrong location.
Giving a better understanding of how they got to the website would help too. Often is says "direct" but I would like to know if it was via a link from an email or what
D&B Finance Analytics reports have just about everything. You can see a full company profile including legal forms, history records, employee count, years in business, paydex scores, delinquency scores, viability ratings, state of incorporations, naics codes, CEO or business owner names, etc. There is a lot that pulls up in this report
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Very easy to access, and the reports are generally intuitive and clearly understandable. Some minor issues with entering data, nothing that would keep me from using this software, though. The databases it draws from are robust, and I can generally find the information I need, or get pointed to that information as a result of studying the report.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It is just a brilliant piece of software, and I discover more and more every time I meet with my account manager. The company missed a trick when it was first set up, as I believe they only used it to see who was looking at the site, but it can do so much more, and we would not be without it now. We have used it in relation to a cold-call campaign with Paragon to drive sales, but ultimately drilled down into who was coming to the site and whether they were our ideal customer.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I rate the performance very good. The report loads quickly and downloads in a reasonable time frame given the extensive complexity of the report. I've never had an issue
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Isaac has been very helpful in providing support. I have only inquired once regarding our remaining reports' availability, and he was very helpful in finding the appropriate solution, which in this case was to add additional reports to the duration of our contract at a prorated rate.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Top support from the Lead Forensics team. They take time to understand your business specifications, they make sure your needs are fulfilled, they show the new assets of the platform. The rythm for the business review is very flexible. You can access a live chat at any time. A lot of tutorials help you to deepen your skills in using the platform for your busines.
The online training was worth it. We did an online training with our team and an account rep from D&B. They walked us through the entire interface and answered all of our questions.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I have only used D&B Finance Analytics in my career; however, there are alternatives that we use when the data is not available. We typically request trade references and a bank reference, which are usually very valuable in addition to the D&B report. When all three options provide valuable data, we generally make the best decisions on credit.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I’ve used SalesIntel primarily for contact data, but I haven’t explored its web tracking features. What sets Lead Forensics apart is how quickly it delivers actionable insights from site visits. It helps me identify engaged accounts and prioritize follow-up without extra effort. For our needs, Lead Forensics offered a more immediate impact on sales productivity and customer engagement.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We are still in the very early stages of using Lead Forensics for our agency, but I can see that it could already be very useful to us as we haven't had insights like this previously.
Our very first use case with Lead Forensics was with a brand-new client and I would say it went exceptionally well. We were running a large media campaign for them, and it was very insightful to see how those specific businesses were getting to the site and what page they were going to. Like mentioned previously, this helped their very small sales team to go after businesses they know were interested in them.
